This book reveals the market research, strategy, branding and communication behind the unpredictable 2017 New Zealand election result which saw Jacinda Ardern elected Labour leader just 8 weeks before the election to become Prime Minister. Utilising rich data sources that include a 250,000 Vote Compass survey and interviews with key political advisors, it explores the alignment of the policy of National, Labour, the Greens and NZ First with party supporters, demographic segments and undecided voters. It also analyses the leadership communication and branding of the leaders Bill English, Jacinda Ardern and Andrew Little, as well as the advertising by minor parties ACT, the Greens, United Future and the Maori Party. The book provides advice for practitioners, such as: focus on being responsive, communicate delivery competence, differentiate in policy and advertising, build an energetic and charismatic leader brand and be flexible when planning.

This book analyzes the verticalization of coalition cabinets from the national to the sub-national level. Presenting case studies for countries with federal systems of government, such as Argentina, Australia, Brazil, Canada, Germany, and India, as well as those focusing on states with hybrid systems of government, such as Italy, the contributors analyze multilevel government formation processes to identify vertical congruence between national and sub-national coalitions. The book also examines various factors affecting the degree of congruence of political coalitions, such as the degree of decentralization, federalization and institutionalization of political systems, as well as cleavage structure. This book will be a valuable resource for all scholars interested in coalition politics, as well as for politicians and practitioners in government and parliament.

This book investigates how political parties from 12 European countries used Facebook to inform, interact with and mobilise voters at the 2019 European Parliament election. Following a joint theoretical framework and method, the results of a content analysis of more than 14,000 Facebook posts are presented. Country specific chapters are followed by analyses of European parties' Facebook campaigning, the spread of populism and the use of Facebook ads by the parties. The final chapter compares all countries showing that campaigns are more strongly shaped by the national than by the European political context. Facebook is used for campaigning as usual; parties inform and persuade but neglect the platform's mobilisation and particularly interactive affordances.

This examination of the role of gender stereotyping in media coverage of executive elections uses nine case studies from around the world to provide a unique comparative perspective. In recent years, more and more high-profile women candidates have been running for executive office in democracies all around the world. Cracking the Highest Glass Ceiling: A Global Comparison of Women's Campaigns for Executive Office is the first study to undertake an international comparison of women's campaigns for highest office and to identify the commonalities among them. For example, women candidates often begin as front-runners as the idea of a woman president captures the public imagination, followed by a decline in popularity as stereotypes and gendered media coverage kick in to erode the woman's perceived credibility as a national leader. On the basis of nine international case studies of recent campaigns written by thirteen country specialists, the volume develops an overarching framework which explores how gender stereotypes shape the course and outcome of women's campaigns in the male-dominated worlds of executive elections in North America, South America, Europe, Africa, and Australasia. This comparative approach allows the authors to discriminate between the contingent effects of a particular candidate or national culture and the universal operation of gender stereotyping. Case studies include the campaigns for executive office of Hillary Rodham Clinton (United States, 2008), Sarah Palin (United States, 2008), Angela Merkel (Germany, 2005 and 2009), Ségolène Royal (France, 2007), Helen Clark (New Zealand, 1996-2008), Cristina Fernández de Kirchner (Argentina, 2007), Michelle Bachelet (Chile, 2006), Ellen Johnson Sirleaf (Liberia, 2005), and Irene Sáez (Venezuela, 1998).

In 2019, the United Conservative Party, under the leadership of Jason Kenney, unseated the New Democratic Party to form the provincial government of Alberta. A restoration of conservative power in a province that had seen the Progressive Conservatives win every election from 1971-2015, UCP quickly began to make political waves.This is the first scholarly analysis of the 2019 election and the first years of the UCP government, with special focus on the path of Jason Kenney's rise to, and fall from, provincial political power. It opens with an examination of the election from a number of vantage points, including the campaign, polling, and online politics. It provides fascinating insight into internal UCP politics with chapters on the divisions within the party, gender and the UCP, and the symbolism of Kenney's famous blue pickup truck. Explorations of oil and gas policy, the Energy War Room, Alberta's budgets, health care, education, the public sector, Alberta's cultural industries, and more provide unprecedented insight into the actions, motivations, and impacts of Kenney's UCP Government in power. Contributions from top political watchers, journalists, and academics provide a wide range of methods and perspectives. Concluding with a survey of the impacts of COVID-19 in Alberta and a comparison between Jason Kenney and Doug Ford, Blue Storm is essential reading for everyone interested in Alberta politics and the tumultuous first years of the UCP government. Providing key insights from perspectives across the political spectrum, this book is a captivating deep-dive into an unprecedented party, its often controversial politics, and its unforgettable leader.

