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Showing 1 - 25 of 56 matches in All Departments
Create a Better World Through the Power of Profit! Imagine your business making a big impact solving problems like hunger, poverty, war, violence, and catastrophic climate change while making a healthy profit. Guess what: you don't have to just imagine; you can make it real. "Guerrilla Marketing to Heal the World" shows dozens of practical examples of successful companies doing well by doing good---from solopreneurs to Fortune 100 global corporations. You'll discover dozens of ways business can heal the world---and gain the practical marketing savvy to turn your values into business success. Learn how to: Create projects (and products) that accomplish social change, profitability, and cost reduction all at once Green your company in ways that save money and make money Gain enormous positive reputation as a visionary company worth supporting Expand successfully into totally new markets through strategic thinking, powerful partnerships, and commitment to core principles Turn marketing from a cost to a revenue stream Embrace abundance and transformation---and stop worrying about market share
How to Get Started with Guerrilla Marketing "Jay is a genius. Now you can be one too. Just do what he and Jeannie say, don't tell anyone where you got the ideas and you're in. On the other hand, that would be selfish. Time to tell everyone you know what an amazing resource you're getting..."-Seth Godin, author of Meatball Sundae"The Guerrilla Marketing series has gained the well deserved trust of millions of followers worldwide who have benefited greatly from its wisdom. Now comes the Startup Guide to Guerrilla Marketing that will enable readers everywhere to adopt the mindset of a guerrilla marketer in order to achieve better business results, at less cost, faster. This is a wonderful book from equally wonderful people."-Stephen M.R. Covey, author of The Speed of Trust: The One Thing That Changes Everything"If you are starting a business on a tight budget, this book is for you! The Father of Guerrilla Marketing reveals dozens of high impact, low-cost strategies for getting new customers using time, energy and imagination. If you want to start making money from your new business, get this book!"-Mitch Meyerson, founder of Guerrilla Marketing Coaching"Sit down, buckle your seat belt and be prepared to succeed. With this book you no longer have excuses to fail but a system to succeed. This Startupp Guide to Guerrilla Marketing is consistently unique and stimulating and provides unquestionable value to all who pick it up, peruse it and use it. " -Al Lautenslager, bestselling co-author of Guerrilla Marketing in 30 Days"Forget the retired business executives with the firm handshakes and the sincere eye contact. Forget the SBA. Forget the seminar speakers with the expensive haircuts and the million-dollar smiles. If you want the best, most proven, most widely used and easiest-to-implement advice in the world on how to market a startup business, go no further than Jay andJeannie Levinson's new book. They know what really works, and you need to know what they are so generously willing to share with you."-David Garfinkel, author of Advertising Headlines That Make You Rich
30 Days to Success From the father of guerrilla marketing, Jay Conrad Levinson! This powerful workbook walks you through the process of developing a high-impact, low-cost guerrilla marketing plan. Thirty interactive exercises, designed to be used as a stand-alone tool or in conjunction with companion book Guerrilla Marketing in 30 Days, help you develop each aspect of your plan: online marketing, PR, buzz marketing, networking and more! Complete one exercise a day, and after 30 days, your marketing efforts will be ready to take off. Hands-on interactive guide creates a custom marketing plan.Exercises, tasks and fill-in-the-blanks write the plan for you.Step-by-step instructions help you implement guerilla tactics in your own business. Put pencil to paper and in 30 days execute time-tested marketing techniques.
Ride on the natural partnership between Guerrilla Marketing and
Facebook
What Others Say About Part Time Income Enterprise: ""Jerry has the unique ability to teach a proven money making system while motivating the student to take action. The examples he uses make it very easy to understand."" -Gary, Newport News, VA ""The forms for self evaluation and action taking are worth 10 times the cost of this book."" -Patsy Lee, Bentleyville, PA ""Reading this book is in itself a transforming experience. You get inside the minds of everyday people who took action and became entrepreneurial thinkers. Jerry lets you see how you can take action and create wealth."" -Michael, Jacksonville, FL ""Part Time Income Enterprise is a easy to follow blueprint that, if followed, will change your life"" -Scott, Steam Boat Springs, CO ""A powerful program for anyone who is serious about earning extra income. This information will work for people of all ages, teenagers to retirees."" -Lynn, San Diego, CA ""So many books promise you pie in the sky, hard to understand information. Jerry gets you in and gets you out with plain easy to understand strategies using real examples that keep you interested throughout the book."" -Doris, Morgantown, WVA ""If nothing else this book will give you the kick in the butt you need to get you from in front of the TV and start you thinking about how you can satisfy your needs and the needs of your family."" -Justice, 2ndLt., U.S.Army ""This is a great look at how normal ordinary every day people no matter where you live can make extra money. If you can't get excited about making extra money after reading this book, you need to check your pulse! You're Dead."" -Marinka, Holland
Because the battle begins before a book even hits the selves, an author needs every weapon to get ahead of the competition. Guerrilla Marketing for Writers is packed with proven insights and advice, it details 100 "Classified secrets" that will help authors sell their work before and after it's published. This life range of weapons-practical low-cost and no-cost marketing techniques-will help authors design a powerful strategy for strengthening their proposals, promoting their books, and maximizing their sales.
