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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries

Advertising, Alcohol Consumption, and Mortality - An Empirical Investigation (Hardcover): Peter A. Cook, Joseph C. Fisher Advertising, Alcohol Consumption, and Mortality - An Empirical Investigation (Hardcover)
Peter A. Cook, Joseph C. Fisher
R2,044 Discovery Miles 20 440 Ships in 18 - 22 working days

An empirical econometric study that tests an earlier worldwide survey showing that advertising has had little impact on total alcohol consumption or adverse outcomes associated with drinking. The advertising executives, also trained as sociologists and statisticians, offer a conceptual model for advertising effects. They define and describe both predictor and outcome variables and how they are operationalized and measured. Statistical data are summarized and trends in predictor variables and alcohol consumption from 1950 to 1990 are identified. Data are analyzed in a regression context to isolate factors that significantly affect demand for alcohol and time series relationships are explored. In addition they focus on mortality rates over the 40 year study period of three diseases clearly related to the consumption of alcohol. Fisher and Cook simulate how rates and numbers of deaths might be affected if advertising or prices changed, and then they collect all their findings and draw conclusions. For academic and professional audiences of economists and sociologists, businessmen and women, policymakers, and communicators.

Media at War - Radio's Challenge to the Newspapers, 1924-1939 (Hardcover, New): Gwenyth L. Jackaway Media at War - Radio's Challenge to the Newspapers, 1924-1939 (Hardcover, New)
Gwenyth L. Jackaway
R2,034 Discovery Miles 20 340 Ships in 18 - 22 working days

Fought when radio was first introduced, the Press-Radio war was an attempt on the part of print journalists to block the emergence of radio news. For nearly a decade, the newspapers of America fought to keep broadcast journalism off the air, exerting various forms of economic, regulatory, and legal pressure against new competitors. This study traces the stages and forms of institutional self-defense utilized by the press. Far more than mere battles to protect profits, media wars are fights to preserve the institutional power that derives from controlling the channels of communication.

Communication Satellites - Power Politics in Space (Hardcover): Larry F. Martinez Communication Satellites - Power Politics in Space (Hardcover)
Larry F. Martinez
R2,583 Discovery Miles 25 830 Ships in 18 - 22 working days
Ask the Experts - How Ford, Rockefeller, and the NEA Changed American Music (Hardcover): Michael Sy Uy Ask the Experts - How Ford, Rockefeller, and the NEA Changed American Music (Hardcover)
Michael Sy Uy
R1,862 Discovery Miles 18 620 Ships in 10 - 15 working days

From the end of the Second World War through the U.S. Bicentennial, the National Endowment for the Arts, the Rockefeller Foundation, and the Ford Foundation granted close to $300 million (approximately $2.3 billion in 2017 dollars) in the field of music alone. In deciding what to fund, these three grantmaking institutions decided to "ask the experts," adopting seemingly objective, scientific models of peer review and specialist evaluation. They recruited music composers at elite institutions, professors from prestigious universities, and leaders of performing arts organizations. Among the most influential expert-consultants were Leonard Bernstein, Aaron Copland, Lukas Foss, and Milton Babbitt. The significance was two-fold: not only were male, Western art composers put in charge of directing large and unprecedented channels of public and private funds, but in doing so they also determined and defined what was meant by artistic excellence. They decided the fate of their peers and shaped the direction of music-making in this country. By asking the experts, the grantmaking institutions produced a concentrated and interconnected field of artists and musicians. Officers and directors utilized ostensibly objective financial tools like matching grants and endowments in an attempt to diversify and stabilize applicants' sources of funding, as well as the number of applicants they funded. Such economics-based strategies, however, relied more on personal connections among the wealthy and elite, rather than local community citizens. Ultimately, this history demonstrates how "expertise" served as an exclusionary form of cultural and social capital that prevented racial minorities and non-dominant groups from fully participating.

New Technology-Based Firms in the New Millennium - Production and Distribution of Knowledge (Hardcover, New): Ray Oakey, Gary... New Technology-Based Firms in the New Millennium - Production and Distribution of Knowledge (Hardcover, New)
Ray Oakey, Gary Cook, Aard Groen; Volume editing by Peter Sijde
R3,090 Discovery Miles 30 900 Ships in 10 - 15 working days

The research and policy evaluations presented in these papers represent a uniquely valuable evolving record of policy and research on high technology small firms through many changes in economic conditions and government policy approaches over more the a decade and a half. Specific issues in the book series cover many of the key industrial development policies adopted by developed, and developing, national governments since the early 1990's including, for example, writings on policy and practice concerning science parks, incubators, academic enterprise, industrial networking and the role of clusters in nurturing high technology small firms formation and growth. In particular, the on-going problem of early stage high technology funding has been a theme of constant concern since 1993, and because it remains resistant to amelioration, will endure into the future. Both the conference and the ensuing book series represent a pre-eminent vehicle for all the major international researchers concerned with high technology small firms to present their work to each other and the wider public.

