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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries

The Publisher's Direct Mail Handbook (Hardcover): Nat G. Bodian The Publisher's Direct Mail Handbook (Hardcover)
Nat G. Bodian
R1,886 Discovery Miles 18 860 Ships in 10 - 15 working days

This is the first reference volume devoted solely to the subject as it applies to the publishing industry.

Margins and Marginality - Printed Page in Early Modern England (Hardcover): Evelyn B. Tribble Margins and Marginality - Printed Page in Early Modern England (Hardcover)
Evelyn B. Tribble
R1,358 Discovery Miles 13 580 Ships in 12 - 19 working days

Increasing interest is being shown in the intersections between literary and cultural history and in the material dimensions of the text. Evelyn B. Tribble argues that far from being extratextual, as many scholars have contended, marginal commentary and text fuse together to form the page's inscribed identity. By tracing the connections between marginal apparatus, authority, and authorship, she demonstrates that changes in book production had profound consequences for the changing relations among readers, writers, and cultural authority in the early modern period. Margins and Marginality is, to date, the only book-length study of the marginal apparatus of Renaissance books.

Adventures within: Confessions of an Inner World Journalist - Confessions of an Inner World Journalist (Hardcover): Joe Vitale Adventures within: Confessions of an Inner World Journalist - Confessions of an Inner World Journalist (Hardcover)
Joe Vitale
R751 Discovery Miles 7 510 Ships in 12 - 19 working days
Jewish Serials of the World - A Supplement to the Research Bibliography of Secondary Sources (Hardcover, New): Robert Singerman Jewish Serials of the World - A Supplement to the Research Bibliography of Secondary Sources (Hardcover, New)
Robert Singerman
R2,520 Discovery Miles 25 200 Ships in 10 - 15 working days

Jewish journalism history is a growing field of active research, as evidenced by the growing number of new serials devoted to it. Given the geographic extent of the Jewish diaspora, the Jewish press offers valuable primary source materials for any historical study of the Jewish people. The social and intellectual history of the Jews in modern times can similarly be advanced by an examination of the Jewish press of the world. This volume, the first supplement to "Jewish Serials of the World: A Research Bibliography," continues and extends the bibliographic coverage to include 3,000 new entries. The new volume's classified arrangement, enhanced by author and subject indexes, provide up-to-date coverage of all pertinent research, including theses and dissertations, on Jewish press and journalism history throughout the world in all languages. This new bibliography is indispensable for libraries supporting academic programs in Jewish Studies and journalism, as well as area studies.

Singerman's coverage of the studies and research about the Jewish press is broadly defined, his scope is worldwide, and all pertinent languages are treated. The 3,000 entries are verified and bibliographically complete, and special efforts have been made to analyze hidden sections on the Jewish press buried within larger more expansive studies of related topics. The entries are organized into regional subcategories. Together with the foundation volume, over 6,000 entries are provided, making this an important addition to any libraries with Jewish Studies or journalism collections.

Handbook on the Economics of the Internet (Hardcover): Johannes M. Bauer, Michael Latzer Handbook on the Economics of the Internet (Hardcover)
Johannes M. Bauer, Michael Latzer
R7,928 Discovery Miles 79 280 Ships in 12 - 19 working days