Are you ready to become a master of guerrilla marketing and joint ventures, the combined type of smarter marketing necessary for true entrepreneurial success worldwide in any economy and any marketplace. "Guerrilla Marketing and Joint Ventures" explains step-by-step how entrepreneurs can use smarter marketing and joint ventures to generate maximum profits from minimum investments. Put another way, applying what you are about to learn can help make your business grow very quickly for low or even zero-cost and real-life case studies (including the author s own experience of going from zero to 4 million customers in 30 days) will also show you how joint ventures can help an individual entrepreneur make millions in a very short space of time."
Add the Internet to Your Marketing Arsenal-Guerrilla Style!. . The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today's ultimate marketing weapon-the Internet.. Learn how to use the internet Guerrilla style. Level the playing field, and achieve greater online visibility. Boost traffic to your website. Convert visitors into paying clients. Capture and keep your market share, and create multiple income streams-all while saving time and money!. . This complete Guerrilla Marketing online guide includes: . The 10 most effective Guerrilla strategies. Case studies of the five greatest online Guerrilla Marketing campaigns. How to create a high-impact website on a budget. Low-cost tactics for maximizing traffic. The 12 biggest internet marketing mistakes and how to avoid them. Creative tactics and cutting-edge tools that inspire customers to take action. Essential information on cutting-edge technology. .
Feeling stuck on autopilot, or totally off course?
"Falling Down Getting Up" is about an incredible journey in life.
It begins with a personal and revealing story of the author,
Michael Harris, and his falling down in life. There were a few big
falls like losing more than half of his liver in an accident at 12
years old, becoming an alcoholic by 16, and nearly losing his legs
from vascular disease at 27. Once Michael gets you through the gory
details of the mess he found himself in, he'll tell you what he did
to get back up out of that mess. Perhaps as you read "Falling Down
Getting Up," you will chuckle a little (or a lot) and be
entertained as Michael shares his journey of falling down and
getting back up. If you find yourself falling down in life,
hopefully the suggestions in "Falling Down Getting Up" just might
help you get back up too. Michael Harris is a writer, business
coach, and popular yoga teacher. He is driven by an incredible
enthusiasm for living a full life. Michael has been interviewed by
a broad range of media including NBC, NPR, BBC, The Los Angeles
Times, The Oregonian, and The Bend Bulletin. Michael loves to
travel and, in his spare time, you can find him hiking the
mountains near his home in Bend, Oregon.
The first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of electronic communications, this groundbreaking resource is packed with valuable tips, expert advice, and insider secrets on finding, closing, and increasing sales by phone and fax as well as via e-mail and the Internet. "This book is absolutely loaded with insights and practical ideas you can use to increase your effectiveness in dealing with anyone in business on the telephone. These ideas should be read, taught, digested, and practiced every single day!" —Brian Tracy, author The Psychology of Achievement. "Guerrilla Teleselling is FUNdamental reading for anyone or any company who does business by telephone! It covers all the basics and more. Whether you're a beginner or you've been in the business for years, if you can't find at least 12 great ideas in every chapter that will increase your performance, you're not reading! I am recommending it as a resource to all my clients." —Judy Lanier, author 50 Ways to Motivate & Inspire Your Call Center Teams Past National President, American Telemarketing Association. "Guerrilla Teleselling is an excellent guide for anyone in sales, whether a rookie or a seasoned professional. . . . It entices the reader to break out of old ruts to become a more effective salesperson by using often surprising tactics that will keep the salesperson both challenged and successful." —Erik Lounsbury, Editor Telemarketing® & Call Center SolutionsTM.
