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International Management and Language (Hardcover) Loot Price: R4,299
Discovery Miles 42 990
International Management and Language (Hardcover): Susanne Tietze

International Management and Language (Hardcover)

Susanne Tietze

Series: Routledge Studies in International Business and the World Economy

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Loot Price R4,299 Discovery Miles 42 990 | Repayment Terms: R403 pm x 12*

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Globalization processes have resulted in the emergence of business and management networks in which the sharing of knowledge is of crucial importance. Combining two contemporary and important subject areas - namely that of international management and also language and communication in multi-language contexts - the author of this book presents a wealth of ideas, examples and applications taken from international and global contexts, which show that 'language matters' in the pursuit of international business affairs. The book establishes the theoretical core of its main ideas by introducing two orientations (social construction and linguistic relativity) and demonstrates how they can be drawn on to frame and understand the activities of managers. Highly innovative and topical, Susanne Tietze's book will appeal to students of international management and international human resource management as well as those studying intercultural communication. It is also useful for managers and practitioners who work internationally.

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Routledge Studies in International Business and the World Economy
Release date: May 2008
First published: 2008
Authors: Susanne Tietze
Dimensions: 234 x 156 x 20mm (L x W x T)
Format: Hardcover
Pages: 250
ISBN-13: 978-0-415-40393-1
Categories: Books > Language & Literature > Language & linguistics > Sociolinguistics
Books > Business & Economics > Business & management > International business
LSN: 0-415-40393-6
Barcode: 9780415403931

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