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Virtuelle Borsen als Instrument zur Marktforschung (German, Paperback, 2002 ed.) Loot Price: R2,536
Discovery Miles 25 360
Repayment Terms: R238 pm x 12*
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Virtuelle Borsen als Instrument zur Marktforschung (German, Paperback, 2002 ed.): Martin Spann

Virtuelle Borsen als Instrument zur Marktforschung (German, Paperback, 2002 ed.)

Martin Spann

Series: Beitrage Zur Betriebswirtschaftlichen Forschung, 104

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Loot Price R2,536 Discovery Miles 25 360 | Repayment Terms: R238 pm x 12*

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Martin Spann zeigt theoretisch und empirisch, dass virtuelle Borsen ein Erfolg versprechendes Instrument zur Marktforschung sein konnen, und uberpruft die Anwendbarkeit virtueller Borsen auf konkrete Probleme der Unternehmenspraxis.
Ausgezeichnet mit dem Erich-Gutenberg-Preis 2003, dem Dissertationspreis der Industrie- und Handelskammer Frankfurt am Main und dem 3. Preis des Bundesverbands Deutscher Markt- und Sozialforscher e.V."

General

Imprint: Deutscher Universitats Verlag
Country of origin: Germany
Series: Beitrage Zur Betriebswirtschaftlichen Forschung, 104
Release date: December 2002
First published: 2002
Authors: Martin Spann
Dimensions: 210 x 148 x 16mm (L x W x T)
Format: Paperback
Pages: 294
Edition: 2002 ed.
ISBN-13: 978-3-8244-9101-8
Languages: German
Categories: Books > Business & Economics > Business & management > Management of specific areas > Production & quality control management
Books > Business & Economics > Business & management > Sales & marketing > Market research
LSN: 3-8244-9101-X
Barcode: 9783824491018

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