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Management Research, International Business, and National Culture - Evaluating Hofstede and GLOBE (Hardcover)
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Management Research, International Business, and National Culture - Evaluating Hofstede and GLOBE (Hardcover)
Series: Routledge Studies in International Business and the World Economy
Expected to ship within 12 - 17 working days
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Why do different groups of people behave in different ways when
dealing with the common challenges of human life? The answer often
lies in their cultural attitudes, values, and consequent
behaviours. The study of human culture has been deemed a key
contribution to understanding human life for many centuries.
Explanations and descriptions of cultural characteristics abound,
but in the field of business, none have been more influential and
warmly embraced than those developed by Geert Hofstede and the
GLOBE group. These models of national culture, which characterise
Japanese, Americans, French and may other nationalities in terms of
common characteristics such as collectivism, masculinity, and power
distance, are the most widely cited and applied in business
research, teaching and recommendations for practice. But this
seminal work needs a careful reality check. The authors of this
book point out a range of problems associated with the Hofstede and
GLOBE national culture measures which bring into question their
accuracy and usefulness in meeting the expectations of management
culture researchers and students. This book explains in detail why
the measures developed by Hofstede and GLOBE are of dubious
validity and why they should be viewed with caution by those
looking for answers to the complex questions of culture.
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