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Consumption and Everyday Life (Paperback, 3rd edition)
Loot Price: R1,121
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Consumption and Everyday Life (Paperback, 3rd edition)
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With an emphasis on everyday life, this respected text offers a
lively and perceptive account of the key theories and ideas which
dominate the field of consumption and consumer culture. This third
revised and expanded edition is a major update of the text of the
second edition, adding new chapters on youth culture and
consumption, retail psychology, gender and consumption, the
globalization of food and FairTrade, and digital consumption and
platform capitalism. Various theoretical perspectives - such as
theories of practice, semiotics, to psychoanalysis - are used to
illustrate concepts and trends in consumption, whilst a wide range
of engaging and up-to-date case studies are employed throughout to
provide historical context and illustrate forms of consumption.
Written by an experienced teacher, the book offers an accessible
and thought-provoking introduction to the concept of consumption
for students in sociology, cultural studies, history, anthropology,
and social psychology.
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