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Books > Reference & Interdisciplinary > Communication studies
This book focuses on modelling and simulation, control and optimization, signal processing, and forecasting in selected nonlinear dynamical systems, presenting both literature reviews and novel concepts. It develops analytical or numerical approaches, which are simple to use, robust, stable, flexible and universally applicable to the analysis of complex nonlinear dynamical systems. As such it addresses key challenges are addressed, e.g. efficient handling of time-varying dynamics, efficient design, faster numerical computations, robustness, stability and convergence of algorithms. The book provides a series of contributions discussing either the design or analysis of complex systems in sciences and engineering, and the concepts developed involve nonlinear dynamics, synchronization, optimization, machine learning, and forecasting. Both theoretical and practical aspects of diverse areas are investigated, specifically neurocomputing, transportation engineering, theoretical electrical engineering, signal processing, communications engineering, and computational intelligence. It is a valuable resource for students and researchers interested in nonlinear dynamics and synchronization with applications in selected areas.
Moffitt provides the strategies, decision-making approaches, and the message composition techniques needed to conduct successful public communication campaigns. The book is a practical guide to the step-by-step process of conceptualizing, planning, and executing a public relations, marketing/advertising, political, or social issue campaign. How do professionals plan and execute a public communications campaign? Moffitt provides a detailed step-by-step examination of the conceptualizing, planning, and execution of a public relations, marketing/advertising, political, or social issue campaign. She provides basic theories, concepts, and issues to understand before one can even begin to conduct a campaign, and she examines the research tools and skills needed to investigate the organization, the industry, and the targeted audiences for a campaign. Basic strategies for setting a campaign's goals and objectives are analyzed as are message strategies which determine correct wording and visualization factors. Lastly, Moffitt examines communication selection strategies for choosing the appropriate personal and media channels for delivering the messages. Since the public campaign has emerged as a key model for business communication, professionals as well as students in advertising, marketing, and management will also find the business end of the topic useful. Individuals involved with public relations, speech communication, broadcast and print media will benefit from the strategies and skills applicable to campaign communication.
Researchers, educators, professional organizations, administrators, parents, and policy makers have increased their involvement in the assessment and evaluation of early childhood education programs. This interest has developed swiftly during the last decades. The National Association for the Education of Young Children (NAEYC) and the National Association of Early Childhood Specialists in State Departments of Education (NAECS/SDE) developed a position statement titled, "Early childhood curriculum, assessment, and program evaluation: Building an effective, accountable system in programs for children birth through age 8," to address related trends, issues, guiding principles, and values. Appropriate and well-designed evaluations need to address several audiences including researchers, educators, policy makers, children, and parents. They need to encourage the implementation of a strong foundation that improves the quality of the children's education. Child assessment and program evaluation can lead to effective results and better accountability for preschool, kindergarten, and primary school programs. The purpose of this volume is to share a collection of research strands on contemporary perspectives on research in assessment and evaluation in early childhood education. It provides a review and critical analysis of the literature on assessment and evaluation of programs, children, teachers, and settings. The volume begins with a brief introductory chapter that presents the reader with a map of the area, laying out the issues and alternatives, and linking these to the chapters that follow. It addresses several areas including (1) understanding assessment and evaluation with young children, (2) schools and assessment implications, (3) teacher evaluation and professional development, (4) social relationships and assessment, (5) content areas in early education assessment, (6) technology and assessment, and (7) conclusion with future research directions in assessment and evaluation in early childhood education. The volume is of interest to researchers, educators, policy makers, university faculty, graduate students, and general readers who are interested in research on assessment and evaluation in early childhood education. The chapters are authored by established scholars in the field.
In the six years since the second edition of the bestselling Oryx information guide, "Using Government Information Sources, " was published, a lot has changed in the searching process. Much government information is now found exclusively on the Internet and there are many more print resources available. The new third edition, by Jean L. Sears and Marlyn K. Moody, is the extensively revised edition of this popular and useful title. Designed for beginning as well as experienced researchers, this resource will guide users to the best government information sources both print and electronic. Each chapter is grouped into four search strategy categories: the subject search, the agency search, the statistical search, and special techniques. New to this edition is a chapter on Housing and Construction Statistics.
