Contemporary societies demand clear-minded, evidence-based ideas to
address complex social issues. Communication scholarship has a rich
trove of knowledge and experiences to help address such problems.
In this passionately argued manifesto, Silvio Waisbord examines
public scholarship in communication studies and its potential for
contributing to the common good. He discusses the various ways
scholars seek to serve the public as practitioners, experts,
advocates, activists and critics, and underscores their significant
contribution which has not, to date, been properly supported or
recognized. Only by tackling academic institutional politics, he
argues, will it be possible to strengthen public scholarship as
central to the mission of communication studies. The Communication
Manifesto is a roadmap to action and will inspire communication
scholars and students to be public citizens, thereby connecting
their work and expertise to the causes of solidarity, humanity and
social justice.
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