Build HTML5-powered mobile web experiences with the aid of development frameworks that speed the development of Native App-like experiences. Build on your foundation of HTML and JavaScript with a complete understanding of the different mobile Web browser technologies. You get carefully detailed techniques that are illustrated in full color so you can leverage the Web technologies unique to each mobile browser, apply frameworks such as Sencha Touch to rapidly build out your designs, and design techniques expressly suited for tablet devices. Projects provide hands-on practice and code is provided on the companion website, www.visualizetheweb.com.

This book offers a highly accessible introduction to natural language processing, the field that supports a variety of language technologies, from predictive text and email filtering to automatic summarization and translation. With it, you'll learn how to write Python programs that work with large collections of unstructured text. You'll access richly annotated datasets using a comprehensive range of linguistic data structures, and you'll understand the main algorithms for analyzing the content and structure of written communication. Packed with examples and exercises, Natural Language Processing with Python will help you: * Extract information from unstructured text, either to guess the topic or identify "named entities" * Analyze linguistic structure in text, including parsing and semantic analysis * Access popular linguistic databases, including WordNet and treebanks * Integrate techniques drawn from fields as diverse as linguistics and artificial intelligence This book will help you gain practical skills in natural language processing using the Python programming language and the Natural Language Toolkit (NLTK) open source library. If you're interested in developing web applications, analyzing multilingual news sources, or documenting endangered languages -- or if you're simply curious to have a programmer's perspective on how human language works -- you'll find Natural Language Processing with Python both fascinating and immensely useful.

"One of the most significant books in my life." -Obie Fernandez, Author, The Rails Way "Twenty years ago, the first edition of The Pragmatic Programmer completely changed the trajectory of my career. This new edition could do the same for yours." -Mike Cohn, Author of Succeeding with Agile , Agile Estimating and Planning , and User Stories Applied ". . . filled with practical advice, both technical and professional, that will serve you and your projects well for years to come." -Andrea Goulet, CEO, Corgibytes, Founder, LegacyCode.Rocks ". . . lightning does strike twice, and this book is proof." -VM (Vicky) Brasseur, Director of Open Source Strategy, Juniper Networks The Pragmatic Programmer is one of those rare tech books you'll read, re-read, and read again over the years. Whether you're new to the field or an experienced practitioner, you'll come away with fresh insights each and every time. Dave Thomas and Andy Hunt wrote the first edition of this influential book in 1999 to help their clients create better software and rediscover the joy of coding. These lessons have helped a generation of programmers examine the very essence of software development, independent of any particular language, framework, or methodology, and the Pragmatic philosophy has spawned hundreds of books, screencasts, and audio books, as well as thousands of careers and success stories. Now, twenty years later, this new edition re-examines what it means to be a modern programmer. Topics range from personal responsibility and career development to architectural techniques for keeping your code flexible and easy to adapt and reuse. Read this book, and you'll learn how to: Fight software rot Learn continuously Avoid the trap of duplicating knowledge Write flexible, dynamic, and adaptable code Harness the power of basic tools Avoid programming by coincidence Learn real requirements Solve the underlying problems of concurrent code Guard against security vulnerabilities Build teams of Pragmatic Programmers Take responsibility for your work and career Test ruthlessly and effectively, including property-based testing Implement the Pragmatic Starter Kit Delight your users Written as a series of self-contained sections and filled with classic and fresh anecdotes, thoughtful examples, and interesting analogies, The Pragmatic Programmer illustrates the best approaches and major pitfalls of many different aspects of software development. Whether you're a new coder, an experienced programmer, or a manager responsible for software projects, use these lessons daily, and you'll quickly see improvements in personal productivity, accuracy, and job satisfaction. You'll learn skills and develop habits and attitudes that form the foundation for long-term success in your career. You'll become a Pragmatic Programmer. Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.

Driven by maturing Web service technologies and the wide acceptance of the service-oriented architecture paradigm, the software industry s traditional business models and strategies have begun to change: software vendors are turning into service providers. In addition, in the Web service market, a multitude of small and highly specialized providers offer modular services of almost any kind and economic value is created through the interplay of various distributed service providers that jointly contribute to form individualized and integrated solutions. This trend can be optimally catalyzed by universally accessible service orchestration platforms service value networks (SVNs) which are the underlying organizational form of the coordination mechanisms presented in this book.