'Internet development dynamics are tackled in this Handbook by leading scholars representing mainstream, institutional, evolutionary economics and political economy perspectives. They show how complex markets for digital technologies and services are evolving. Crucially, they demonstrate why conventional analytical tool kits need to be extended by bridging disciplinary boundaries. This volume offers significant advances in the analysis of technological and institutional change and demonstrates how important it is to acknowledge conflict resolution and tradeoffs as essential aspects of the internet's history and its future.' -Robin Mansell, London School of Economics and Political Science, UK The Internet is connecting an increasing number of individuals, organizations, and devices into global networks of information flows. It is accelerating the dynamics of innovation in the digital economy, affecting the nature and intensity of competition, and enabling private companies, government, and the non-profit sector to develop new business models. In this new ecosystem many of the theoretical assumptions and historical observations upon which economics rests are altered and need critical reassessment. This Handbook brings together twenty-six original chapters that discuss theoretical and applied frameworks for the study of the economics of the Internet, encompassing: its unique economics as a global information and communications infrastructure the effects of the Internet on economic transactions, including social production, advertising, innovation, and intellectual property rights the economics and management of Internet-based industries, such as search, news, entertainment, culture, and virtual worlds the effects of the Internet on the economy at large Interdisciplinary in its approach, the Handbook synthesizes the state of knowledge and offers new perspectives for researchers, practitioners, and students. Contributors: S. Aggarwal, C. Antonelli, H. Asghari, J.M. Bauer, S. Bauer, Y. Benkler, S.M. Besen, I. Brown, E. Castronova, D.D. Clark, C. Corrado, C. Feijoo, D.L. Garcia, J.-L. Gomez-Barroso, C. Handke, J. Haucap, K. Hollnbuchner, N. Just, G. Knieps, I. Knowles, J.J. Kranz, L. Kung, M. Latzer, W.H. Lehr, Y.-L. Liu, W. Ma, P. Mazepa, V. Mosco, N. Newman, E.M. Noam, P.P. Patrucco, R.G. Picard, A. Picot, G. Sadowsky, F. Saurwein, V. Schneider, S.J. Schultze, R. Sherman, P. Stepan, T. Stuhmeier, R. Towse, B. Van Ark, M. Van Eeten, B. Van Schewick, H.R. Varian, D. Waterman, R.S. Whitt, S.S. Wildman, S. Wunsch-Vincent

Cyberimperialism? - Global Relations in the New Electronic Frontier (Hardcover, New): Bosah Ebo Cyberimperialism? - Global Relations in the New Electronic Frontier (Hardcover, New)
Bosah Ebo
R2,791 Discovery Miles 27 910 Ships in 10 - 15 working days

This collection of essays addresses whether all nations will actively participate in building the information superhighway or whether the Internet will reflect global technological inequalities. The writings are grouped in four major sections, which examine theoretical issues on cyberglobalization, politics in the electronic global village, global economic issues in cyberspace, and national identities and grassroots movements in cyberspace. Contributing scholars represent a wide spectrum of disciplines from political science, economics, and communications to sociology, anthropology, and philosophy. A number of methodological and theoretical perspectives direct the writings. Collectively, the essays point toward an emerging technology that exhibits innate qualities characteristic of the classic notion of cultural imperialism.

This edited collection, with its timely approach to the implications of the Internet for global relations, will appeal to communication, sociology, and political science scholars. The interdisciplinary approach will also attract students and educators from such fields as anthropology, philosophy and economics. To aid in further research, select bibliographies follow each essay.

Financing High-Tech Startups - Using Productive Signaling to Efficiently Overcome the Liability of Complexity (Hardcover, 1st... Financing High-Tech Startups - Using Productive Signaling to Efficiently Overcome the Liability of Complexity (Hardcover, 1st ed. 2018)
Robin P. G. Tech
R2,885 Discovery Miles 28 850 Ships in 10 - 15 working days

This book examines the adverse effects of complexity, information asymmetries, transaction costs, and uncertainty on investors' decision making. It suggests mitigating those effects using appropriate and matching signals, and analyzes a sample of 903 German startups to quantitatively highlight the distinct financing patterns and characteristics of high-tech startups. It then investigates the reasons for these patterns on the basis of a qualitative study that includes 34 interviews with investors and entrepreneurs in the US and Germany and an international expert panel. Lastly, it presents a framework that matches complexity factors with appropriate productive signals.

