Handbook of Research on Driving Competitive Advantage through Sustainable, Lean, and Disruptive Innovation (Hardcover)

The global market is constantly evolving and it has become essential for organizations to employ new methods of appealing to customers in order to stay abreast on current trends within the world economy. The Handbook of Research on Driving Competitive Advantage through Sustainable, Lean, and Disruptive Innovation features theoretical development and empirical research in social media platforms, internet usage, big data analytics, and smart computing, as well as other areas of organizational innovation. Highlighting implementation challenges facing innovative processes, this publication is a critical reference source for researchers, students, professionals, managers, and decision makers interested in novel strategies being employed by organizations in an effort to improve their standings on the global market.

General

Imprint:	IGI Global
Country of origin:	United States
Series:	Advances in Business Strategy and Competitive Advantage
Release date:	April 2016
First published:	2016
Editors:	Latif Al-Hakim • Xiaobo Wu • Andy Koronios • Yongyi Shou
Dimensions:	229 x 152 x 41mm (L x W x T)
Format:	Hardcover
Pages:	743
ISBN-13:	978-1-5225-0135-0
Categories:	Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship Books > Business & Economics > Business & management > Management of specific areas > General
LSN:	1-5225-0135-5
Barcode:	9781522501350

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