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Books > Business & Economics > Business & management > Ownership & organization of enterprises
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The Economics of Business Enterprise - An Introduction to Economic Organisation and the Theory of the Firm, Fourth Edition (Paperback, 4th edition)
Loot Price: R1,724
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The Economics of Business Enterprise - An Introduction to Economic Organisation and the Theory of the Firm, Fourth Edition (Paperback, 4th edition)
Expected to ship within 12 - 17 working days
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In its Fourth Edition, this textbook explores how economic activity
is organised from a new institutional economics perspective. Using
transactions costs as a continuing theme, the book delivers the
necessary skills to understand the evolution of organisational
forms and the strengths and weaknesses of different varieties of
private and public governance. The importance of entrepreneurship
is emphasised throughout. Public policy concerning competition,
regulation and the public utilities is used to illustrate the
involvement of subjective judgements about transactions costs in
all types of organisational choice. Key features of the Fourth
Edition: ? Using impartial analysis, Martin Ricketts evaluates
business enterprise through Neoclassical, Austrian and Evolutionary
economics, allowing students to learn the strengths and weaknesses
of each methodological perspective? Using a clear conceptual
framework, the author explains principal-agent theory and the
transaction cost paradigm in detail? The chapters are designed
around a set of classic papers, giving students an understanding of
the historical development of the discipline? Updated examples
emphasise the applicability to different technological
circumstances and the dynamic nature of studying economic
organisation? Additional examples are included for teachers to
further discussion or create extended seminar work. A key resource
for advanced undergraduate courses or an excellent introductory
text at graduate level, this Fourth Edition will provide students
of economics, business and political economy with a greater
awareness of how business enterprises operate and adapt in response
to technological change and competition.
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