'e-Business: a jargon-free practical guide' presents a clear, second-generation account of how your business can harness the latest technology to flourish in the transformed commercial climate of the 21st century. With its emphasis firmly on the business and marketing implications of new technology, this book adopts a hands-on, practical approach, systematically demonstrating how and why businesses should adapt their operations to make the very most of the exciting opportunities available. In simple, jargon-free language, it addresses such vital questions as: * What is e-business and how does it fit into the corporate landscape? * How should marketers adopt e-marketing and why? * What are the processes and stages of developing an e-business strategy? * What are the key issues you will face and how will you overcome them? * What about legislation? * Who is doing e-marketing and e-business well and badly? 'e-Business' is packed with case-studies from well-known international companies, examples, screen grabs, relevant models and checklists. Each chapter meanwhile contains handy hints and tips, examples, exercises and a summary to consolidate learning and highlight key points. Informative, pertinent and easy-to-use, the book is ideal for students on relevant courses or those undertaking in-house training, and is absolutely essential for any practitioner needing a hands-on guide to strategy and best practice in today's altered commercial environment.

In 1998, Internet-related industries created over a million jobs and generated more than $330 billion in revenue. As of December 1999, almost five million commercial websites had emerged, and that number was increasing at a rate of almost half a million per month. The explosive growth of the Internet economy has drastically changed the way commercial transactions are conducted, making anything from books to databases available at the click of a mouse. This book investigates the underlying economics of the Internet, focusing specifically on the pricing of access, the pricing of goods and services sold online, the relationship between network effects, technological innovation and business strategy, and the issues surrounding taxation of electronic commerce. Addressing the economic aspects of the Internet and electronic commerce as well as traditional pricing practices and market structure, this volume will serve as a roadmap for the current and future terrain of the Internet economy.

With the development of new technologies and the Internet, the notion of the virtual has grown increasingly important. In this lucid collection of essays, Pearson bridges the continental-analytic divide in philosophy, bringing the virtual to centre stage and arguing its importance for re-thinking such central philosophical questions as time and life. Drawing on philosophers from Bergson, Kant and Nietzsche to Proust, Russell, Dennett and Badiou, Pearson examines the limits of continuity, explores relativity, and offers a concept of creative evolution.

eBook available with sample pages: 0203469364

With the development of new technologies and the Internet, the notion of the virtual has grown increasingly important. In this lucid collection of essays, Pearson bridges the continental-analytic divide in philosophy, bringing the virtual to centre stage and arguing its importance for re-thinking such central philosophical questions as time and life. Drawing on philosophers from Bergson, Kant and Nietzsche to Proust, Russell, Dennett and Badiou, Pearson examines the limits of continuity, explores relativity, and offers a concept of creative evolution.

In an age where digital technology makes just about anything possible, Interactive Design for New Media and the Web demonstrates how to realize that promise through the creation of outstanding interactive programs. This hands-on, practical book examines the ever-expanding capabilities of all forms of digital presentation for increasing interactivity, and the design principles and interface guidelines needed to deliver the required message or story with this technology.
Interactive Design for New Media and the Web covers the technology as well as the tools and practices of interactive design, including the creation of site maps and flow charts, and the writing of design documents. It examines the latest interactive features of DVD, as well as the newest techniques and technologies for other forms of digital presentation. New design templates, 3D graphics and animation, polling and use of cookies, distance learning, html, and intranet learning games are among the topics covered in this book. Examples and case studies demonstrate the broad range of applications from websites to CD-ROM games to successful web commerce sites, including the capacity for user participation in e-commerce.
The companion Website shows numerous examples discussed in the text of all types of programs and their applications.
Companion Website provides examples of interactive technologies and techniques
Hands-on practical guide that uses numerous examples and case studies to demonstrate a broad range of applications
Includes sections on new interactive applications and tools such as Inspiration; MacroMedia Director, Microsoft FrontPage, and more

