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Books > Business & Economics > Business & management > Management of specific areas > Research & development management

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Handbuch Technologie- und Innovationsmanagement - Strategie - Umsetzung - Controlling (German, Hardcover, 2., vollst. uberarb. u. erw. Aufl. 2011) Loot Price: R3,128
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Repayment Terms: R293 pm x 12*
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Handbuch Technologie- und Innovationsmanagement - Strategie - Umsetzung - Controlling (German, Hardcover, 2., vollst. uberarb....

Handbuch Technologie- und Innovationsmanagement - Strategie - Umsetzung - Controlling (German, Hardcover, 2., vollst. uberarb. u. erw. Aufl. 2011)

Soenke Albers; Contributions by Soenke Albers, Martin Bader; Edited by Oliver Gassmann; Contributions by Sabine Bernotat-Danielowski, Andreas Biedermann, Roman Boutellier, Klaus M Brockhoff, Hans-Joerg Bullinger, Klaus Derfuss

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List price R4,858 Loot Price R3,128 Discovery Miles 31 280 | Repayment Terms: R293 pm x 12* You Save R1,730 (36%)

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Die Anforderungen an das Management von Innovation haben sich durch Globalisierung des Wettbewerbs, die Fragmentierung der Markte und die Individualisierung der Kundenwunsche verandert. Sie erfordern eine hohere Produktvielfalt und kurzere Innovationszyklen. Im Handbuch Technologie- und Innovationsmanagement dokumentieren renommierte Wissenschaftler und Fuhrungskrafte auf einer breiten, interdisziplinaren Basis den Erkenntnisstand und die zukunftigen Entwicklungsrichtungen. In Unternehmensbeispielen greifen sie aktuelle Themen auf und beschreiben deren Umsetzung in die Praxis.
In der 2. Auflage wurden alle Beitrage uberarbeitet, aktuelle Entwicklungen wurden integriert. Neue Beitrage zu innovativen Geschaftsmodellen, R&D in China, Management industrieubergreifender Innovationsprozesse, Innovationskultur bei Gore etc. wurden aufgenommen."

General

Imprint: Gabler
Country of origin: Germany
Release date: August 2011
First published: 2011
Editors: Soenke Albers
Contributors: Soenke Albers • Martin Bader
Editors: Oliver Gassmann
Contributors: Sabine Bernotat-Danielowski • Andreas Biedermann • Roman Boutellier • Klaus M Brockhoff • Hans-Joerg Bullinger • Klaus Derfuss
Dimensions: 240 x 168mm (L x W)
Format: Hardcover - Cloth over boards
Pages: 851
Edition: 2., vollst. uberarb. u. erw. Aufl. 2011
ISBN-13: 978-3-8349-2800-9
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Management of specific areas > Production & quality control management
Books > Business & Economics > Business & management > Management of specific areas > Research & development management
LSN: 3-8349-2800-3
Barcode: 9783834928009

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