Analyzing Social Media Data and Web Networks (Hardcover): M. Cantijoch, R. Gibson, S. Ward Analyzing Social Media Data and Web Networks (Hardcover)
M. Cantijoch, R. Gibson, S. Ward
R2,962 R1,999 Discovery Miles 19 990 Save R963 (33%) Ships in 12 - 19 working days

As governments, citizens and organizations have moved online there is an increasing need for academic enquiry to adapt to this new context for communication and political action. This adaptation is crucially dependent on researchers being equipped with the necessary methodological tools to extract, analyze and visualize patterns of web activity. This volume profiles the latest techniques being employed by social scientists to collect and interpret data from some of the most popular social media applications, the political parties' own online activist spaces, and the wider system of hyperlinks that structure the inter-connections between these sites. Including contributions from a range of academic disciplines including Political Science, Media and Communication Studies, Economics, and Computer Science, this study showcases a new methodological approach that has been expressly designed to capture and analyze web data in the process of investigating substantive questions.

Newspaper Reporting in Olden Time and To-day (Hardcover): John Pendleton Newspaper Reporting in Olden Time and To-day (Hardcover)
John Pendleton
R927 Discovery Miles 9 270 Ships in 10 - 15 working days
The Internet and Mobile Telecommunications System of Innovation - Developments in Equipment, Access and Content (Paperback,... The Internet and Mobile Telecommunications System of Innovation - Developments in Equipment, Access and Content (Paperback, illustrated edition)
Charles Edquist
R1,601 Discovery Miles 16 010 Ships in 12 - 19 working days

This book examines the 'new' areas of telecommunications technology, focusing particularly on fixed data communications (including the internet) and mobile telecommunications (including the mobile internet). A sectoral systems of innovation approach is used as a conceptual framework for the analysis of the telecommunications sector, in terms of equipment, access and content. The authors consider the emergence and expansion of new technologies and explore how the sectoral system of innovation is evolving and how previously independent systems are now converging. In particular, they address the question of equipment production and the provision of intangible service products such as internet access and content. By addressing the production of both goods and services, they highlight the critical interdependence of service innovations and manufacturing innovations. Some of the specific topics discussed within the book include: * the challenges for Europe of fixed data communications * second and third generation mobile telecommunications systems * data communication via satellite and television subsystems * the dynamics and trends of the internet services industry * policy implications for the future of the telecommunications sectoral system of innovation. The book is a comprehensive theoretical, empirical and policy oriented account of the emergence and evolution of the sectoral system of innovation of the internet and mobile telecommunications. It will be an invaluable source of reference for academic researchers and policymakers in the fields of macroeconomics, industrial economics and innovation, as well as consultants and firms operating in the communications industry.

The Tories - From Winston Churchill to David Cameron (Hardcover, New): Timothy Heppell The Tories - From Winston Churchill to David Cameron (Hardcover, New)
Timothy Heppell
R4,577 Discovery Miles 45 770 Ships in 12 - 19 working days

This book offers a comprehensive and accessible study of the electoral strategies, governing approaches and ideological thought of the British Conservative Party from Winston Churchill to David Cameron. Timothy Heppell integrates a chronological narrative with theoretical evaluation, examining the interplay between the ideology of Conservatism and the political practice of the Conservative Party both in government and in opposition. He considers the ethos of the Party within the context of statecraft theory, looking at the art of winning elections and of governing competently. The book opens with an examination ofthe triumph and subsequent degeneration of one-nation Conservatism in the 1945 to 1965 period, and closes with an analysis of the party's re-entry into government as a coalition with the Liberal Democrats in 2010, and of the developing ideology and approach of the Cameron-led Tory party in government.

The Ethnic Press in the United States - A Historical Analysis and Handbook (Hardcover): Sally M. Miller The Ethnic Press in the United States - A Historical Analysis and Handbook (Hardcover)
Sally M. Miller
R2,514 Discovery Miles 25 140 Ships in 10 - 15 working days

A fine scholarly collection that evokes the pre-WW I era when some 1,300 foreign-language newspapers served America's immigrant millions. It consists of essays by qualified scholars on the newspapers of 27 immigrant groups, ranging from the important German and Jewish presses to comparatively obscure ones such as Arabic, Danish, Portuguese, and Ukranian. . . . T]his volume offers valuable references and suggestive interpretive insights to students of American jouralism, immigration, urbanization, and ethnic studies. "Choice"

