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Strategies in Emerging Markets - A Case Book on Danish Multinational Corporations in China & India (Paperback) Loot Price: R510
Discovery Miles 5 100
You Save: R77 (13%)
Strategies in Emerging Markets - A Case Book on Danish Multinational Corporations in China & India (Paperback): Michael W....

Strategies in Emerging Markets - A Case Book on Danish Multinational Corporations in China & India (Paperback)

Michael W. Hansen, Marcus M Larsen, Torben Pedersen, Bent Petersen

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List price R587 Loot Price R510 Discovery Miles 5 100 You Save R77 (13%)

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This book presents seven case studies of large Danish investment companies in India and China. The case studies provide intriguing perspectives on the strategic and managerial challenges and opportunities facing Western multinational corporations operating in these two Asian giants. The case studies encourage readers to adopt a decision maker's perspective, targeting students and managers interested in multinational corporation strategy in emerging markets.

General

Imprint: Copenhagen Business School Press
Country of origin: Denmark
Release date: August 2010
First published: September 2010
Authors: Michael W. Hansen • Marcus M Larsen • Torben Pedersen • Bent Petersen
Dimensions: 230 x 160 x 12mm (L x W x T)
Format: Paperback
Pages: 185
ISBN-13: 978-87-630-0236-3
Categories: Books > Business & Economics > Business & management > International business
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Economics > International economics > General
Books > Business & Economics > Business & management > Management & management techniques > General
LSN: 87-630-0236-1
Barcode: 9788763002363

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