Books > Arts & Architecture > History of art / art & design styles > 1800 to 1900
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The Movies as a World Force - American Silent Cinema and the Utopian Imagination (Paperback)
Loot Price: R796
Discovery Miles 7 960
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The Movies as a World Force - American Silent Cinema and the Utopian Imagination (Paperback)
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Throughout the silent-feature era, American artists and
intellectuals routinely described cinema as a force of global
communion, a universal language promoting mutual understanding and
harmonious coexistence amongst disparate groups of people. In the
early 1920s, film-industry leaders began to espouse this utopian
view, in order to claim for motion pictures an essentially
uplifting social function. The Movies as a World Force examines the
body of writing in which this understanding of cinema emerged and
explores how it shaped particular silent films and their marketing
campaigns. The utopian and universalist view of cinema, the book
shows, represents a synthesis of New Age spirituality and the new
liberalism. It provided a framework for the first official, written
histories of American cinema and persisted as an advertising trope,
even after the transition to sound made movies reliant on specific
national languages.
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