This book discusses opportunities for broadcasters that arise with
the advent of broadband networks, both fixed and mobile. It
discusses how the traditional way of distributing audio-visual
content over broadcasting networks has been complemented by the
usage of broadband networks. The author shows how this also gives
the possibility to offer new types of interactive or so-called
nonlinear services. The book illustrates how change in distribution
technology is accelerating the need for broadcasters around the
world to adapt their content distribution strategy and how it will
impact the portfolios of content they offer.
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