Guerrilla Publicity provides expert advice for how to use publicity in the 21st Century, including Blogs, Podcasting and Social Networking. It is the PR bible and sets the foundation for practical PR campaigns. Within Guerrilla Publicity, PR gurus, Jill Lublin and Rick Frishman, help those in business launch their publicity campaigns into the twenty-first century. This completely updated version of the publicity bible lays out the foundation of practical PR knowledge, while bringing everyone up to date with the latest Web-based publicity strategies. Throughout Guerrilla Publicity, readers learn how to capitalize on low-cost (and sometimes cost free) technologies so they can: Offer expert advice over the internet with podcasts Send out an e-mail blast to quickly reach consumers about the latest products or services Connect with their clients on social networking sites Conduct effective virtual seminars Build out their website in order to build name recognition
What makes the Guerrilla Marketing book series unique? Within Guerrilla Marketing Volume One, Jason Myers and Merrilee Kimble reviewed the strong foundational elements of Guerrilla Marketing. Guerrilla Marketing Volume Two included many new Guerrilla Marketing tools, tactics, and tips-giving readers even more options to choose from. But Guerrilla Marketing Volume Three, the newest edition in this series, provides a great refresher of the strong foundation elements of Guerrilla Marketing while diving into the Guerrilla Marketing toolbox packed full of successful tools, tactics, and tips to try. For those who are new to Guerrilla Marketing (or those who want to learn more), Jason and Merrilee offer a FREE companion course (visit gMarketing.com/Club) to help anyone build their rock-solid Guerrilla Marketing foundation. This FREE companion course includes video tutorials, exercises, and the necessary tools for readers to build a crucial foundation from which their Guerrilla Marketing success will be born. Please know this: businesses with a poor foundation will fail. How will you use this All New series of Guerrilla Marketing books for your success? Jason and Merrilee are thrilled for readers who have selected to add Guerrilla Marketing Volume Three to their collection of the All New series of Guerrilla Marketing books. Guerrilla Marketing is a 360-degree consistent methodology that weaves through every aspect of a business. With each marketing tactic woven together, each volume will refer readers to other related sections and tactics in the current book their reading or within volumes, so that business owners can develop a cohesive and consistent marketing approach that works for them. Guerrilla Marketing is intelligent marketing that utilizes knowledge, strategy, and a plan that is supported with a toolbox of tactics. With this All New series of Guerrilla Marketing books, readers can access a toolbox full of low-cost, unconventional, and creative tactics to choose from, in order to convey and promote their compelling product(s) or service(s) and to drive their competition mad.
Christine's Kilimanjaro: My Suburban Climb Up the Mountain of Life began with the author writing a thank-you letter to God. Christine found herself at a crossroads in her life when she stumbled across an episode of The Oprah Winfrey Show one day. There she sat transfixed before the television, not expecting that her reality in an ordinary world would ever change. She never saw it coming-that this was the day her dreams would begin to change her life forever. "For the first time, I was going to be my own tour guide up my mountain. I could take a new path, instead of the tired one I had become accustomed to. I discovered something new-something that was no longer impossible-along the way, learning as I wrote that life is going to be messy, hurtful, confusing, even magical at times. But if I don't stop to enjoy my view in the climb, when and if I finally make it to the top, the top will be nothing more than that. The 'top' of a mountain!" A beautifully written story about one woman's quest to be the change she wishes to see in this world. A spiritual awakening took place as the author wrote out snapshots of her life, standing up to her past and a few demons she really never faced until she began to write her memoir. A moving and poignant path to self-discovery about her present and what she envisions her future to become. "Please stay seated, keep all hands and arms inside the moving vehicle at all times. It's going to be a bumpy ride, people!" That is, unless when you are reading this book you want to stand up and shout WOO-HOO with me. Face it, some rules are meant to be broken!"
Are you ready to become a master of guerrilla marketing and joint ventures, the combined type of smarter marketing necessary for true entrepreneurial success worldwide in any economy and any marketplace. "Guerrilla Marketing and Joint Ventures" explains step-by-step how entrepreneurs can use smarter marketing and joint ventures to generate maximum profits from minimum investments. Put another way, applying what you are about to learn can help make your business grow very quickly for low or even zero-cost and real-life case studies (including the author s own experience of going from zero to 4 million customers in 30 days) will also show you how joint ventures can help an individual entrepreneur make millions in a very short space of time."
With over 14 million Guerrilla Books sold worldwide, Guerrilla Marketing is one of the best known marketing brands in history; because it works. Guerrilla Marketing for Franchisees teaches franchisees; How to write a powerful,7-step marketing plan and prepare a successful marketing attack. How to successfully launch & maintain an ongoing marketing attack using up to 100 marketing weapons; 62 of which are low cost or cost next to nothing. How to understand their role as a franchisee when it comes to their own local store marketing. How to reach and even exceed their sales and profit goals and much more. Guerrilla Marketing for Franchisees teaches franchisees how to take action and provides them with the tools and know-how to do so.
