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Books > Professional & Technical > Transport technology > Aerospace & aviation technology
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Designing Future-Oriented Airline Businesses (Hardcover, New Ed)
Loot Price: R1,614
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Designing Future-Oriented Airline Businesses (Hardcover, New Ed)
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Designing Future-Oriented Airline Businesses is the eighth Ashgate
book by Nawal K. Taneja to address the ongoing challenges and
opportunities facing all generations of airlines. Firstly, it
challenges and encourages airline managements to take a deeper dive
into new ways of doing business. Secondly, it provides a framework
for identifying and developing strategies and capabilities, as well
as executing them efficiently and effectively, to change the focus
from cost reduction to revenue enhancement and from competitive
advantage to comparative advantage. Based on the author's own
extensive experience and ongoing work in the global airline
industry, as well as through a synthesis of leading business
practices both inside and outside of the industry, Designing
Future-Oriented Airline Businesses sets out to demystify numerous
concepts being discussed within the airline industry and to
facilitate managements to identify and articulate the boundaries of
their business models. It provides material from which managements
can set about answering the key questions, especially with respect
to strategies, capabilities and execution, and pursue an effective
redesign of their business. As with the author's previous books,
the primary audience is senior-level practitioners of differing
generations of airlines worldwide as well as related businesses.
The material presented continues to be at a pragmatic level, not an
academic exercise, to lead managements to ask themselves and their
teams some critical thought-provoking questions.
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