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Advanced Research Methods for Applied Psychology - Design, Analysis and Reporting (Hardcover)
Loot Price: R4,091
Discovery Miles 40 910
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Advanced Research Methods for Applied Psychology - Design, Analysis and Reporting (Hardcover)
Expected to ship within 12 - 17 working days
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This is the first comprehensive guide to the range of research
methods available to applied psychologists. Ideally suited to
students and researchers alike, and covering both quantitative and
qualitative techniques, the book takes readers on a journey from
research design to final reporting. The book is divided into four
sections, with chapters written by leading international
researchers working in a range of applied settings: Getting Started
Data Collection Data Analysis Research Dissemination With coverage
of sampling and ethical issues, and chapters on everything from
experimental and quasi-experimental designs to longitudinal data
collection and focus groups, the book provides a concise overview
not only of the options available for applied research, but also of
how to make sense of the data produced. It includes chapters on
organizational interventions and the use of digital technologies,
and concludes with chapters on how to publish your research,
whether it's a thesis, journal article or organisational report.
This is a must-have book for anyone conducting psychological
research in an applied setting.
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