|
Books > Business & Economics > Economics
|
Buy Now
Airport Marketing (Paperback, 2nd edition)
Loot Price: R1,180
Discovery Miles 11 800
|
|
|
Airport Marketing (Paperback, 2nd edition)
Expected to ship within 9 - 15 working days
|
Donate to Against Period Poverty
Total price: R1,200
Discovery Miles: 12 000
|
Approach and coverage: This book continues to be the only student
introductory text on Airport marketing, reflecting commonly taught
content and current issues in the airport industry. It is
considered to be an 'indispensable' student resource, offering
excellent coverage of core principles, marketing research and
planning. The book integrates global case studies to show theory in
practice. Written by respected and well known author team *
Accessible writing style that is appropriate and at the right level
for UG students approaching the subject for the first time. * Book
is logical, progressive and easy to follow from evolution of
airport marketing to CRM.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
You might also like..
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
(1)
(1)
