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Transmedia Storytelling and the New Era of Media Convergence in Higher Education (Paperback, 1st ed. 2014)
Loot Price: R1,449
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Transmedia Storytelling and the New Era of Media Convergence in Higher Education (Paperback, 1st ed. 2014)
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Stories, whether they are fact or fiction, popular or not, are a
proven method of pedagogy. In the age of media convergence and with
the advancement of technology, stories have morphed into new forms;
however, their core purpose remains the same, which is to pass on
knowledge and information. The internet, with its inherent
interactivity, and story, with its inherent capacity to engage, can
lead to innovative and transformative learning experiences in
media-rich environments. This book focuses on web-based Transmedia
Storytelling Edutainment (TmSE) as an andragogical practice in
higher education. Story is at the forefront of this investigation
because narrative is the basis for developing entertainment media
franchise that can be incorporated into pedagogical practice. The
propulsion of this analysis consists of practice-based research
through narrative inquiry and an e-module case study presented on
multimedia storytelling in the classroom. A Transmedia Storytelling
Framework is provided for creating screenplays for cross-media
projects and for analyzing their appropriateness in education.
Additionally, a hypertext screenplay, which allowed students to dig
deeper into the story word and to build more knowledge, is
evaluated for its use in higher education. Since screenplays are by
nature writing for the screen, it is believed that the more visual
the input, the more likely it is to be memorized and recalled. A
link to The Goddess Within screenplay is available for download on
the right hand side of this page.
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