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Visual and Multimodal Research in Organization and Management Studies (Paperback)
Loot Price: R1,319
Discovery Miles 13 190
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Visual and Multimodal Research in Organization and Management Studies (Paperback)
Series: Routledge Studies in Management, Organizations and Society
Expected to ship within 9 - 15 working days
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Total price: R1,339
Discovery Miles: 13 390
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This volume brings together two hitherto disparate domains of
scholarly inquiry: organization and management studies on the one
hand, and the study of visual and multimodal communication on the
other. Within organization and management studies it has been
recognized that organizational reality and communication are
becoming increasingly visual, and, more generally, multimodal,
whether in digital form or otherwise. Within multimodality studies
it has been noted that many forms of contemporary communication are
deeply influenced by organizational and managerial communication,
as formerly formal and bureaucratic types of communication
increasingly adopt promotional language and multimodal document
presentation. Visual and Multimodal Research in Organization and
Management Studies integrates these two domains of research in a
way that will benefit both. In particular, it conceptually and
empirically connects recent insights from visual and multimodality
studies to ongoing discussions in organization and management
theory. Throughout, the book shows how a visual/multimodal lens
enriches and extends what we already know about organization,
organizations, and practices of organizing, but also how concepts
from organization and management studies can be highly productive
in further developing insights on visual and multimodal
communication. Due to its essentially interdisciplinary objectives,
the book will prove inspiring for academics and scholars of
management, the sociology of organizations as well as related
disciplines such as applied linguistics and visual studies.
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