In a Madhouse's Din - Civil Rights Coverage by Mississippi's Daily Press, 1948-1968 (Hardcover, New): Susan M. Weill In a Madhouse's Din - Civil Rights Coverage by Mississippi's Daily Press, 1948-1968 (Hardcover, New)
Susan M. Weill
R2,787 Discovery Miles 27 870 Ships in 10 - 15 working days

Mississippi is a unique case study as a result of its long-standing defiance of federal civil rights legislation and the fact that nearly half its population was black and relegated to second-class citizenship. According to the vast majority of Mississippi daily press editorials examined between 1948 and 1968, the notion that blacks and whites were equal as races of people was a concept that remained unacceptable and inconceivable. While the daily press certainly did not advocate desegregation, in contrast to what many media critics have reported about the Southern press promoting violence to suppress civil rights activity, Mississippi daily newspapers never encouraged or condoned violence during the time periods under evaluation. Weill places coverage of these important events within a historical context, shedding new light on media opinion in the state most resistant to the precepts of the civil rights movement. This is the first comprehensive examination of civil rights coverage and white supremacist rhetoric in the Mississippi daily press during five key events: the 1948 Dixiecrat protest of the national Democratic platform; the Brown v. Board of Education Supreme Court decision to desegregate public schools in 1954; the court-ordered desegregation of Ole Miss in 1962; Freedom Summer in 1964; and the assassination of Martin Luther King, Jr., in 1968. From nearly 5,000 issues of Mississippi daily newspapers, more than 1,000 editorials and 7,000 news articles are documented in this volume.

The New Music Industries - Disruption and Discovery (Hardcover, 1st ed. 2016): Diane Hughes, Mark Evans, Guy Morrow, Sarah Keith The New Music Industries - Disruption and Discovery (Hardcover, 1st ed. 2016)
Diane Hughes, Mark Evans, Guy Morrow, Sarah Keith
R1,890 Discovery Miles 18 900 Ships in 10 - 15 working days

This research-based book outlines career models for artists, methods of creative engagement, artistic options including individuality and branding, production practices, the realities of being a musician in the new industries, and implications for popular music education. Due to the profound effects of the digitisation of music, the music industries have undergone rapid transformation. The former record label dominated industry has been supplanted by new industries, including digital aggregators, strategists and online platforms. These new music industries now facilitate 'direct' access to both artists and their music. While such accessibility and the potential for artist exposure have never been greater, the challenge to stand out or to even navigate a musical career pathway is formidable. A useful resource for musicians and educators, this text highlights the ways in which the new music industries facilitate increased opportunities for 21st Century popular musicians to collaborate, communicate and interact with others interested in their music.

Postal and Delivery Innovation in the Digital Economy (Hardcover, 2015 ed.): Michael A. Crew, Timothy J. Brennan Postal and Delivery Innovation in the Digital Economy (Hardcover, 2015 ed.)
Michael A. Crew, Timothy J. Brennan
R4,849 R3,717 Discovery Miles 37 170 Save R1,132 (23%) Ships in 12 - 19 working days

Worldwide, postal and delivery economics is the subject of considerable interest. The postal industry's business model is in drastic need of change. Notably, the European Commission and member states are still wrestling with the problems of implementing liberalization of entry into postal markets, addressing digital competition, and maintaining the universal service obligation. In the United States, the Postal Accountability and Enhancement Act of 2006 has, perhaps, exacerbated some of the problems faced by the United States Postal Service (USPS). Currently, the USPS has serious financial problems because of difficulties it faces in making changes and the failure of the Act to address problems that have been long-standing. Electronic competition is severe and affects post offices (POs) worldwide, which have been slow to address the threat. This book addresses this new reality and includes discussion of how POs may attempt to reinvent themselves. Parcels and packets will play a major role in developing new business models for postal operators. This book is of use not only to students and researchers interested in the field, but also to postal operators, consulting firms, utilities, regulatory commissions, Federal Government Departments and agencies of the European Union and other countries.