Here, the authors focus on providing comprehensive business-oriented insights into today s trends and challenges that stem from the transition to a service-led economy. They investigate current and future Web service business models and provide a framework for Web service value networks. Pricing mechanism basics are introduced and applied to the specific area of SVNs. Strategies for platform providers are analyzed from the viewpoint of a single provider, and so are pricing mechanisms in service value networks which are optimal from a network perspective. The extended concept of pricing Web service derivatives is also illustrated. The presentation concludes with a vision of how Web service markets in the future could be structured and what further developments can be expected to happen.

This book will be of interest to researchers in business development and practitioners such as managers of SMEs in the service sector, as well as computer scientists familiar with Web technologies. The book s comprehensive content provides readers with a thorough understanding of the organizational, economic and technical implications of dealing with Web services as the nucleus of modern business models, which can be applied to Web services in general and Web service value networks specifically.."

All You Need to Know, and Nothing You Don't, to Write JavaScript for the Web and Beyond JavaScript plays a key role in modern software development, not only because it is the only language that runs inside virtually all web browsers, but also because it has become widely used for back-end and general-purpose development as well. Although JavaScript is a big language, you don't need to learn "everything" about it to get started, just how to use it efficiently to solve real problems. In Learn Enough JavaScript to Be Dangerous, renowned instructor Michael Hartl teaches the specific concepts, skills, and approaches you need to be professionally productive. Even if you've never programmed before, Hartl helps you quickly build technical sophistication and master the lore you need to succeed. Treating JavaScript as a general-purpose language right from the start, Hartl offers examples for creating dynamic effects in browsers and for writing scripts and modules using Node.js. Focused exercises help you internalize what matters, without wasting time on details pros don't care about. Soon, it'll be like you were born knowing this stuff--and you'll be suddenly, seriously dangerous. Learn enough about . . . Rapidly deploying a simple JavaScript app to the live Web Working with strings and other native JavaScript objects Applying functions and elegant, powerful functional-programming techniques Creating new objects with both properties and methods Writing tests and improving code with test-driven development (TDD) Developing and using self-contained, modular NPM software packages Adding interactivity with event listeners, dynamic HTML forms, and DOM manipulation Writing useful, nontrivial JavaScript shell scripts Building an industrial-grade interactive website with JavaScript, from start to finish Michael Hartl's Learn Enough series includes books and video courses that focus on the most important parts of each subject, so you don't have to learn everything to get started--you just have to learn enough to be dangerous and solve technical problems yourself. Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.

Learn Quantum Computing with Python and Q# demystifies quantum computing. Using Python and the new quantum programming language Q#, you'll learn QC fundamentals as you apply quantum programming techniques to real-world examples including cryptography and chemical analysis. Learn Quantum Computing with Python and Q# builds your understanding of quantum computers, using Microsoft's Quantum Development Kit to abstract away the mathematical complexities. You'll learn QC basics as you create your own quantum simulator in Python, then move on to using the QDK and the new Q# language for writing and running algorithms very different to those found in classical computing. Key Features * The underlying mechanics of how quantum computers work * How to simulate qubits in Python * Q# and the Microsoft Quantum Developer Kit * How to apply quantum algorithms to real-world examples For readers with basic programming skills and some experience of linear algebra, calculus and complex numbers. About the technology Quantum computing is the next step in computing power and scalability, with the potential to impact everything from data science to information security. Using qubits, the fundamental unit of quantum information, quantum computers can solve problems beyond the scale of classical computing. Software packages like Microsoft's Quantum Development Kit and the Q# language are now emerging to give programmers a quick path to exploring quantum development for the first time. Christopher Granade completed his PhD in physics (quantum information) at the University of Waterloo's Institute for Quantum Computing, and now works in the Quantum Architectures and Computation (QuArC) group at Microsoft. He works in developing the standard libraries for Q# and is an expert in the statistical characterization of quantum devices from classical data. Previously, Christopher helped Scott Aaronson prepare lectures into his recent book, Quantum Computing Since Democritus. Sarah Kaiser completed her PhD in physics (quantum information) at the University of Waterloo's Institute for Quantum Computing. She has spent much of her career developing new quantum hardware in the lab, from satellites to hacking quantum cryptography hardware. Communicating what is so exciting about quantum is her passion, and she loves finding new demos and tools to help enable the quantum community to grow. When not at the keyboard, she loves kayaking and writing books about engineering for kids.