Is your website project out of control?
Every website project needs a manager. Developing Effective Websites describes Internet technologies in plain language and helps you see beyond your expertise to the big picture. It does this by drawing on established software project and management principles.
Like any project, effective management of website development starts by understanding and balancing the constraints of time, resources, and tasks. You can deliver your project on time and on budget, by following a process that includes:
- Analyzing the requirements of users and your market
- Developing a workplan for the site and breaking it down to tasks
- Scheduling with Gantt and PERT charts and measuring slippage for more accurate revisions
- Estimating cost by the budget-first or design-first methods
- Using the team development process and covering all the necessary roles
- Aligning contractor and client interests to create a win-win relationship
- Following an iterative development process for designing, prototyping, and building out
- Applying software testing principles to website development
- Making hosting decisions and planning for maintenance
Practical techniques for managing a variety of projects from simple presentations to consumer web sites and applications (e-commerce, web-based training)
New chapters on web development tools & technologies and hosting options & solutions
Based on real-world experiences and current development techniques

In the 21st century technology has become an essential part of teaching and learning. This manual provides practical advice on teaching in a wide range of technologies, including the internet and multimedia packages. Using case studies to illustrate the key concepts, this book aims to promote student learning and understanding, and show educators how to use technology to motivate learners and encourage productive interaction.

In the 21st century technology has become an essential part of teaching and learning. This manual provides practical advice on teaching in a wide range of technologies, including the internet and multimedia packages. Using case studies to illustrate the key concepts, this book aims to promote student learning and understanding, and show educators how to use technology to motivate learners and encourage productive interaction.

The explosive development of the Internet and ICT means that many teachers are now aware of the possibilities that the Internet offers in schools. However, many remain unfamiliar with the Web. Others, having got online, are now seeking guidance on how to get even more from the Internet.;This book is written for all of these people. Whether a novice or a seasoned surfer, this practical, down-to-earth and straightforward guide should help readers to get to grips with the Internet in all aspects of teaching. It offers practical suggestions for improving the use of the Internet, online resources and ICT in teaching, planning and professional life.;Fully updated, the book has been expanded to include national curriculum materials and lesson plans, alongside an invaluable, jargon-free guide to the nuts-and-bolts of using the Internet in schools. The key features included are: lesson plans and online teaching resources for Key Stages 3 & 4; curriculum activities in mathematics, English, science, citizenship, geography, history, design & technology, modern foreign languages, music, RE and art & design; lesson preparation and activity notes; links to DfEE schemes of work; well-established and proven Web resources; tried and tested advice from practising teachers; and tips on getting online and using Web facilities productively.

Get up to speed quickly on the latest in user experience strategy and design UX For Dummies is a hands-on guide to developing and implementing user experience strategy. Written by globally-recognized UX consultants, this essential resource provides expert insight and guidance on using the tools and techniques that create a great user experience, along with practical advice on implementing a UX strategy that aligns with your organisation's business goals and philosophy. You'll learn how to integrate web design, user research, business planning and data analysis to focus your company's web presence on the needs of your customers, gaining the skills you need to be effective in the field of user experience design. Whether it's the interface, graphics, industrial design, physical interaction or a user manual, being anything less than on point can negatively affect customer satisfaction and retention. User experience design fully encompasses traditional human-computer interaction design, and extends it to address all aspects of a product or service as perceived by users. UX For Dummies provides comprehensive guidance to professionals looking to understand and apply effective UX strategies. * Defines UX and offers assistance with determining users and modelling the user experience * Provides details on creating a content strategy and building information architectures * Explores visual design and designing for specific channels * Delves into UX testing and methods for keeping your site relevant The UX field is growing rapidly as companies realise that meeting your business goals requires a web presence aligned with customer needs. This alignment demands smart strategy and even smarter design. Consultants, designers and practitioners must all be on board if the result is to be cohesive and effective. UX For Dummies provides the information and expert advice you need to get up to speed quickly.