The contents of A History of Pre-Cinema Volume 1 (and its companion volumes 2 and 3) cover the optical devices used for entertainment and instruction that proliferated before the introduction of cinema. To view pre-cinema devices merely as steps towards the cinema, however, would be a very narrow perspective. They were - and in some cases still are - self-contained media with their own peculiarities, differences, potential and limitations. This volume concentrates on items published before the spread of the cinema and later references to devices of that period. Having easy access to original texts in facsimile is a useful resource for researchers. Volume 1 is divided into the following sections: The camera obscura; Photography; Stereoscopy; Moving photographs; Chronophotography; Optical, philosophical toys.
A History of Pre-Cinema Volume 2 (and volumes 1 and 3) cover the optical devices used for entertainment and instruction that proliferated before the introduction of cinema. Volume 2 is divided into the following sections: Peepshows; The Panorama; The Diorama; Magic Mirrors; Shadowplay; Magic Lanterns; Pepper's Ghost; Recreative Science; Various Optical Devices.
The origins of, and in many ways the prototype for, modern reality programming can be traced to Real People, a show that premiered on the NBC network in April of 1979. An instant ratings success, Real People appealed to an audience that clamored for stories about "everyday" men and women. However, many of the vignettes focused on individuals who were far from average-eccentric collectors, allegedly talented performers, and inspirational overachievers-many of whom could be called quirky, if not just plain weird. In the wake of the show's success, a rash of imitators followed. What had started out as a counter-programming gamble became the norm, and now the television airwaves are littered with reality shows. In Real People and the Rise of Reality Television, Michael McKenna looks at the show that started a trend in television viewing, one that now permeates not only the major networks but almost all of cable channels as well. McKenna traces the history of reality programming back to the early days of television up to the late 1970s when networks were beginning to take a chance on non-scripted prime time shows. The author provides an in-depth look at how Real People evolved from profiles of peculiar characters to an almost weekly display of hyper-patriotism, largely fueled by a desperate desire to recover from the disappointments of the 1970s. McKenna also charts the rise of shows that aimed to duplicate Real People's success: That's Incredible!, The People's Court, COPS, America's Funniest Home Videos, and MTV's The Real World. Though Real People was cancelled in 1984, reality-themed programming flourished and this look at the show's history makes for a fascinating read. Fans of nonfiction programs owe a debt to the show that started it all, and Real People and the Rise of Reality Television provides readers with insights into how and why one show changed the cultural landscape forever.
The classic serial, invented by BBC Radio Drama sixty years ago, survived and adapted itself to television, the arrival of colour and the global market in what has become a flood of classics with all channels competing for ratings and overseas sales. This richly detailed book traces these developments and analyses the genre's response to social, economic, technical and cultural changes, which have re-shaped it into the form we recognise today. The book contains considerable interview material with performers and media professionals.
Media independence is central to the organization, make-up, working practices and output of media systems across the globe. Often stemming from western notions of individual and political freedoms, independence has informed the development of media across a range of platforms: from the freedom of the press as the "fourth estate" and the rise of Hollywood's Independent studios and Independent television in Britain, through to the importance of "Indy" labels in music and gaming and the increasing importance of independence of voice in citizen journalism. Media independence for many, therefore, has come to mean working with freedom: from state control or interference, from monopoly, from market forces, as well as freedom to report, comment, create and document without fear of persecution. However, far from a stable concept that informs all media systems, the notion of media independence has long been contested, forming a crucial tension point in the regulation, shape, size and role of the media around the globe. Contributors including David Hesmondhalgh, Gholam Khiabany, Jose van Dijck, Hector Postigo, Anthony Fung, Stuart Allan and Geoff King demonstrate how the notion of independence has remained paramount, but contested, in ideals of what the media is for, how it should be regulated, what it should produce and what working within it should be like. They address questions of economics, labor relations, production cultures, ideologies and social functions.