Static websites-sites with fixed content-are the simplest type of web pages. In addition to being easier to create and maintain, they're inherently more secure that dynamic pages. And with the Hugo static site engine, you can render them in milliseconds. Hugo in Action is a step-by-step guide to using Hugo to create static websites that really show off the advantages of simplicity. Working with a complete example website and source code samples, you'll learn how to build and host a low-maintenance, high-performance site that will wow your users and stay stable without relying on a third-party server. Key Features * Installing Hugo and building your first web page * Using the Go Template language * Forking themes * Building your own APIs For web developers with intermediate knowledge of HTML/CSS and basic knowledge of JavaScript. About the technology With the Hugo engine, you can build and render static web pages in milliseconds. Written in Go, the Hugo engine takes your directory of content and templates and renders it as a full HTML and CSS website. It uses Markdown files for its data, making it quick to code, capable of running from any directory, and a great choice when working on a shared system where you don't have full privileges. Perfect for blogs, documentation, and portfolio sites, Hugo makes web development fast and fun again. Atishay Jain is a Senior Computer Scientist at Adobe, who has developed web-based software used by millions of Adobe Creative Cloud customers on a daily basis.

Learn AngularJS, JavaScript and jQuery Web Application Development In just a short time, you can learn the basics of the JavaScript language, jQuery library, and AngularJS framework - and find out how to use them to build well-designed, reusable components for web applications. Sams Teach Yourself AngularJS, JavaScript, and jQuery All in One assumes absolutely no previous knowledge of JavaScript or jQuery. The authors begin by helping students gain the relevant JavaScript skills they need, introducing JavaScript in a way specifically designed for modern AngularJS web development. Each short, easy lesson builds on all that's come before, teaching new concepts and techniques from the ground up, through practical examples and hands-on problem solving. As you complete the lessons in this book, you'll gain a practical understanding of how to provide rich user interactions in your web pages, adding dynamic code that allows web pages to instantly react to mouse clicks and finger swipes, and interact with back-end services to store and retrieve data from the web server. Learn how to: Create powerful, highly interactive single-page web applications Leverage AngularJS's innovative MVC approach to web development Use JavaScript in modern frameworks Implement JavaScript, jQuery, and AngularJS together in web pages Dynamically modify page elements in the browser Use browser events to interact with the user directly Implement client-side services that interact with web servers Integrate rich user interface components, including zoomable images and expandable lists Enhance user experience by creating AngularJS templates with built-in directives Bind user interface elements and events to the data model to add flexibility and support more robust interactivity Define custom AngularJS directives to extend HTML's capabilities Build dynamic browser views to provide richer user interaction Create custom services you can integrate into many AngularJS applications Develop a well-structured code base that's easy to reuse and maintain Contents at a Glance Part I: An Introduction to AngularJS, jQuery, and JavaScript Development 1 Introduction to Dynamic Web Programming 2 Debugging JavaScript in Web Pages 3 Understanding Dynamic Web Page Anatomy 4 Adding CSS/CSS3 Styles to Allow Dynamic Design and Layout 5 Jumping into jQuery and JavaScript Syntax 6 Understanding and Using JavaScript Objects Part II: Implementing jQuery and JavaScript in Web Pages 7 Accessing DOM Elements Using JavaScript and jQuery Objects 8 Navigating and Manipulating jQuery Objects an

Kafka in Action is a practical, hands-on guide to building Kafka-based data pipelines. Filled with real-world use cases and scenarios, this book probes Kafka's most common use cases, ranging from simple logging through managing streaming data systems for message routing, analytics, and more. In systems that handle big data, streaming data, or fast data, it's important to get your data pipelines right. Apache Kafka is a wicked-fast distributed streaming platform that operates as more than just a persistent log or a flexible message queue. Key Features * Understanding Kafka's concepts * Implementing Kafka as a message queue * Setting up and executing basic ETL tasks * Recording and consuming streaming data * Working with Kafka producers and consumers from Java applications * Using Kafka as part of a large data project team * Performing Kafka developer and admin tasks Written for intermediate Java developers or data engineers. No prior knowledge of Kafka is required. About the technology Apache Kafka is a distributed streaming platform for logging and streaming data between services or applications. With Kafka, it's easy to build applications that can act on or react to data streams as they flow through your system. Operational data monitoring, large scale message processing, website activity tracking, log aggregation, and more are all possible with Kafka. Dylan Scott is a software developer with over ten years of experience in Java and Perl. His experience includes implementing Kafka as a messaging system for a large data migration, and he uses Kafka in his work in the insurance industry.

