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The Management of Continuous Product Development - Empirical Research in the Online Game Industry (Hardcover, 1st ed. 2022) Loot Price: R2,776
Discovery Miles 27 760
The Management of Continuous Product Development - Empirical Research in the Online Game Industry (Hardcover, 1st ed. 2022):...

The Management of Continuous Product Development - Empirical Research in the Online Game Industry (Hardcover, 1st ed. 2022)

Wei Huang

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Loot Price R2,776 Discovery Miles 27 760 | Repayment Terms: R260 pm x 12*

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This book discusses theoretically and empirically the trade-off relationship between the frequency of product adaptation activities and the constraints on development resources, and how companies can respond to these constraints. The objective of this book is to identify effective management practices in continuous product development. With the continuation of development activities, companies are required to constantly adapt their products to changes in the external environment. In continuous product development, the development process extends beyond product release, and interaction with the external environment is not limited to the planning stage but occurs multiple times throughout the process. What impact does the multiple adaptation activities have on the product performance as development activities become more continuous, and how to use limited development resources to provide stable and constant high-quality adaptation activities with optimal frequency have become urgent issues in the development sites. To address these research questions, this book focuses primarily on the development activities of the online game industry. The factors that bring about superior product performance are examined by combining case studies and questionnaire surveys on online game development projects. Furthermore, user community management is also discussed from the perspective of the interaction process between multiple user groups.

General

Imprint: Springer Verlag, Singapore
Country of origin: Singapore
Release date: October 2022
First published: 2022
Authors: Wei Huang
Dimensions: 235 x 155mm (L x W)
Format: Hardcover
Pages: 131
Edition: 1st ed. 2022
ISBN-13: 978-981-19-4678-3
Categories: Books > Business & Economics > Industry & industrial studies > General
Books > Computing & IT > Computer programming > General
Books > Computing & IT > Computer software packages > Computer games
Books > Business & Economics > Business & management > Business mathematics & systems > General
LSN: 981-19-4678-7
Barcode: 9789811946783

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