This book is about how opinion polls are reported in the media. Opinions polls are not reported in the media as unfiltered numbers, and some opinion polls are not reported at all. This volume demonstrates how opinion polls travel through several stages that eventually turn boring numbers into biased news in the media. The framework offered in this book helps to understand how some polls end up in the news coverage, and which systemic biases abound in the news media reports of opinion polls. In the end, a change narrative will be prominent in the reporting of opinion polls which contributes to what the general public sees and shares. The findings cover journalists, politicians, experts and the public, and how they all share a strong preference for change.

This book gives a historical and contemporary overview of the redistricting process, using North Carolina for the different political, electoral, and legal issues and debates over the practice of drawing legislative district boundaries. Redistricting has been characterized as "the most political activity in America," and North Carolina has often been at the heart of recent controversies over this particular activity. In fact, the Tar Heel state was once described as "long notorious for (its) outrageous reapportionment." Through legislative construction to significant legal challenges, the Tar Heel state has been a noted case study for the past thirty years. From the contentious issues of redistricting principles to the matters of gerrymandering, based on race and politics, North Carolina's past three decades have seen major U.S. Supreme Court cases deal with redistricting controversies. By exploring this state's dealings with gerrymandering and redistricting, readers will have a better sense of the dynamics facing the nation as it confronts the 2020 Census and the subsequent redistricting efforts in 2021.

When parties undergo abrupt organisational changes between elections - such as when they fuse, split, join or abandon party lists - they alter profoundly the organisation and supply of electoral information to voters. The alternatives on the ballot are no longer fixed but need to be actively sought out instead. This book examines how voters cope with the complexity triggered by party instability. Breaking with previous literature, it suggests that voters are versatile and ingenious decision-makers. They adapt to informational complexity with a set of cognitively less costly heuristics uniquely suited to the challenges they face. A closer look at the impact of party instability on the vote advances and qualifies quintessential theories of vote choice, including proximity voting, direction-intensity appeals, economic voting and the use of cognitive heuristics. The rich and nuanced findings illustrate that political parties hold a key to understanding voter behaviour and representation in modern democracy.

Explores and documents the causes and effects of the long history of vote denial on American politics, culture, law, and society. The debate over who can and cannot vote has been "on trial" since the American Revolution. Throughout U.S. history, the franchise has been awarded and denied on the basis of wealth, status, gender, ethnicity, and race. Featuring a unique mix of analysis and documentation, Voting Rights on Trial illuminates the long, slow, and convoluted path by which vote denial and dilution were first addressed, and then defeated, in the courts. Four narrative chapters survey voting rights from colonial times to the 2000 presidential election, focus on key court cases, and examine the current voting climate. The volume includes analysis of voting rights in the new century and their implications for future electoral contests. The coverage concludes with selections of documents from cases discussed, relevant statutes and amendments, and other primary sources. A timeline giving the history of voting rights from 1619, when Virginia planters voted for the first time, to 2000, when the Supreme Court invalidated Florida's recount process, which ultimately determined the outcome of the election Excerpts of key legal documents including Reynolds v. Sims (one person, one vote) and Bush v. Gore (debate over nationalization of voting rights)

In the wake of the inconclusive May 2010 general election Lord Adonis and other senior Labour figures sat down for talks with the Liberal Democrat leadership to try to persuade them to govern Britain together in a Lib - Lab coalition. The talks ultimately resulted in failure for Labour amid recriminations on both sides and the accusation that the Lib Dems had conducted a dutch auction, inviting Labour to outbid the Tories on a shopping list of demands. Despite calls for him to give his own account of this historic sequence of events, Adonis has kept his own counsel until now. Published to coincide with the third anniversary of the general election that would eventually produce an historic first coalition government since the Second World War, 5 Days In May is a remarkable and important insider account of the dramatic negotiations that led to its formation. It also offers the author's views on what the future holds as the run-up to the next election begins. 5 Days in May presents a unique eyewitness account of a pivotal moment in political history.

This book examines the dynamics behind shifts in voter registration rates across the states and adopts a framework of collaborative governance with election administration at its center. The book starts by introducing readers to the "voter registration gap," an aggregate measure of variance in voter registration, and demonstrates how it fluctuates between federal elections. To explain why this variance exists, the author examines the relationship between federal reforms, such as the National Voter Registration Act (NVRA) and the Help America Vote Act; and state-level reforms, such as Online Voter Registration. Thessalia Merivaki argues that the weak relationship between the two is not surprising, since it hides dramatic variations in administrative practices at the local level, which take place in shorter intervals than the most frequently used two-year estimates. In closing, she shows that challenges to successfully registering to vote persist, largely because of how, when, and where eligible citizens have to register.