Broaden your developer experience by learning how to use gRPC and ASP.NET Core together on the Microsoft's developer framework, .NET 6 and discover a new way of developing APIs with gRPC. Beginning gRPC with ASP.NET Core 6 is your guide to quickly and efficiently getting down to the business of building gRPC applications in the Microsoft .NET ecosystem. Readers will dive in and build an application using gRPC and the latest technologies such Angular and ASP.NET Core Razor Pages. This book will teach you how to set up an efficient application using industry best practices such as security, monitoring, logging, and more. You will do this by performing Create, Read, Update, and Delete (CRUD) operations on a SQL Server database with Entity Framework Core. From there you will build web applications using Angular and ASP.NET Core Razor pages combined with gRPC APIs. After reading the book, you'll be able to take advantage of the full range of developer opportunities with gRPC, and come away with any understanding of which usage scenarios are best suited for your projects. And you will possess a solid understanding of the best way to build APIs with ASP.NET Core. What You Will Learn Discover the latest .NET 6 framework Benefit from a new way to design APIs Build modern web applications Migrate easily from WCF to gRPC Become comfortable with latest industry programming standards Who This Book Is For Professional developers who are interested in getting started with gRPC and want to learn how to use it to build applications in the .NET ecosystem.

HTML and CSS remain the linchpin of the Web. Every beginning web developer needs to understand them thoroughly - including the latest advances in these standards, and the newest techniques based on them. For decades, web professionals have turned to HTML and CSS: Visual QuickStart Guide as the fastest and most practical way to gain that understanding. Now, this fullcolor guide has been thoroughly updated by a new author who's taught thousands of beginning web developers. Joe Casabona combines expert introductions to the latest HTML and CSS technologies, new examples and projects, and extensive online video content for a true multimodal learning experience.

Combining definitive reference information with hands-on tutorials, Casabona helps aspiring and current web professionals gain deep mastery of HTML and CSS separately, together, and in the broader context of the overall web project and lifecycle. Drawing on his extensive teaching experience, Casabona offers well-honed explanations that learners will understand, whether they're working on their own or in classroom environments. From the basics to advanced techniques, he guides you through:

• Designing, structuring, and formatting sites
• Using CSS to gain full control over elements, fonts, colors, and layouts
• Making the most of sophisticated HTML5 and CSS3 capabilities
• Effectively testing, debugging, and publishing sites and applications
• Exploring leading JavaScript libraries and build tools for more advanced web development

If you want to learn how to build efficient React applications, this is your book. Ideal for web developers and software engineers who understand how JavaScript, CSS, and HTML work in the browser, this updated edition provides best practices and patterns for writing modern React code. No prior knowledge of React or functional programming is necessary. Authors Alex Banks and Eve Porcello show you how to create UIs that can deftly display changes without page reloads on large-scale data-driven websites. You'll also discover how to work with functional programming and the latest ECMAScript features. Once you learn how to build React components with this hands-on guide, you'll understand just how useful React can be in your organization. Understand key functional programming concepts with JavaScript Look under the hood to learn how React runs in the browser Create application presentation layers with React components Manage data and reduce the time you spend debugging applications Explore React's component lifecycle to improve UI performance Use a routing solution for single-page application features Learn how to structure React applications with servers in mind

If you need help writing programs in Python 3, or want to update older Python 2 code, this book is just the ticket. Packed with practical recipes written and tested with Python 3.3, this unique cookbook is for experienced Python programmers who want to focus on modern tools and idioms. Inside, you'll find complete recipes for more than a dozen topics, covering the core Python language as well as tasks common to a wide variety of application domains. Each recipe contains code samples you can use in your projects right away, along with a discussion about how and why the solution works. Topics include: Data Structures and Algorithms Strings and Text Numbers, Dates, and Times Iterators and Generators Files and I/O Data Encoding and Processing Functions Classes and Objects Metaprogramming Modules and Packages Network and Web Programming Concurrency Utility Scripting and System Administration Testing, Debugging, and Exceptions C Extensions

