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Books > Business & Economics > Business & management > Sales & marketing > Public relations
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Building a Nation's Image on the World Wide Web - A Study of the Head of State Web Sites of Developing Countries (Hardcover, New)
Loot Price: R2,723
Discovery Miles 27 230
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Building a Nation's Image on the World Wide Web - A Study of the Head of State Web Sites of Developing Countries (Hardcover, New)
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This is a rich theoretical and empirical study concerning
international public relations on the web for head of state English
web sites for developing countries. There is no other research in
this area that comes close to the depth with which this topic is
addressed in this study. In this regard, its contribution is very
significant. Highly original, this study breaks new ground and may
very well contribute to a new field in international public
relations on the internet. "This book is highly recommended for
public relations, communications, and international relations
scholars ... [it] not only provides scholars with new areas of
theoretical development to explore, it also provides practitioners
with a blueprint for future practice." - Dr. Patricia A. Curtin,
Professor, Endowed Chair of Public Relations, School of Journalism
and Communication, The University of Oregon
General
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