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The Entrepreneur's Strategy Guide - Ten Keys for Achieving Marketplace Leadership and Operational Excellence (Hardcover, Annotated edition)
Loot Price: R2,957
Discovery Miles 29 570
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The Entrepreneur's Strategy Guide - Ten Keys for Achieving Marketplace Leadership and Operational Excellence (Hardcover, Annotated edition)
Expected to ship within 12 - 17 working days
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Donate to Against Period Poverty
Total price: R2,977
Discovery Miles: 29 770
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In an environment where the chances of failure are much greater
than success, what will make your company a winner? What do you
need to know in order to avoid--or recover quickly from--mistakes?
Where should you invest your energy and resources, when everything
and everyone are vying for attention? Drawing from fifty years of
experience, research, and observation in entrepreneurial strategy,
Tom Cannon demystifies these issues and offers a game plan for
entrepreneurs and small business owners. Dividing the book into two
basic parts--the marketplace (external environment) and the
organization (internal environment)--he outlines ten core
capabilities that every business must master in order to be
successful. Illustrating each principle through examples of real
companies, and engaging the reader through diagnostics, checklists,
and other interactive exercises, Cannon presents an essential
resource for entrepreneurs; managers of startups, spinoffs, and
other entrepreneurial units; and students of strategy and business
development. At the heart of the book is an emphasis on how
entrepreneurs can execute ambitious visions and strategies by
mastering the basics and recognizing opportunities to continuously
improve and innovate.
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