Have big dreams? Kick start them with JavaScript! If we've learned one thing from the Millennial generation, it's that no one is too young to make history online. JavaScript For Kids For Dummies introduces pre-teens and early teens alike to the world of JavaScript, which is an integral programming language that drives the functionality of websites and apps. This informative, yet engaging text guides you through the basics of coding with JavaScript, and is an essential resource if you want to expand your technology skills while following easy, step-by-step instructions. Through small, goal-oriented projects, you learn key coding concepts, while actually creating apps, games, and more. This hands-on experience, coupled with the presentation of ideas in a simple style, allows you to both learn and retain JavaScript fundamentals. JavaScript has been heralded as 'the programming language of the web,' and many kids are interested in learning how to use it; however, most schools don't offer coding classes at this level, and most families can't afford the high cost of coding classes through a summer camp. But this can't stop you from developing your JavaScript coding skills! This fun text is all you need to get started on your JavaScript journey. * Explore the basics of JavaScript through the creation of a calculator app * Deepen your understanding of HTML, arrays, and variables by building a grocery shopping app * Learn conditional logic through the development of a choose your own adventure game * Discover loops and strings by creating a lemonade stand app and MadLibs-style game JavaScript For Kids For Dummies brings pre-teens and early teens into the world of coding by teaching them one of the key Web design languages.

Updated for both Python 3.4 and 2.7, this convenient pocket guide is the perfect on-the-job quick reference. You'll find concise, need-to-know information on Python types and statements, special method names, built-in functions and exceptions, commonly used standard library modules, and other prominent Python tools. The handy index lets you pinpoint exactly what you need. Written by Mark Lutz - widely recognized as the world's leading Python trainer - Python Pocket Reference is an ideal companion to O'Reilly's classic Python tutorials, Learning Python and Programming Python, also written by Mark. This fifth edition covers: Built-in object types, including numbers, lists, dictionaries, and more Statements and syntax for creating and processing objects Functions and modules for structuring and reusing code Python's object-oriented programming tools Built-in functions, exceptions, and attributes Special operator overloading methods Widely used standard library modules and extensions Command-line options and development tools Python idioms and hints The Python SQL Database API

Written by an expert in the development of GPS systems with digital maps and navigation, Programming GPS and OpenStreetMap Applications with Java: The RealObject Application Framework provides a concrete paradigm for object-oriented modeling and programming. It presents a thorough introduction to the use of available global positioning data for the development of applications involving digital maps.

The author first describes the different formats of GPS data and digital maps and shows how to use recorded GPS traces to replay and display this data on a digital map. Then, he works through in detail the processing steps of obtaining dedicated data from OpenStreetMaps and how to extract a network for a simple navigation application. For each topic covered GPS data, OpenStreetMaps, and navigation Java code is developed that can easily be adapted to the readers needs and locality.

Finally, all components are put together in a sample computer-game application modeled on the well-known board game, Scotland Yard. The computer game is intended to be a basis from which readers can develop and customize their own application for their desired geographical area. The developed application can be "published" on the Internet and made available for interactive multiplayer competition.

This book provides a fun and interesting way to learn distributed programming with Java and real-world data. Open-source software is available on a companion website at www.roaf.de

Web services allow new and improved ways for enterprise applications to communicate and integrate with each other over the Web and, as such, are having a profound effect on both the worlds of business and of software development. The new edition of this bestselling book offers a comprehensive and up to date treatment of web services and Service Oriented Architecture (SOA), giving you all you need to know to gain a solid foundation in this area. Building upon the clear, accessible approach of the first edition, it provides a complete introduction to the concepts, principles, technology and standards of web services. The book also provides an in depth examination of good design and development practises for SOA applications in organisations. Key features A spiral approach to instruction helps readers build on and reinforce basic knowledge as the topics become more advanced. Numerous examples which demonstrate the practical application of the theory are included. Self-test questions, hints, tips and discussion topics feature throughout the book to support self-directed learning. New to this edition Two new chapters have been added on SOA modelling and Cloud Computing technology. A comprehensive real-life case study containing numerous practical examples has been integrated and referenced throughout the entire book to give readers 'hands-on' insight into applying theory to practice, and enhance understanding of the key concepts. Business Process Modelling Notation (BPMN), which is rapidly becoming an industry standard, is used throughout the book. Discussion of software engineering issues related to implementing sound SOA applications is included. Description of new standards, such as BPEL v2.0 is discussed. A Companion Website (www.pearsoned.co.uk/papazoglou) offers detailed coding solutions available to download.

