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The Impact of YouTube on U.S. Politics (Hardcover) Loot Price: R2,745
Discovery Miles 27 450
Repayment Terms: R257 pm x 12*
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The Impact of YouTube on U.S. Politics (Hardcover): LaChrystal D. Ricke

The Impact of YouTube on U.S. Politics (Hardcover)

LaChrystal D. Ricke

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Loot Price R2,745 Discovery Miles 27 450 | Repayment Terms: R257 pm x 12*

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The Impact of YouTube on U.S. Politics provides a historical, descriptive, and conceptual analysis of the broad and evolving political impact of YouTube. It specifically addresses how politicians, campaigns, the media, and the public utilize YouTube for political campaigning, communication, and engagement. The text provides a synthesized illustration of the ways in which YouTube has become a requisite political tool and normalized as a central platform for political communication in the United States. LaChrystal Ricke discusses political YouTube videos and strategies spanning across the 2006, 2008, 2010, and 2012 election cycles, and addresses the potential impact of YouTube in future U.S. elections.

General

Imprint: Lexington Books
Country of origin: United States
Release date: August 2014
First published: July 2014
Authors: LaChrystal D. Ricke
Dimensions: 229 x 152 x 20mm (L x W x T)
Format: Hardcover
Pages: 218
ISBN-13: 978-0-7391-8349-6
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
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LSN: 0-7391-8349-4
Barcode: 9780739183496

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