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Books > Business & Economics > Business & management > Management & management techniques > Organizational theory & behaviour
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The Psychology of Political Communication - Politicians Under the Microscope (Hardcover)
Loot Price: R3,765
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The Psychology of Political Communication - Politicians Under the Microscope (Hardcover)
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Contemporary politics is mass-communication politics. Politicians
are not only seen and heard, they are seen and heard in close-up
through television appearances, speeches, interviews, and on social
media. In this book, the authors analyse the ways in which
politicians communicate with each other, the media, and the
electorate; they also discuss the implications of contemporary
political discourse on the democratic process as a whole.
Politicians in interviews are typically castigated for their
evasiveness. However, microanalytic research shows that there is
more to political discourse than this apparent ambiguity. This book
reveals how equivocation, interruptions, and personal antagonism
can offer valuable insights into a politician's communicative
style. The authors review their empirical research not only on
political interviews, but also on speeches, parliamentary debates,
and political journalism. Further insights include how political
speakers interact with their audiences, how party leaders engage in
adversarial discourse at PMQs, and how the spoken messages of
politicians can be affected by modern journalistic editing
techniques. Thereby, this research generates greater awareness of
communicative practices in a diverse range of political contexts.
While the interviews and parliamentary debates analysed pertain to
UK politics, the speeches also draw on the USA, and European and
Far Eastern nations. This engaging book is a fascinating resource
for students and academics in psychology, politics, communication,
and other related disciplines such as sociology and linguistics.
The research is also extremely relevant to policy makers and
practitioners in politics and political journalism.
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