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Research in Consumer Behavior (Hardcover) Loot Price: R3,790
Discovery Miles 37 900
Repayment Terms: R355 pm x 12*
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Research in Consumer Behavior (Hardcover): Russell W. Belk, Linda Scott, Soren Askegaard

Research in Consumer Behavior (Hardcover)

Russell W. Belk, Linda Scott, Soren Askegaard; Series edited by Russell W. Belk

Series: Research in Consumer Behavior

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Loot Price R3,790 Discovery Miles 37 900 | Repayment Terms: R355 pm x 12*

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This volume presents selected papers from the 7th Annual Consumer Culture Theory Conference held at Oxford University in August, 2012. The 18 papers in the volume together capture the latest research within this qualitative paradigm of consumer studies. Topics addressed cover a wide gamut including immigrant consumption experiences, gift-giving, sharing, transgressive gender roles, attachments to special possessions in online games and real life, the homeless consumer experience, disposition of possessions, privacy, metaphor analysis, sustainable consumption, alcohol consumption, cosmetics usage, and the negative consequences of sponsoring children in the less affluent world.

General

Imprint: Emerald Publishing Limited
Country of origin: United Kingdom
Series: Research in Consumer Behavior
Release date: December 2012
First published: December 2012
Editors: Russell W. Belk • Linda Scott • Soren Askegaard
Series editors: Russell W. Belk
Dimensions: 234 x 156 x 33mm (L x W x T)
Format: Hardcover
Pages: 375
ISBN-13: 978-1-78190-022-2
Categories: Books > Business & Economics > Business & management > Sales & marketing > Market research
Books > Business & Economics > Business & management > Sales & marketing > Advertising
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LSN: 1-78190-022-1
Barcode: 9781781900222

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