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Corporate Social Performance in Emerging Markets - Sustainable Leadership in an Interdependent World (Hardcover)
Loot Price: R5,936
Discovery Miles 59 360
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Corporate Social Performance in Emerging Markets - Sustainable Leadership in an Interdependent World (Hardcover)
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When it comes to perceptions of what is a sustainable economy and
how it may be realised, companies expanding into Central and
Eastern European markets face the challenge of diverse people,
attitudes and history. Corporate Social Performance in Emerging
Markets provides an effective tool for companies to help them
engage in CSR activities and become a responsible company in CEE
countries such as Poland, Hungary, the Czech Republic, Slovakia,
Croatia and Slovenia. It does this by enabling them to focus on the
difference of stakeholders and their attitudes to those of Western
Europe. The author, Zsofia Lakatos, provides a review of the major
differences between the various CEE countries, supported by
interview research from leading executives in some of the blue-chip
companies already operating in the region.
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