Little Bets - How Breakthrough Ideas Emerge from Small Discoveries (Paperback)

What do Apple CEO Steve Jobs, comedian Chris Rock, prize-winning architect Frank Gehry, and the story developers at Pixar films all have in common? Bestselling author Peter Sims found that rather than start with a big idea or plan a whole project in advance, they make a methodical series of little bets, learning critical information from lots of little failures and from small but significant wins.
Reporting on a fascinating range of research, from the psychology of creative blocks to the influential field of design thinking, Sims offers engaging and illuminating accounts of breakthrough innovators at work, and a whole new way of thinking about how to navigate uncertain situations and unleash our untapped creative powers.

General

Imprint:	Simon & Schuster
Country of origin:	United States
Release date:	July 2013
First published:	July 2013
Authors:	Peter Sims
Dimensions:	211 x 140 x 15mm (L x W x T)
Format:	Paperback - Trade
Pages:	213
ISBN-13:	978-1-4391-7043-4
Categories:	Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship Books > Business & Economics > Business & management > Management of specific areas > Research & development management
LSN:	1-4391-7043-6
Barcode:	9781439170434

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