Drawing on a diverse array of thinkers from Plato to Kierkegaard, On the Internet is one of the first books to bring philosophical insight to the debate on how far the internet can and cannot take us.
Dreyfus shows us the roots of the disembodied, free floating web surfer in Descartes' separation of mind and body, and how Kierkegaard's insights into the birth of the modern reading public anticipate the news-hungry, but disinterested risk avoiding internet junkie. Drawing on recent studies of the isolation experienced by many internet users, Dreyfus shows how the internet's privatisation of experience ignores essential human capacities such as trust, moods, risk, shared local concerns and commitment. On the Internet is essential reading for anyone on line and all those interested in our place in the e-revolution.

eBook available with sample pages: 0203187873

Focusing on the meanings, uses, and impacts of new media in childhood, family life, peer culture, and the relation between home and school, this volume sets out to address many of the questions, fears, and hopes regarding the changing place of media in the lives of today's children and young people.
The scholars contributing to this work argue that such questions--intellectual, empirical, and policy-related--can be productively addressed through cross-national research. Hence, this volume brings together researchers from 12 countries--Belgium, Denmark, Finland, France, Germany, the United Kingdom, Israel, Italy, the Netherlands, Spain, Sweden, and Switzerland--to present original and comprehensive findings regarding the diffusion and significance of new media and information technologies among children. Inspired by parallels and difference between the arrival of television in the family home during the 1950s and the present day arrival of new media, the research is based on in-depth interviews and a detailed comparative survey of 6- to 16-year-olds across Europe and in Israel. The result is a comprehensive, detailed, and fascinating account of how these technologies are rapidly becoming central to the daily lives of young people.
As a resource for researchers and students in media and communication studies, leisure and cultural studies, social psychology, and related areas, this volume provides crucial insights into the role of media in the lives of children. The findings included herein will also be of interest to policymakers in broadcasting, technology, and education throughout the world.

Focusing on the meanings, uses, and impacts of new media in childhood, family life, peer culture, and the relation between home and school, this volume sets out to address many of the questions, fears, and hopes regarding the changing place of media in the lives of today's children and young people.
The scholars contributing to this work argue that such questions--intellectual, empirical, and policy-related--can be productively addressed through cross-national research. Hence, this volume brings together researchers from 12 countries--Belgium, Denmark, Finland, France, Germany, the United Kingdom, Israel, Italy, the Netherlands, Spain, Sweden, and Switzerland--to present original and comprehensive findings regarding the diffusion and significance of new media and information technologies among children. Inspired by parallels and difference between the arrival of television in the family home during the 1950s and the present day arrival of new media, the research is based on in-depth interviews and a detailed comparative survey of 6- to 16-year-olds across Europe and in Israel. The result is a comprehensive, detailed, and fascinating account of how these technologies are rapidly becoming central to the daily lives of young people.
As a resource for researchers and students in media and communication studies, leisure and cultural studies, social psychology, and related areas, this volume provides crucial insights into the role of media in the lives of children. The findings included herein will also be of interest to policymakers in broadcasting, technology, and education throughout the world.

An exploration of the teaching and learning material available on the Internet. It provides practical information on the appropriate way to handle and use the Internet as a delivery tool in education, and considers the implications that this will have on the role and relationship of the teacher and learner. Written in a jargon-free style, this third edition has been rewritten to bring it up to date with developments, improvements and techniques for using the Internet.

Logistics and fulfillment management (LFM) - the management of the flow of goods, services and information throughout a value chain - is becoming an important part of e-business. This book shows the reader what is involved in running an e-business: operating a warehouse; pulling inventory from shelves and packing it for shipment and retaining a shipping service; and forecasting, planning, tracking orders until they arrive at their destination. The author also highlights the need for after-sales care: returned products; warranties; and technical support. To support all of these things an e-business should implement an automated LFMS to fulfil their needs.