'HTML & CSS in Simple Steps' will enable you to create accessible, standards-compliant, websites - equipping you with knowledge on theory, coding skills, and best practice needed to build Web pages.

Build HTML5-powered mobile web experiences with the aid of development frameworks that speed the development of Native App-like experiences. Build on your foundation of HTML and JavaScript with a complete understanding of the different mobile Web browser technologies. You get carefully detailed techniques that are illustrated in full color so you can leverage the Web technologies unique to each mobile browser, apply frameworks such as Sencha Touch to rapidly build out your designs, and design techniques expressly suited for tablet devices. Projects provide hands-on practice and code is provided on the companion website, www.visualizetheweb.com/MobileWebsites.

*Analysis of different mobile Web browser technologies *Leveraging Web technologies unique to each mobile browser *Applying frameworks, such as Sencha Touch, JQTouch, jQuery Mobile, and iUI to rapidly build out your designs

Do you need a website to support your freelance business or entrepreneurial venture? Or are you considering a career in web design? Maybe you're looking for your next career pivot, or you're simply seeking skills to give your CV that competitive edge? Wherever you are in your career, Confident Web Design can help. The ultimate beginner's guide to designing, building and publishing basic websites, this book features exclusive online exercises to help you practice your new skills in context. Covering the basics of HTML, CSS and JavaScript, as well as giving you a thorough grounding in the real-life application of these principles, this book provides helpful examples, explanations of technical terms, and clear, easy-to-understand language - meaning your first website is only a few chapters away. Taking you on a practical journey to publish a basic website from scratch, the book's structure is designed to break down each skill into manageable chunks. Wherever you are in your career, let Confident Web Design give you that cutting edge with vital programming and design skills. About the Confident series... From coding and web design to data, digital content and cyber security, the Confident books are the perfect beginner's resource for enhancing your professional life, whatever your career path.

Description Aurelia is a web framework that makes it much easier to create single page web applications. Aurelia was written with ES6, so modern JavaScript design principles are baked in from the ground level. Aurelia in Action teaches readers how to build fantastic single page applications with the Aurelia framework. By the end of the book, readers will be able to tune, secure, and deploy their finished SPAs, giving them everything they need to create modern web apps for a modern world. Key features * Step-by-step instructions * Hands-on examples * Clear introduction Audience Written for developers comfortable with JavaScript and MVC-style web development. Some experience with ES6 is helpful, but not required. About the technology Adopting a Rails-like convention-over-configuration mindset, Aurelia makes it a snap to start even complex projects, because the most common design principles and best practices are implemented in new projects by default. Author biography Sean Hunter is a software developer in Melbourne, Australia with 9 years of web development experience.

