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Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry
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The Business of Resort Management (Hardcover)
Loot Price: R5,152
Discovery Miles 51 520
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The Business of Resort Management (Hardcover)
Expected to ship within 12 - 17 working days
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Donate to Against Period Poverty
Total price: R5,172
Discovery Miles: 51 720
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How can owners and managers ensure that their considerable capital
investments will return a competitive return on their investments?
How can users and owners be sure they enjoy the promises of
tantalizing marketing and real estate claims? Managing Sustainable
Resorts Profitably combines business management principles with
environmental and social concerns to offer development solutions to
these questions. By taking an holistic and contemporary approach to
the problem of developing sustainable tourism operations, this book
provides a comprehensive assessment of the strategies that need to
be considered by various governments, developers and, in
particular, the customer-investor. The major features of resort
development covered by this book include: * Environmental scanning
of principal external and internal influential factors * The curse
and blessings of seasonality * Competition for people's recreation
and retirement dollars * Guest activity programming * Environmental
issues * Cruise ships as mobile resorts * Staffing issues in
isolated areas * Financial challenges for owners and operators
alike * Risk Management * Mutually beneficial options for various
stakeholders Based on an analysis of global resort opportunities
and trends, the book focuses on those generic features that
differentiate regional resort management from urban-centric
management needs and priorities. Using comparative case studies the
author emphases best case/benchmark examples of a range of resorts
- large and small, urban and rural - to illustrate what can be
achieved.
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