This volume comprises a collection of papers from the 12th international conference on information networking. (ICOIN-12) held in Tokyo 1998. Technical papers on communication networks and distributed systems were presented, along side internet-based electronic commerce network systems, academic research papers, e.g. high-speed communication ATM, multimedia communications and systems, and distributed algorithms.

A guide to developing Web-based learning materials, this work provides proven advice, tools and techniques to allow readers to harness the potential of on-line methods of instruction and education. Taking a simple step-by-step approach, the book handholds readers from the basics through to developing learning systems, and operating and managing computer managed learning. There is an accompanying Web site with reviews of supporting software packages and other links.

With today's telecommunication capabilities and advanced information technologies, more and more learners can complete entire academic degree programs without ever setting foot in their institution's main campus. In fact, over 100 American institutions already offer distance learning degree programs or certificate courses, and more are on the way. Promoting Student Learning and Student Development at a Distance meets this growing trend head-on with its definitive examination of contemporary electronic classroom environments. Drawing from institutions all over the United States, the book outlines factors and practices that both directly and indirectly influence the adjustment, learning and development of distance students. It also provides a detailed overview of student affairs responses to distant student needs, stressing the importance of building communities at a distance and using a case study to illustrate the design of distance student services. Finally, and perhaps most importantly, it offers concrete strategies for improvement, such as the creation of four new roles for student development professionals as distance educators: Faculty Development Provider, Academic Liaison, Program Designer, and Outcome Evaluator. As a result, Promoting Student Learning and Student Development at a Distance is more than just a valuable resource to the learner and educator alike. It is an integral ingredient to the future success of tomorrow's student. Co-published with American College Personnel Association.

A guide to teaching and learning online. It presents a wide range of experience and research findings from leading practitioners and organizations around the world, including case studies from the Open University, the BBC, ICL and leading international academics.

Business Process Orientation: Gaining the E-Business Competitive Advantage provides the "why" and the "how" for building the "horizontal" organization - an essential component of the "e" in e-commerce and business. This book shows you how to weave your business processes into hard-to-imitate strategic capabilities that distinguish you from your competition.

The book explores the impact that well-defined and carefully integrated processes have on organizational performance. Using the results of extensive research conducted among consumer, business-to-business, and services-based companies, the authors demonstrate that adopting a business process orientation (BPO) has a positive impact on the organizational culture and business performance. The resulting process oriented e-corporation is now positioned as a necessity not only to thrive but also to survive.

The old ways of conducting business are out: pushing costs and compromising quality in order to achieve the lowest possible price. The emerging paradigm focuses on the core processes. The hallmarks of a great business still include high customer relevance, internally consistent decisions about scope and value chain activities performed, value capture mechanisms, a source of differentiation and strategic control, a sound operational system, and carefully designed processes. Business Process Orientation: Gaining the E-Business Competitive Advantage shows you how to balance your functional and horizontal orientation to create and maintain a healthy organization.

Digital TV Over Broadband: Harvesting Bandwith offers a clear overview of how technological developments are revolutionizing television. It details the recent shift in focus from HDTV to a more broadly defined DTV and to the increasing importance of webcasting for interactive television. Digital Television examines the recent industry toward a combination of digital services, including the use of the new bandwidth for additional channels of programming, as well as some high definition television. The book discusses the increasingly rapid convergence of telecommunications, television and computers and the important role of the web in the future of interactive programming. This new edition not only covers the new technology, but also demonstrates practical uses of the technology in business models.

There are many challenges to Web site management: collecting and collating information, developing a design style, managing updates, and ensuring a consistently interesting, topical and informative site are just some of them. Whether working as a team or individually, Web site managers must frequently develop skills, solutions and services in relative isolation.
This book acts as an invisible support team, with acknowledged experts sharing their experiences in specific areas of site development. As well as the expert contributions, this book includes a wealth of advice from the information community, with timely tips submitted by Web and information professionals.
Contents: Introduction; Content gathering; Design and style; Structure and navigation; Accessibility and interoperability; Databases and directories; Intranet; Security; Team management; Managing copyright; Maintenance and updating; Promotion and marketing; Appendix; Index.