Thoroughly revised and updated with examples rewritten to conform to HTML5, CSS3, and contemporary web development practices, this easy-to-understand, step-by-step tutorial helps you quickly master the basics of HTML and CSS before moving on to more advanced topics such as graphics, video, and interactivity with JavaScript and jQuery. In just one hour a day, you'll learn the skills you need to design, create, and maintain a professional-looking website. No previous experience required. By following each short, one-hour lesson in this book, anyone can learn the basics of web development. Learn at your own pace. You can work through each lesson sequentially to make sure you thoroughly understand all the concepts and methodologies, or you can focus on specific lessons to learn the techniques that interest you most. Test your knowledge. Each lesson ends with a Workshop section filled with questions, answers, and exercises for further study. Learn how to... Fully implement the HTML5 and CSS3 standards Work with text and create links Add images and graphics to your page Use CSS to style a site and position elements on a page Structure a page with HTML5 Use responsive web design to make your pages look good on different-sized screens Use JavaScript to add dynamic elements and interactivity on your pages Leverage jQuery to add JavaScript features to your pages Design for the mobile web Get your site online and let people know it's there Optimize your site for search engines Contents at a Glance PART I: Getting Started 1 What Is Web Publishing 2 Getting Your Tools in Order 3 Introducing HTML and CSS PART II: Creating Web Pages 4 Learning the Basics of HTML 5 Organizing Information with Lists 6 Working with Links PART III: Doing More with HTML and CSS 7 Formatting Text with HTML and CSS 8 Using CSS to Style a Site 9 Using Images on Your Web Pages 10 Building Tables 11 Using CSS to Position Elements on a Page 12 Designing Forms 13 Structuring a Page with HTML5 14 Integrating Multimedia: Video and Sound 15 Advanced CSS: Page Layout in CSS 16 Using Responsive Web Design PART IV: Using JavaScript and jQuery 17 Introducing JavaScript 18 Using jQuery 19 Using JavaScript in Your Pages 20 Working with Frames and Linked Windows PART V: Designing for Everyone 21 Designing for the Mobile Web 22 Designing for User Experience PART VI: Going Live on the Web 23 How to Publish Your Site 24 Taking Advantage of the Server 25 Search Engines and SEO

Some people believe that because search engines can't index all of the content in SWF files, Flash-based websites and Rich Internet Applications don't show up in web searches. This breakthrough book dispels that myth by demonstrating precisely what you can do to make your site fully searchable no matter how much Flash it contains. You'll learn best practices for using HTML, CSS, and JavaScript to build sites with Flash that will stand tall in search rankings.Search Engine Optimization for Flash shows you how search engines work, what constitutes a search-engine-optimized (SEO) site, and what to watch out for in the way of SEO pitfalls. With this concise book, you will:

Know what content is searchable, and why metadata, keywords, and links are so important Learn how to place HTML content in your Flash applications Create an SEO website by connecting Flash to JavaScript and CSS Work effectively with SWFObject by understanding its capabilities and limitations Discover the advantages of using the Adobe Flex framework for SEO

The first and most authoritative book on how to optimize Flash content for search engines, Search Engine Optimization for Flash is an invaluable resource if you develop with Flash and want to be sure your audience can easily find your site.

Flash Designers: push Flash to the next level with After Effects' robust toolset. CS5 delivers more complete integration of these two powerhouse applications-so you can expand your multimedia horizons. "Flash + After Effects" gives you a working understanding of the AE toolset and professional techniques that raise the design bar for web, HD broadcast, or CD/DVD delivery. The companion web site contains project media for hands-on practice of essential production skills, including:

* Working with live video in Flash and the After Effects timeline * Using alpha channels for keying and enhancing interactivity * Integrating new CS5 features including the Roto Brush and Code Snippets * Exporting layered After Effects compositions for Flash * Building interactive 3D environments with video, cameras, and lights * Enhancing character animation using IK and Puppet Tools * Exporting video in HD and for the Web

The Rhetorical Nature of XML is the first volume to combine rhetoric, XML, and knowledge management in a substantive manner. It serves as a primer on XML and XML-related technologies, illustrating how the naming of XML elements can be understood as a rhetorical act, and detailing the essentials of knowledge management practices that illustrate the need for intelligently conceived databases in organizations. Authors J.D. Applen and Rudy McDaniel explain how technical knowledge and rhetorical knowledge are symbiotic assets in the modern information economy, emphasizing that skilled professionals and apprentice learners must not only adapt to and become adept with new technological environments, but they must also remain aware of the dynamic social and technological contexts through which they communicate. Applen and McDaniel use this subject as a catalyst to encourage interdisciplinary connections and projects between experts in fields such as technical communication, digital media, library science, computer science, and information technology.

The authors demonstrate techniques for working with XML in interdisciplinary projects with attention to single sourcing and content management. Interviews with practitioners working with XML for research and in industry are also included, to illustrate how XML is currently being used in a variety of disciplines, such as technical communication and digital media. Combining applied theory and XML technology to solve real-world problems in technical communication and digital media, this work provides an entry point for students and practitioners who do not have an extensive background in markup languages, enabling them to begin developing user-centric projects using XML.

Visit the book s companion web site: http: //rhetoricalxml.com/