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The Strategic Management Process - A South African Perspective (Paperback, 3rd Edition) Loot Price: R787
Discovery Miles 7 870

The Strategic Management Process - A South African Perspective (Paperback, 3rd Edition)

Kobus Lazenby

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Loot Price R787 Discovery Miles 7 870 | Repayment Terms: R74 pm x 12*

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The business environment can change at any given time and organisations need to be ready to respond if they want to survive. Strategic management is an important and ongoing process of formulating and implementing strategies that help an organisation position itself optimally and so maintain a competitive advantage that results in profit. It creates harmony between any organisation, big or small, and its environment. The Strategic Management Process explains strategy in such a way that every reader will understand not only how vital the strategic management process is to any organisation but also exactly what it entails.

The Strategic Management Process follows an understandable and practical approach, making use of numerous figures and "strategy in action" case studies to support the theory. The textbook is aimed at students in strategic management as well as at organisations, from corporate and public companies with management training programmes to small business ventures that are trying to gain a competitive advantage in a cut-throat environment.

Kobus Lazenby was an associate professor in the Department of Business Management at the University of the Free State, specialising in strategic management and project management. He has been retired since April 2017. The other contributors lecture in strategic management at various South African universities.

General

Imprint: Van Schaik Publishers
Country of origin: South Africa
Release date: December 2021
Editors: Kobus Lazenby
Dimensions: 245 x 170 x 27mm (L x W x T)
Format: Paperback
Pages: 420
Edition: 3rd Edition
ISBN-13: 978-0-627-03902-7
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Management & management techniques > General
Books > Varsity Textbooks
Books > Academic & Education > Varsity Textbooks > Business & Economics
Books > Academic & Education > Varsity Textbooks > Business Management
Books > Academic & Education > Varsity Textbooks > Management
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LSN: 0-627-03902-2
Barcode: 9780627039027

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