. . .Ganley has marshaled an extrodinary range and volume of information and presents the story with bolth clarity and drama. Unglued Empire offers a gold mine of case-study data for scholars analyzing the interplay of politics and modern communication technology. . . - DEGREESITechnology and Culture There is no doubt that the growing availability of television and its technology, which made it possible to report scenes instantly, did have an impact on the collapse of the Soviet Union. Mikhail Gorbachev decided that his country needed a dose of openness or Glasnost to modernize society and make the people more supportive of his efforts. In the end, more information about the outside world as well as the inside world helped to bring down the communist party and the Soviet government. This book documents this process, showing how the media's ready availability became such a divisive force in the Soviet Union. Instead of creating a more structured, rigid regime, it did just the opposite. The Soviet Union may well have collapsed of its own weight sooner or later, but there is no doubt that the media, technology and communications accelerated the process, a form of uskoreniie that Gorbachev never intended. Many of the events described in this study have application to other researchers and government officials. The study makes it possible to understand some of the new challenges that regimes wary of criticism will have to face in the future.
The relationship between the media and government and the influence that relationship has on democracy and national development is explored in this book. The study provides a succinct descriptive review of scholarly research works on communication and its implications for freedom, democracy, and development. The book lists the most frequently cited works in political communication (specifically regarding media-government relationships and press-freedom issues) and development communication. Following a general introduction, Part One examines press-freedom issues and research worldwide, and Part Two presents the relevant literature on development communication issues and provides insights into why the concept is popular with the developing world's journalists. Students, scholars, and policymakers in political communication, development communication, and international development will find this an invaluable tool for their research endeavors.
Different events in communication and information in today's society have highlighted the significant role that research plays in these two fields of the social sciences. Therefore, it is essential to determine how the efficacy of research can be enhanced at various levels, especially at the academic level. Of primary relevance in this is research connected to communication, both human-to-human and through media, and interactions with information sources. There exists a need for a resource for communications and information science researchers to enhance the effectiveness, impact, and visibility of research. Cases on Developing Effective Research Plans for Communications and Information Science provides relevant frameworks for research in communications and information science. It elaborates on the strategic role of research at different levels of the information and communication society. Covering topics such as audience research, literary reading mediation, and social science theses, this case book is an excellent resource for libraries and librarians, marketing managers, communications professionals, students and educators of higher education, faculty and administration of higher education, government officials, researchers, and academicians.
Volume 3 of A History of Pre-Cinema contains a complete reprint of Olive Cook's book Movement in Two Dimensions. In it, the author carefully describes how each of the technologies worked, but she is more concerned with the aesthetic and cultural than the technical.
This book presents an exploration of the relationship between language ideologies and media discourse, together with the methods and techniques required for the analysis of this relationship. The study of language ideologies has become a key theme in sociolinguistics over the past decade. It is the study of the relationship between representations of language, on the one hand, and broader aesthetic, economic, moral and political concerns, on the other. Research into the particular role played by media discourse in the construction, reproduction and contestation of such ideologies has been widely scattered - this book brings together this emerging field. It considers how, in an era of global communication technologies, the media - by which we understand the press, radio, television, cinema, the internet and multimodal gaming - help to disseminate preferred uses of, and ideas about, language. The book is tightly focussed on the relationship between language ideologies and media discourse, together with the methods and techniques required for the analysis of that relationship. It also places emphasis on television and new-media texts, incorporating and expanding upon recent theoretical insights into visual communication and multimodal discourse analysis. International in scope, this book will also be of interest to students from a wide range of fields including linguistics (particularly sociolinguistics and linguistic anthropology), modern languages, education, media studies, communication studies and cultural theory. "The Advances in Sociolinguistics" series seeks to provide a snapshot of the current diversity of the field of sociolinguistics and the blurring of the boundaries between sociolinguistics and other domains of study concerned with the role of language in society.