Shaping Online News Performance (Hardcover, 1st ed. 2016): Edda Humprecht Shaping Online News Performance (Hardcover, 1st ed. 2016)
Edda Humprecht
R2,594 Discovery Miles 25 940 Ships in 12 - 19 working days

The author offers a comprehensive portrait of online news performance in Western countries in changing media environments. Drawing on a content analysis of 48 news outlets from different types of media organization in France, Germany, Great Britain, Italy, Switzerland, and USA, Edda Humprecht investigates the complex interplay of systemic and organizational dynamics and their impact on online news content, showing that the performance of online news media strongly varies among different media outlets. Less profit oriented outlets and those with a focus on information generally perform well offering hard news, diversity, critical distance, or analytical depth. This suggests that the divide between high and low-performing outlets is tied to the news outlet's capacity and willingness to strike a balance between their profit orientation and their normative role as information providers. Furthermore, the findings demonstrate that different dimensions of news performance are more pronounced in certain countries. This book provides new theoretical perspectives and methods for political and media scholars, and insights for journalists, policymakers, and concerned citizens.

The Role of Corporate Sustainability in Asian Development - A Case Study Handbook in the Automotive and ICT Industries... The Role of Corporate Sustainability in Asian Development - A Case Study Handbook in the Automotive and ICT Industries (Hardcover, 1st ed. 2017)
Gilbert Lenssen, Jay Hyuk Rhee, Fabien Martinez
R3,471 Discovery Miles 34 710 Ships in 12 - 19 working days

This book examines the challenges faced by seven multinational companies - Intel, Lenovo, Samsung Electronics, ZTE, BMW Hyundai Motor Company, Mahindra and Mahindra - in their endeavour to contribute to the economic, environmental and social development of Asia. The lessons learned from the examination of these business practices may directly contribute to an increase in the practice of sustainable management and may as such contribute to positive economic, environmental and social impact of companies in this region. The cases are highly relevant for management theoreticians seeking to deepen our understanding of corporate sustainability in an area where scholars, practitioners and policy-makers can expect new questions, problems and challenges in the years ahead. The book is also of high interest to policy review agencies, policy makers and welfare economists seeking to support the development of a comprehensive sustainability framework for managing social and environmental issues in the context of Asia.

Images of Germany in the American Media (Hardcover, New): Jim Willis Images of Germany in the American Media (Hardcover, New)
Jim Willis
R2,769 Discovery Miles 27 690 Ships in 10 - 15 working days

The start of the 1990s saw the fall of the Berlin Wall and the reunification of Germany into one new nation that would be a formidable economic force around the world. But to many Americans educated by the news and entertainment media, the image of Germany remained a holdover from World War II and the Holocaust. When the American media were not presenting an outdated, jackbooted view of Germany, they were portraying it as a country epitomizing the world's Communist/Capitalist struggle. For three decades the American news and entertainment media presented the image of Germany as being a country hopelessly divided. Now they were faced with a new country and a new set of images to deal with just as Germany exerts itself more powerfully than ever on the world economic scene.

How much attention has this new Germany received in the American media, and how accurate are the new portrayals? Have the media images changed during the 1990s and, if so, how much and in what direction? Willis examines these issues as well as the status of international news in the American media. The result is a book of great interest to scholars, researchers, and students involved with the mass media, contemporary affairs, and European Studies.

Transitioned Media - A Turning Point into the Digital Realm (Hardcover, Edition.): Gali Einav Transitioned Media - A Turning Point into the Digital Realm (Hardcover, Edition.)
Gali Einav
R2,977 Discovery Miles 29 770 Ships in 10 - 15 working days

The media industry is in transition. While some changes are readily apparent, we have not even begun to understand the impact of others. The result is one of the most fascinating times in the history of media. As digital technologies accelerate the pace of change in all facets of our lives, researchers and practitioners are exploring its impact on traditional media and social interaction. Transitioned Media brings together leading academics and media industry executives to identify and analyze the most transformative trends and issues. Themes include the effect of digital technologies on consumer behavior, new approaches to advertising and branding, social networks, the blogosphere and impact of "citizen" journalism, music and intellectual property rights, digital cinema, and video games. Underlying the chapters is an economic perspective, with an emphasis on how new business models are being developed that take the social dimensions of digital technologies into account. The result is a unique perspective on the digital media landscape and the forces that will shape it in the future.

