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Handbook of Qualitative Research Methods for International Business (Hardcover)
Loot Price: R6,993
Discovery Miles 69 930
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Handbook of Qualitative Research Methods for International Business (Hardcover)
Series: Research Handbooks in Business and Management series
Expected to ship within 12 - 17 working days
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This innovative Handbook draws together and reflects on the
specific methodological challenges that an international business
scholar is likely to face when undertaking a qualitative research
project. With a practical, hands-on approach to methodological
debates, the Handbook raises concerns specific to international
business scholars. Covering the entire life cycle of a research
project from its philosophical underpinnings to publication
hurdles, the book explores existing practices and gives voice to
multiple, even contrasting perspectives. This invaluable source of
experiential knowledge, as well as conceptual understanding, has
been achieved by a truly international authorship. Including
fascinating vignettes written by senior academics, the result is a
guide that will be indispensable. Capturing the experiences and
practices of qualitative researchers, the Handbook of Qualitative
Research Methods for International Business should be on the
bookshelves of students and scholars of IB, researchers in
international management and marketing, and teachers of
cross-cultural and IB research methods.
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