The Telecommunications Act of 1996 and the Federal Communications Commission's Local Competition Order are just two examples of the continuing monumental and far-reaching changes occurring throughout the telecommunications industry. At the 1996 Telecommunications Policy Research Conference (TPRC) -- an annual forum for dialogue among scholars and the policymaking community on a wide range of telecommunications issues -- leading industry and academic researchers presented results of their research and insights in key areas of activity, including:
*interconnection and competition;
*Internet growth and commerce;
*Internet regulation and control; and
*the political economy of telecommunications regulation.
The best of the 1996 TPRC papers are included here, representing the forefront of research in the telecommunications industry. The third in an annual LEA series of volumes based on this important conference, this collection reflects the rapid economic, technological, and social development of telecommunications. It also reflects the current state of research thinking on this issue and provides a foundation for further telecommunications policy analysis.

In this volume, author Urs Gattiker offers a broad overview of Internet and technology-related theory. He examines Internet and multimedia issues from an international perspective, outlining issues of international sovereignty and the potential impact of national interests on global technology policy. He also surveys the issues of regulation and institutionalization of the Internet, examines ways for reducing the inequality of benefits from such technology, and explores the opportunities and challenges the Internet offers for consumers, firms, governments, and interest groups. In assembling this treatise, Gattiker synthesizes a vast body of literature from communication, economics, philosophy, political science, management, psychology, science policy, telecommunication engineering, and other areas.
"The Internet as a Diverse Community" provides readers with a framework for analyzing and selecting between many different Internet choices. It explores issues from a social-impact perspective, using examples from a variety of contexts and firms around the world. The work also offers a wealth of new social theory on such topics as moral and ethical issues and the opportunities, choices, and challenges the Internet offers for consumers, investors, managers, and public policy decision makers. It examines the current and future challenges that computer-mediated technologies present, and sets forth new theoretical perspectives on such areas as multimedia and the profit-maximizing firm; the Internet and the private user; managing multimedia productively; and the social and moral costs of various Internet options and choices. Taken as a whole, this resource provides valuable insights on the Internet and is essential reading for business, telecommunication, public policy, and technology decision makers around the globe.

Will your agency or students have the training to use the Internet in practice?Human Services Online: A New Arena for Service Delivery focuses on ways that Human Services are using the Internet for service delivery, community education, collaboration, advocacy, social change, and resource development. This valuable book highlights the array of innovative services now being offered on the Internet and provides guidelines and cautions for human service professionals in using the Internet to enhance their services.Human Services Online: A New Arena for Service Delivery provides much-needed research and empirical evaluation related to human service online activities and points to areas where future research efforts should be directed. The book describes and evaluates cutting-edge Internet-based services, ethical and legal threats to agencies and consumers that may result from online activities, and theoretical discussions of issues that impact human services as consumers and human service agencies increasingly come online.Topics addressed in Human Services Online: A New Arena for Service Delivery include: online therapy/counseling online fundraising online recruitment of volunteers and virtual volunteer programs online consultation, continuing education, and training ethical, legal, and liability issues related to Web sites and online support online support groups and self-help online advocacy and activism promoting access for under-represented populations use of the Internet to impact specific social problems such as domestic violence or HIV/AIDSHuman Services Online: A New Arena for Service Delivery provides guidelines and specific suggestions for agencies considering developing online services. The book examines model programs and their effectiveness so that other agencies can replicate them in their own areas, describes cutting-edge online services that today's human services students will need to be aware of as they enter the job market, and provides information for agencies that will enhance their ability to solicit volunteers and contributions on the Internet.