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Principles of Sport Management (Paperback)
Loot Price: R29
Discovery Miles 290
You Save: R420
(94%)
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Principles of Sport Management (Paperback)
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List price R449
Loot Price R29
Discovery Miles 290
You Save R420 (94%)
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Principles of Sport Management is a subject taught at various
levels to students doing a degree or diploma in Sport Management.
This textbook will look at the theoretical background on various
management concepts such as the sporting environmental model, SWOT
analysis, planning, organising, leading and control. The content
will deal extensively with the legal aspects of sport management
within a South African context and cover the functional areas of
management by looking at the marketing function, the financial
management function and the human resource function. The text
concludes with a special addition to the functional areas: event
management. This textbook focuses specifically on Sport Management
within a South African context and from a South African
perspective. Students will look at South African examples and this
will provide them with the ability to apply specific theoretical
concepts to South African cases. Long and overdue study material
needed in South Africa which is able to talk to the student and
inform them on the relevant and main concepts of Sport Management
in South Africa. Vernon Oosthuizen, NMMU.
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