COSMO WOMAN This is one of the few full-length explorations of the 'women's magazine' market. Focussing on Cosmopolitan magazine, Oliver Whitehorne considers every aspect of the women's magazine, from themes and issues to images and style. The feminism in women's magazines is discussed in detail, and is related to second wave feminism and third wave or 'postmodern' feminism. As well as Cosmopolitan, the author also studies many other magazines in the women's magazine market, and related magazines, such as lifestyle magazines and men's magazines. The author looks at the use of advertizing and consumerism in women's magazines and other lifestyle and consumer magazines, drawing on many examples of ads which are deconstructed in detail. EXTRACT FROM CHAPTER TWO, "THE COSMO WOMAN" Let's start with the typical front page of Cosmopolitan. As with most other women's magazines, Cosmopolitan features a woman, a model, smiling. It's not a movie star, or someone with a name (the model, we see inside, is called 'Rohini'. Models/ supermodels are known by their first names: Naomi, Claudia, Kate). The imagery of the woman is 'positive', 'exuberant', 'young', 'tanned', 'smart', 'in control', 'self-confident'. The photographs on the covers of women's magazines speak of healthy living, clean-washed clothes, where white is truly sparkling white. Teeth are perfect. There are no wrinkles or unsightly flabby bits of skin. The models' skin is blemishless. Jewellery is perfect and there are no 'bad hair' days for cover stars. This woman is nameless but she is also 'Cosmo woman', centrepiece of the image chosen to sell this month's issue of the magazine. The model is selected to portray the mood and aims of the magazine, and to leap out of the other magazines on the racks. She is, of course, also the mirror of the audience, but a stylized, idealized mirror. The cover of Cosmo shows the would-be buyer and audience what they could be like. It is a piece of advertizing, the magazine cover. It invites the browser into the world of the magazine. It has to make a direct and instantaneous appeal to the potential buyer. Booksellers know that the most important aspect of a book's sales potential is its cover. Magazines have developed cover design to a refined artform, and each magazine has its house style, its code of subtle laws that consumers read in a very sophisticated manner. There may not be much to read on the cover, but it takes a while to really explain and understand the significance of every aspect of a cover. Like a movie poster or a burger bar menu, a magazine cover is a highly stylized product (physical details of the magazine cover include type size, shape and colour; size and texture of paper; the sell-lines; the lay-out; it's also crucial where the magazine is displayed - high or low, or next to particular magazines).
Public opinion and the media form the foundation of the United
States' representative democracy. They are the subject of enormous
scrutiny by scholars, pundits, and ordinary citizens. This Oxford
Handbook takes on the "big questions" about public opinion and the
media--both empirical and normative--focusing on current debates
and social scientific research. Bringing together the thinking of a
team of leading academic experts, its chapters provide a cutting
assessment of contemporary research on public opinion, the media,
and their interconnections. Emphasizing changes in the mass media
and communications technology--the vast number of cable channels,
websites and blogs, and the new social media, which are changing
how news about political life is collected and conveyed--they
describe the evolving information interdependence of the media and
public opinion. In addition, TheOxford Handbook of American Public
Opinion and the Media reviews the wide range of influences on
public opinion, including the processes by which information
communicated through the media can affect the public. It describes
what has been learned from the latest research in psychology,
genetics, and studies of the impact of gender, race and ethnicity,
economic status, education and sophistication, religion, and
generational change on a wide range of political attitudes and
perceptions. The Handbook includes extensive discussion of how
public opinion and mass media coverage are studied through survey
research and increasingly through experiments using the latest
technological advances.
