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Erfolgreiches Social Media Marketing - Konzepte, Massnahmen und Praxisbeispiele (German, Paperback, 2013 ed.) Loot Price: R2,244
Discovery Miles 22 440
Repayment Terms: R210 pm x 12*
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Erfolgreiches Social Media Marketing - Konzepte, Massnahmen und Praxisbeispiele (German, Paperback, 2013 ed.): Michael Ceyp,...

Erfolgreiches Social Media Marketing - Konzepte, Massnahmen und Praxisbeispiele (German, Paperback, 2013 ed.)

Michael Ceyp, Juhn-Petter Scupin

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Loot Price R2,244 Discovery Miles 22 440 | Repayment Terms: R210 pm x 12*

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Heutzutage lautet die Fragestellung nicht mehr ob, sondern wie Social Media Marketing zu betreiben ist. Ceyp/Scupin stellen bei der Beantwortung dieser Frage eine strategische, entscheidungsorientierte Sichtweise in den Vordergrund. Dabei garantiert die Konzentration auf ubergeordnete strategische und operative Fragestellungen die langerfristige Relevanz der Aussagen. "

General

Imprint: Springer Gabler
Country of origin: Germany
Release date: December 2012
First published: 2013
Authors: Michael Ceyp • Juhn-Petter Scupin
Dimensions: 244 x 170 x 15mm (L x W x T)
Format: Paperback
Pages: 224
Edition: 2013 ed.
ISBN-13: 978-3-658-00034-9
Languages: German
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > Public relations
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
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LSN: 3-658-00034-1
Barcode: 9783658000349

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