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Books > Business & Economics > Business & management > International business
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Successes and Challenges of Emerging Economy Multinationals (Hardcover)
Loot Price: R3,543
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Successes and Challenges of Emerging Economy Multinationals (Hardcover)
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The global business area has witnessed a remarkable radical change.
The recent spectacular rise of emerging economy multinationals sets
numerous questions requiring explanation and understanding.
Successes and Challenges of Emerging Economy Multinationals
investigates a broad variety of cases presenting clear evidence of
fast successful internationalization of emerging economy
multinationals originating not only from big economic players such
as China, India and Russia but also from other successfully
internationalizing emerging countries, namely South Africa and
Poland. In terms of size, the firms vary from huge multinational
firms such as Huawei, Tata and Gazprom, to really small high
technology firms. The in-depth analysis conducted in this book
leads to the indication of numerous novel directions for further
theoretical expansion and new empirical research.
General
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