0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > Sales & marketing > Market research

Buy Now

Value Creation in International Business - Volume 2: An SME Perspective (Hardcover, 1st ed. 2017) Loot Price: R3,734
Discovery Miles 37 340
You Save: R289 (7%)
Value Creation in International Business - Volume 2: An SME Perspective (Hardcover, 1st ed. 2017): Svetla Marinova, Jorma...

Value Creation in International Business - Volume 2: An SME Perspective (Hardcover, 1st ed. 2017)

Svetla Marinova, Jorma Larimo, Niina Nummela

 (sign in to rate)
List price R4,023 Loot Price R3,734 Discovery Miles 37 340 | Repayment Terms: R350 pm x 12* You Save R289 (7%)

Bookmark and Share

Expected to ship within 12 - 17 working days

The edited collection brings into focus the meanings, interpretations and the process of value creation in international business. Exploring value creation in the context of emerging and developed economies, Volume 2 takes the perspective of small and medium sized enterprises and examines various approaches to value creation in the process of firm internationalization. Providing theoretical and practical insights, the authors open an intellectual debate into what value is, and how it is created through the internationalization activities of firms. Value Creation in International Business is a pioneering two volume work intended to provoke theoretical and empirical development in International Business research. Moreover, it is intended as a bridge between concepts derived from general business firm-level research agendas such as value creation and business model, and internationalization approaches and activities of firms.

General

Imprint: Springer International Publishing AG
Country of origin: Switzerland
Release date: November 2016
First published: 2017
Editors: Svetla Marinova • Jorma Larimo • Niina Nummela
Dimensions: 210 x 148 x 28mm (L x W x T)
Format: Hardcover
Pages: 389
Edition: 1st ed. 2017
ISBN-13: 978-3-319-39368-1
Categories: Books > Business & Economics > Finance & accounting > Finance > Corporate finance
Books > Business & Economics > Business & management > Sales & marketing > Market research
Books > Money & Finance > Corporate finance
Promotions
LSN: 3-319-39368-5
Barcode: 9783319393681

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

The Villager - How Africans Consume…
Feyi Olubodun Paperback R250 R223 Discovery Miles 2 230
Marketing Communication - An Integrated…
Ludi Koekemoer Paperback R353 Discovery Miles 3 530
Communication Research - Techniques…
G.M. du Plooy Paperback  (1)
R711 R649 Discovery Miles 6 490
Marketing Research: Tools and Techniques
Nigel Bradley Paperback R2,184 Discovery Miles 21 840
Personal Selling
M C Cant, A Drotsky Paperback R397 Discovery Miles 3 970
The Book Every Marketer Should Most…
Paperback R340 R304 Discovery Miles 3 040
Influence, New and Expanded UK - The…
Robert B. Cialdini Paperback R510 Discovery Miles 5 100
Marketing Rebellion - The Most Human…
Mark W. Schaefer Hardcover R649 Discovery Miles 6 490
Autophagy - How to Live Healthy and…
Lauren Prieto Hardcover R808 Discovery Miles 8 080
The Fast Path to Corporate Growth…
Marc H. Meyer Hardcover R1,349 Discovery Miles 13 490
Handbook of Culture and Consumer…
Sharon Ng, Angela Y. Lee Hardcover R4,268 Discovery Miles 42 680
The Routledge Companion to Identity and…
Ayalla A Ruvio, Russell Belk Hardcover R7,202 Discovery Miles 72 020

See more

Partners