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Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour

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The Era of Chinese Multinationals - Competing for Global Dominance (Paperback) Loot Price: R2,109
Discovery Miles 21 090
The Era of Chinese Multinationals - Competing for Global Dominance (Paperback): Lourdes Casanova, Anne Miroux

The Era of Chinese Multinationals - Competing for Global Dominance (Paperback)

Lourdes Casanova, Anne Miroux

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Loot Price R2,109 Discovery Miles 21 090 | Repayment Terms: R198 pm x 12*

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Chinese multinationals have grown in size and increased their global presence dramatically over the last decade. They have emerged as formidable competitors for western incumbents. These firms have instigated profound changes, such as displaced trade and investment flows, new business models, and the emergence of a new geography of global innovation. In a single volume, The Era of Chinese Multinationals captures the forces driving the disruptive growth of Chinese multinational corporations. Following a presentation of the surge of Chinese companies, the book turns to corporate characteristics of those firms and how they compare with western multinationals in terms of revenues, profits, branding, and business strategy. The book uses data and case studies to depict the relevant issues with the goal of providing insights to global executives on collaborating and competing with Chinese companies.

General

Imprint: Academic Press Inc
Country of origin: United States
Release date: November 2019
First published: 2020
Authors: Lourdes Casanova • Anne Miroux
Dimensions: 229 x 152mm (L x W)
Format: Paperback
Pages: 224
ISBN-13: 978-0-12-816857-8
Categories: Books > Business & Economics > Economics > Economic theory & philosophy
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Multinationals
Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour
Books > Business & Economics > Finance & accounting > Finance > Public finance > General
Books > Money & Finance > Public finance > General
LSN: 0-12-816857-9
Barcode: 9780128168578

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