In order to understand the motivations for and implications of Hillary Clinton's historic run for the White House- and her subsequent defeat-the authors explore sexism and gender bias in U.S. political and social culture. While there is some indication that overt sexism toward women in politics is declining, whether this is true for women who run for the highest office in American politics remains relatively unknown. Hillary Clinton's historic run as the 2016 Democratic nominee, however, allows scholars and journalists to contextualize decades of scholarship on sex, gender, and the American presidency. In Sex and Gender in the 2016 Presidential Election, the authors, all experts on gender in politics, analyze the nature of gender in public opinion, media coverage, social media, and culture during the 2016 presidential election. They assess whether conventional expectations and theories hold up in today's sociopolitical climate. Moreover, they consider how Clinton's foray into relatively uncharted territory might redirect the political field-and its implications for women with political ambitions-going forward. Analyzes original data such as Twitter hashtags, exit polls, and other public opinion data Goes beyond women-in-politics research to consider gender as a barrier to political equality Describes the media's involvement in perpetuating gender stereotypes Considers rape culture as an important aspect of both the Trump campaign and the general election

Direct democracy makes you richer. Research shows that the average citizen earns nearly a $1000 for every referendum held, and that a strong correlation exists between the frequency of referendums and a GDP per capita. Referendums can also improve the quality of democracy. So why don't we see more? Drawing on a three decades of research, Qvortrup presents a definitive statement on the benefits and history referendums, including examples of how this instrument of democracy has been both utilised and abused. The book outlines the history of referendums, explains when politicians have submitted issues to the voters, why these votes have been won or lost - and ultimately why it matters. Uniquely, the book also examines the role of social media in referendum campaigns and make suggestions for improving the process of direct democracy Written in a lucid style by one of the world's leading experts on referendums, Democracy on demand is a timely reminder of the importance of democracy in our politics, offering new insights into how direct democracy can both improve our lives and at the same time strengthen our societies. -- .

Social conformity surrounds and enmeshes us, but we are seldom aware of its full impact. This book demonstrates just how pervasively social conformity affects society and politics. The impact of conformity on voting behavior and government is a particular focus. When conformity affects voters' choices, it runs contrary to the idea that they are making a rational decision among political parties or candidates-the basis of democracy-and it can lead to unexpected political consequences. At the extreme, social conformity can hijack democratic government and lead to violence against minority groups or totalitarianism. The impact of conformity is assessed through quantitative and qualitative analyses, a few simple mathematical models, and specific numerical predictions that are verified with historical data from the USA, Germany, Japan, Russia, and many other countries over much of the 20th century. The results give new insights on voting, political party systems, crime, ethnic violence, democratic government, and the nature of society, including both positive and negative consequences of conformity. Building on research in cognitive psychology over the last twenty years, the book also ties conformity and resulting social institutions to certain cognitive processes that go on without a person's conscious awareness.

Drawing on scholarly research and media critiques, The Third Agenda in Presidential Debates examines the most recent U.S. presidential debates from the perspective of television viewers who watched the encounters first hand. Through a national program--DebateWatch--tens of thousands of viewers had an opportunity to provide feedback to the debate sponsors, the campaigns, and the media following the 1996, 2000, and 2004 presidential debates. As a result, thousands of groups met to discuss what they liked and didn't like about a particular candidate, what they learned, and what they still needed to know about the issues presented before them. These focus groups, along with various surveys and emails, allowed viewers to lay out a concise "third agenda" for the debates: the public's, one in which comparisons could be drawn between their own interests and that of the media and the candidates themselves. This book breaks down the fundamental aspects that made DebateWatch such a powerful tool for citizens. From analyzing and interpreting the public's reaction to developing recommendations for further improvements, there have been many significant changes in debate practices since the program first burst on the scene during the 1992 presidential election. Besides clearly mapping out the important aspects the public looks for when watching a debate, the authors demonstrate how citizen participation challenges candidates and their issues. In addition, the authors offer predictions for future debates and how new generations will choose to participate. Along with 14 analytical chapters, this work contains four detailed appendices, several tables, and an index.

This book examines the significance of the 2015 elections in consolidating Nigeria's democracy, in the context of the difficulty of routinizing democracy since the attainment of nationhood in 1960 and the return to civil rule in May 1999, in particular. It offers a complete analysis of Nigeria's electoral process, outlining how the dynamics of limited changes in the constitutional, institutional, attitudinal and behavioural frameworks that underpin electoral competition played out in the elections. The authors further examine the conduct and outcome of the 2015 elections against the background of the pattern of electoralism that had been established since the return to democracy in 1999. In doing so, they draw attention to the dialectics of continuity and change that have been thrown up by the elections and how the lessons learned can be used to build a more enduring democratic system. The book will be of interest to students and academics of political science, development studies, democratisation and election studies, and African government and politics.