Broadcasting in the Malay World - Radio, Television, and Video in Brunei, Indonesia, Malaysia, and Singapore (Hardcover): Drew... Broadcasting in the Malay World - Radio, Television, and Video in Brunei, Indonesia, Malaysia, and Singapore (Hardcover)
Drew O. McDaniel
R2,801 Discovery Miles 28 010 Ships in 10 - 15 working days
Global Game Industries and Cultural Policy (Hardcover, 1st ed. 2016): Anthony Fung Global Game Industries and Cultural Policy (Hardcover, 1st ed. 2016)
Anthony Fung
R4,980 Discovery Miles 49 800 Ships in 12 - 19 working days

This is the first book that sheds light on global game industries and cultural policy. The scope covers the emerging and converging theory and models on cultural industries and its development, and their connection to national cultural policy and globalization. The primary focus of the book is on Asian cultural policy and industries while there are implicit comparisons throughout the book to compare Asia to other global markets. This book is aimed at advanced undergraduates, graduate students and faculty members in programs addressing cultural policy and digital games. It will also be of interest to those within the cultural policy community and to digital games professionals.

Whole Truths (Hardcover): Jerry Miller Whole Truths (Hardcover)
Jerry Miller
R932 Discovery Miles 9 320 Ships in 12 - 19 working days
Audio For Authors - Audiobooks, Podcasting, And Voice Technologies (Hardcover, Hardback ed.): Joanna Penn Audio For Authors - Audiobooks, Podcasting, And Voice Technologies (Hardcover, Hardback ed.)
Joanna Penn
R606 Discovery Miles 6 060 Ships in 10 - 15 working days
Telecommunications Transformation - Technology, Strategy and Policy (Hardcover): Erik Bohlin, S.L. Levin Telecommunications Transformation - Technology, Strategy and Policy (Hardcover)
Erik Bohlin, S.L. Levin
R2,783 Discovery Miles 27 830 Ships in 12 - 19 working days

This volume of papers by leading telecommunications experts from around the world addresses in an integrated fashion the ongoing transformation of telecommunications. The book covers technology, economics, the law, and other social sciences and focuses on both theory and policy. Major topics include the impact of new technology on networks and users, network evolution and firm structure and strategy, pricing and interconnection, demand and policy for the Internet, and competition and the United States Telecommunications Act of 1996. The papers in this book represent a unique integration of topics, appropriate for a converging industry, and they also include the first wide-ranging analysis and critique of telecommunications policy in the United States following the 1996 Act.

Press Bias and Politics - How the Media Frame Controversial Issues (Hardcover): Jim A. Kuypers Press Bias and Politics - How the Media Frame Controversial Issues (Hardcover)
Jim A. Kuypers
R2,798 Discovery Miles 27 980 Ships in 10 - 15 working days

Kuypers charts the potential effects the printed presses and broadcast media have upon the messages of political and social leaders when they discuss controversial issues. Examining over 800 press reports on race and homosexuality from 116 different newspapers, Kuypers meticulously documents a liberal political bias in mainstream news. This book asserts that such a bias hurts the democratic process by ignoring non-mainstream left positions and vilifying many moderate and most right-leaning positions, leaving only a narrow brand of liberal thought supported by the mainstream press. This book argues that the mainstream press in America is an anti-democratic institution. By comparatively analyzing press reports, as well as the events that occasioned the coverage, Kuypers paints a detailed picture of the politics of the American press. He advances four distinct reportorial practices that inject bias into reporting, offering perspectives of particular interest to scholars, students, and others involved with mass communication, journalism, and politics in the United States.

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