After critiquing chaos, catastrophe, and complexity theories, showing their limitations in the contemporary era, Rich furthers the development of crisis theory and applies the crisis theory approach to biological and social evolution. Treating evolution in the context of crisis theory, he shows that as evolution is both genetic and social, social evolution is an extension of biological evolution. As physical evolution results from problem solving, social evolution develops from the solving of historically significant problems, bringing about, for instance, the post-World War II era of knowledge. In this context, Rich discusses the problems of our era, with an emphasis on the paradox of industrialization and its consequences for wealthy and poor nations alike. The paradox of industrialization is approached in terms of crisis theory and resolved.
A staggering number of post-World War II White House and agency records pertaining to national security are stored in repositories nationwide, but researchers often find it impossible to locate and access these records. This book provides considerable detail on the quantity, nature, and public accessibility of the records at the National Archives, Federal records centers, the agencies themselves, presidential libraries, and smaller repositories. The author also discusses the critical importance of federal records management policies, classification and declassification policies, and the need for improved compliance with these policies. The public has never had a comprehensive guide to assist in identifying, locating, and gaining access to agency and White House national security records. The author tells the reader where national security-related records are located, which ones are accessible to the public, and which ones are not. He also discusses the vital role of federal records management policies in determining the ultimate disposition of records and where the records are stored. In addition, he sets forth the policies governing the classification and declassification of records and the reasons the vast majority of records are still inaccessible to the public. Both beginning and experienced researchers will find this work to be of great assistance.
The topic of memory has shot to prominence in recent years,
engaging the attention of academics and a wider public alike. This
is partly due to a spate of anniversaries and commemorations of
events, such as the Holocaust and the Second World War, whose
significance for the present is affirmed even as their meanings
continue to be debated. In Germany and France, contested memories,
representations and commemorations of this period have become
virtually a defining feature of their respective political
cultures. Equally contested are France's memories of a
decolonization process whose legacy still makes its presence felt
in the political landscape. This book uses the concept of 'vectors'
of memory to designate the conduits of that memorial activity, and
examines in detail a range of vectors - historiography, war crimes
trials, novels and films - that have focused public attention and
debate in this era of so-called 'commemorative obsession'. More
than a descriptive summary of such developments, the author
elucidates the identity politics that is being expressed through
these channels. In the course of these investigations, concepts
such as 'sites of memory', 'testimony', and 'trauma' - much invoked
in recent work on 'collective memory' - are critically examined in
a number of historical, juridical and representational contexts.
Two renowned investment advisors and authors of the bestseller The Great Reckoning bring to light both currents of disaster and the potential for prosperity and renewal in the face of radical changes in human history as we move into the next century. The Sovereign Individual details strategies necessary for adapting financially to the next phase of Western civilization. Few observers of the late twentieth century have their fingers so presciently on the pulse of the global political and economic realignment ushering in the new millennium as do James Dale Davidson and Lord William Rees-Mogg. Their bold prediction of disaster on Wall Street in Blood in the Streets was borne out by Black Tuesday. In their ensuing bestsellar, The Great Reckoning, published just weeks before the coup attempt against Gorbachev, they analyzed the pending collapse of the Soviet Union and foretold the civil war in Yugoslavia and other events that have proved to be among the most searing developments of the past few years. In The Sovereign Individual, Davidson and Rees-Mogg explore the greatest economic and political transition in centuries -- the shift from an industrial to an information-based society. This transition, which they have termed "the fourth stage of human society," will liberate individuals as never before, irrevocably altering the power of government. This outstanding book will replace false hopes and fictions with new understanding and clarified values.
Living Your Purpose walks readers through the five principles at the heart of NLP. Neurolinguistic programming (NLP) is the study of how people make change on purpose. In applying NLP to your own life, you simply assume that you have what you need and the problem is to find it. Whether you are in pain, confused, stuck or in pursuit of a goal that seems impossible, there is only one problem. You have not yet made a connection between that situation and the resources that will lead to a satisfying outcome. This is a book for everyone who has ever wished NLP could be clear and practical and rooted in evidence that what it teaches really works. Since 2003, Linda has been one of Canada's leading developers of NLP. Through creativity, interaction with related models, and study of the leading edge, Linda develops training that accelerates learning and transformation. |
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