Arthur J. Elsley was the most popular 'chocolate box' artist of the
late Victorian and Edwardian period; over 150 of his works were
reproduced as prints. Long dismissed by art historians, this genre
now demands reappraisal as an important aspect of Victorian art.
Its appealing qualities are extremely accessible, presenting a
comfortable, idealized world of clean, smiling children that has
brought pleasure to millions.
Terry Parker has interviewed Elsley's only child and principal
model, whose reminiscences and anecdotes bring his work to life.
Her archive of photographs of Elsley's studio and models, together
with his address book, provide rare insight into the workings of
this artist.
Auction houses have witnessed an astronomical rise in the
popularity of Elsley's oil paintings in the last ten years: one
piece sold for $220,000.00 in 1996. Modern greeting card, calendar
and print companies remain eager to reproduce his images, which are
still found on a wide variety of products.
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