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Design Thinking for Food Well-Being - The Art of Designing Innovative Food Experiences (Hardcover, 1st ed. 2021) Loot Price: R4,247
Discovery Miles 42 470
Design Thinking for Food Well-Being - The Art of Designing Innovative Food Experiences (Hardcover, 1st ed. 2021): Wided Batat

Design Thinking for Food Well-Being - The Art of Designing Innovative Food Experiences (Hardcover, 1st ed. 2021)

Wided Batat

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Loot Price R4,247 Discovery Miles 42 470 | Repayment Terms: R398 pm x 12*

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How can we design innovative food experiences that enhance food pleasure and consumer well-being? Through a wide variety of empirical, methodological, and theoretical contributions, which examine the art of designing innovative food experiences, this edited book explores the relationship between design thinking, food experience, and food well-being. While many aspects of food innovation are focused on products' features, in this book, design thinking follows an experiential perspective to create a new food innovation design logic that integrates two aspects: consumer food well-being and the experiential pleasure of food. It integrates a holistic perspective to understand how designing innovative food experiences, instead of food products, can promote healthy and pleasurable eating behaviors among consumers and help them achieve their food well-being. Invaluable for scholars, food industry professionals, design thinkers, students, and amateurs alike, this book will define the field of food innovation for years to come.

General

Imprint: Springer Nature Switzerland AG
Country of origin: Switzerland
Release date: 2021
First published: 2021
Editors: Wided Batat
Dimensions: 235 x 155mm (L x W)
Format: Hardcover
Pages: 277
Edition: 1st ed. 2021
ISBN-13: 978-3-03-054295-5
Categories: Books > Business & Economics > Business & management > Management of specific areas > Research & development management
Books > Business & Economics > Business & management > Sales & marketing > General
Books > Business & Economics > Industry & industrial studies > Manufacturing industries > General
Books > Science & Mathematics > Biology, life sciences > Biochemistry > General
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LSN: 3-03-054295-5
Barcode: 9783030542955

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