Although many developments surrounding the Internet campaign are now considered to be standard fare, there were a number of new developments in 2016. Drawing on original research conducted by leading experts, The Internet and the 2016 Presidential Campaign attempts to cover these developments in a comprehensive fashion. How are campaigns making use of the Internet to organize and mobilize their ground game? To communicate their message? The book also examines how citizens made use of online sources to become informed, follow campaigns, and participate. Contributions also explore how the Internet affected developments in media reporting, both traditional and non-traditional, about the campaign. What other messages were available online, and what effects did these messages have had on citizen's attitudes and vote choice? The book examines these questions in an attempt to summarize the 2016 online campaign.

In this book, a distinguished group of presidential campaign staff, journalists, and political observers take us inside the 2016 race for the Republican and Democratic nominations and general election, guiding us through each candidate's campaign from the time each candidate announced his or her intention to seek the presidency through the primaries, conventions, and up to election day. Meeting under the auspices of the Harvard University's Institute of Politics, the candid discussion allows us to learn about the motivations of each candidate, strategies they deployed, and lessons they learned. In addition, representatives from the major SUPERPACS share their strategies and evaluate their impact in an election characterized by unprecedented campaign spending. Campaign for President: The Managers Look at 2016 is essential reading for anyone interested in the inner workings of national political campaigns.

From the host of MSNBC's The Last Word with Lawrence O'Donnell, an important and enthralling new account of the presidential election that changed everything, the race that created American politics as we know it today The 1968 U.S. Presidential election was the young Lawrence O'Donnell's political awakening, and in the decades since it has remained one of his abiding fascinations. For years he has deployed one of America's shrewdest political minds to understanding its dynamics, not just because it is fascinating in itself, but because in it is contained the essence of what makes America different, and how we got to where we are now. Playing With Fire represents O'Donnell's master class in American electioneering, embedded in the epic human drama of a system, and a country, coming apart at the seams in real time. Nothing went according to the script. LBJ was confident he'd dispatch with Nixon, the GOP frontrunner; Johnson's greatest fear and real nemesis was RFK. But Kennedy and his team, despite their loathing of the president, weren't prepared to challenge their own party's incumbent. Then, out of nowhere, Eugene McCarthy shocked everyone with his disloyalty and threw his hat in the ring to run against the president and the Vietnam War. A revolution seemed to be taking place, and LBJ, humiliated and bitter, began to look mortal. Then RFK leapt in, LBJ dropped out, and all hell broke loose. Two assassinations and a week of bloody riots in Chicago around the Democratic Convention later, and the old Democratic Party was a smoldering ruin, and, in the last triumph of old machine politics, Hubert Humphrey stood alone in the wreckage. Suddenly Nixon was the frontrunner, having masterfully maintained a smooth facade behind which he feverishly held his party's right and left wings in the fold, through a succession of ruthless maneuvers to see off George Romney, Nelson Rockefeller, Ronald Reagan, and the great outside threat to his new Southern Strategy, the arch-segregationist George Wallace. But then, amazingly, Humphrey began to close, and so, in late October, Nixon pulled off one of the greatest dirty tricks in American political history, an act that may well meet the statutory definition of treason. The tone was set for Watergate and all else that was to follow, all the way through to today. Playing With Fire is the perfect holiday gift!

This book studies the impact of cleavages on electoral choices. Based on a case study of Switzerland, it analyses how cleavages divide voters into voting blocs and how this influences Swiss voting behaviour and the Swiss party system. The first part examines the development of salient cleavages such as religion, social class, rural-urban, and language between 1971 and 2011. Behavioural changes among voters and changes in the size of social groups are explored as explanatory factors for the decline of cleavage voting. The second part proposes a contextual perspective analysis of the current impact of cleavages using both individual and contextual factors. These factors are also combined to examine interaction effects between the individual and the context. Finally, the third part analyses whether the impact of cleavages has harmonised across different contexts (Swiss cantons) over time.

Though many studies of contemporary campaigns focus on brief political advertisements and the growing impact of technology on contemporary campaigns, the definitive statements of most candidates are still made in public addresses. Friedenberg examines the first public address made by an American presidential candidate on his own behalf. The circumstances giving rise to William Henry Harrison's 1840 address, and the themes that he developed in that address are strikingly contemporary, serving as an appropriate prelude to the examinations of contemporary political speaking that follow. Those examinations focus on notable campaign speeches by John F. Kennedy, Barry Goldwater, Richard Nixon, Ronald Reagan, Bill and Hillary Clinton, and George W. Bush. Each study examines a key event that foreshadowed the speech studied. Each study presents a rhetorical biography of the speaker including a discussion of the speechwriting team and preparation techniques utilized by the speaker. Each study presents a thorough study of the campaign context in which the speeches were presented. Each also presents a close reading and rhetorical analysis of the speech itself and observations on the impact of the speech. Cumulatively, Friedenberg's studies help to illustrate how, even in today's high-tech political environment of 30-second ads and candidate Web sites, public speeches continue to play a crucial role in political campaigning. Of particular interest to scholars and students involved with political communication and political American campaigning.