START BUILDING YOUR MILLION-DOLLAR COACHING BUSINESS TODAY
Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers--all inside, battle-tested, and ready to employ. The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.
Guerrilla Marketers are unique, and they know it and promote it. Therefore, Jason Myers and Merrilee Kimble had to ask themselves: "How can we make this book unique?" After all, Guerrilla Marketing, since the original Guerrilla Marketing book was introduced by Jay Conrad Levinson in 1984, has supported and empowered entrepreneurs, small and medium sized businesses, solopreneurs, and people with ideas that they think can be a business. Where does it all begin? That's a simple answer: with a strong foundation of Guerrilla Marketing. Jason and Merrilee spend the first section reviewing the strong foundational elements of Guerrilla Marketing and spend the remaining sections of Guerrilla Marketing sharing today's Guerrilla Marketing tactics, tools, and tips. These are the Guerrilla Marketing resources that every business needs to succeed and generate profits. They also offer a FREE companion course to help entrepreneurs continue to build their rock-solid Guerrilla Marketing foundation. In the companion course, Jason and Merrilee dive deeper with video tutorials, exercises, and the tools entrepreneurs need to build that crucial foundation from which their Guerrilla Marketing success will be born. Guerrilla Marketing also contains 70+ free online tools for small businesses. Jason and Merrilee are continuing Jay Conrad Levison's unconventional system of marketing. By understanding not only what marketing is but why it works, they give small and medium sized businesses (SMBs) the opportunity to think and grow big. When the power of one's SMB is understood and what they can do with Guerrilla Marketing, it not only levels the playing field with competition, but it also tilts the playing field to their advantage.
Learn how to have "more time in your life, more life in your time" with easy and profound methods and tools which will enhance not only your time management but also the quality of your life. This book is strongly based on the most recent evolutions of personal and professional development so that what you will find inside is really applicable for effective change in your life. Save more time, discover what you really want and get the best out of your time.
The internet arrived with a boom changing the landscape for
business and opening up a global marketplace like nothing before.
The pace of change has been building with exponential momentum, the
impact has hit, and the game has changed.
A BLUEPRINT FOR SUCCESS WITHOUT STRESS, NOW AND IN THE FUTURE. The face of entrepreneurial business has changed drastically in recent years, and the 21st century promises to bring the most dramatic alterations to the business paradigm to date, calling for an overall revision of the structures and attitudes with which guerrillas set up shop. By following The Way of the Guerrilla, new and seasoned entrepreneurs alike will discover that achieving and maintaining a professionally and personally balanced life is the way to achieve emotional and financial success, now and in the century to come. In this invaluable guide to your future business success, best-selling author and guru of the guerrilla lifestyle Jay Conrad Levinson will help you: ?Prepare a focused mission statement ?Hire responsible employees ?Delegate effectively ?Respond to technological advances ?Maintain business flexibility ?Find more time for yourself ?Improve your community ?Sustain passion for your work
Why a book on guerrilla deal-making? Because people envy those who
are more powerful than they are. They want to bring the big dog
down to their own level. If they succeed, they'll feel better about
themselves. That's why Jay Conrad Levinson's guerrilla books have
sold over 30 million copies--Jay doesn't just promise to empower
small businessmen, he actually becomes the wind beneath their
wings. It's a natural Empowerment How to get powerful people--big
dogs--to do what you--the small guerrilla--want them to do Your
impossible dream--actually controlling big dogs--seems within your
reach. (A lot better than just catching their attention.) So
millions of people buy Jay's books. And when they're in serious
negotiations with big dogs, they'll buy "Guerrilla Deal-Making"
When Guerrilla Marketing was first published in 1983, Jay Levinson
revolutionized marketing strategies for the small-business owner
with his take-no-prisoners approach to finding clients. Based on
hundreds of solid ideas that really work, Levinson's philosophy has
given birth to a new way of learning about market share and how to
gain it. In this completely updated and expanded fourth edition,
Levinson offers a new arsenal of weaponry for small-business
success including
Attn: Independent bands and record labels; festival and concert promoters; theatre and publishing companies; retailers and service providers Guerrilla Street Team Marketing can boost sales and improve the market visibility of any band, business, service or product! Learn how to: *Develop a Guerrilla Street Team Marketing Strategy and Calendar *Recruit, train and motivate street team members *Design effective newsletters and street team invitations *Maximize promotional materials' effectiveness *Research your target demographics *Set budgets and measure success *Refine your image and sales goals The music industry is becoming more accessible by the minute and grassroots marketing is one of the only ways beginning artists can gain a presence in the marketplace. In addition to the music industry, the same tactics that work for bands will work for any business! |
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