Women in Journalism at the Fin de Siecle - Making a Name for Herself (Hardcover): F Gray Women in Journalism at the Fin de Siecle - Making a Name for Herself (Hardcover)
F Gray
R1,410 Discovery Miles 14 100 Ships in 18 - 22 working days

As the nineteenth-century drew to a close, women became more numerous and prominent in British journalism. This book offers a fascinating introduction to the work lives of twelve such journalists, and each essay examines the career, writing and strategic choices of women battling against the odds to secure recognition in a male-dominated society.

Telecommunication Markets - Drivers and Impediments (Hardcover, 2009 ed.): Brigitte Preissl, Justus Haucap, Peter Curwen Telecommunication Markets - Drivers and Impediments (Hardcover, 2009 ed.)
Brigitte Preissl, Justus Haucap, Peter Curwen
R4,300 Discovery Miles 43 000 Ships in 18 - 22 working days

Telecommunication markets are characterized by a dynamic development of technology and market structures. The specific features of network-based markets, convergence of previously separate spheres and the complex task of market regulation put traditional theoretical approaches as well as current regulatory policies to the test. This book sheds light on some of the challenges ahead. It covers a vast range of subjects from the intricacies of market regulation to new markets for mobile and internet-related services. The diffusion of broadband technology and the emergence of new business strategies that respond to the technological and regulatory challenges are treated in the book 's 24 chapters.

Advertising, Alcohol Consumption, and Abuse - A Worldwide Survey (Hardcover, New): Joseph C. Fisher Advertising, Alcohol Consumption, and Abuse - A Worldwide Survey (Hardcover, New)
Joseph C. Fisher
R2,557 Discovery Miles 25 570 Ships in 18 - 22 working days

An advertising executive and sociologist who has studied alcoholism at length analyzes worldwide theoretical and empirical studies on the relationship between mass media and advertising and alcohol consumption and abuse. Dr. Fisher pulls together findings from content analyses, experiments, quasi-experiments, econometric studies, and evaluations of advertising restrictions and warning labels to determine how advertising works and affects human behavior.

Infiltrator - My Undercover Exploits in Right-Wing America (Paperback): Harmon Leon Infiltrator - My Undercover Exploits in Right-Wing America (Paperback)
Harmon Leon
R495 R389 Discovery Miles 3 890 Save R106 (21%) Ships in 10 - 15 working days

Called 'a cross between Michael Moore and South Park', gonzo journalist Harmon Leon shares his undercover exploits among fringe right-wingers in this riotously funny book where he exposes the harrowing and hilarious reality of living in red-state America. Follow Harmon in this twisted sampler of 'infiltration journalism' on each of his missions impossible as he dons various ingenious disguises, goes undercover, tries various ways to eke out a living, and then just barely escapes to report on the shocking and very funny truth about surviving in conservative America.

A History of the International Movement of Journalists - Professionalism Versus Politics (Hardcover, 1st ed. 2016): Kaarle... A History of the International Movement of Journalists - Professionalism Versus Politics (Hardcover, 1st ed. 2016)
Kaarle Nordenstreng, Ulf Jonas Bjoerk, Frank Beyersdorf, Svennik Hoyer, Epp Lauk; Foreword by …
R1,414 Discovery Miles 14 140 Ships in 18 - 22 working days

This study presents a general history of how journalism as an emerging profession became internationally organized over the past one hundred and twenty years, seen mainly through the associations founded to promote the interests of journalists around the world.

The People's News - Media, Politics, and the Demands of Capitalism (Hardcover, New): Joseph E. Uscinski The People's News - Media, Politics, and the Demands of Capitalism (Hardcover, New)
Joseph E. Uscinski
R2,852 Discovery Miles 28 520 Ships in 18 - 22 working days

Uncovers the surprising cause behind the recent rise of fake news In an ideal world, journalists act selflessly and in the public interest regardless of the financial consequences. However, in reality, news outlets no longer provide the most important and consequential stories to audiences; instead, news producers adjust news content in response to ratings, audience demographics, and opinion polls. While such criticisms of the news media are widely shared, few can agree on the causes of poor news quality. The People's News argues that the incentives in the American free market drive news outlets to report news that meets audience demands, rather than democratic ideals. In short, audiences' opinions drive the content that so often passes off as "the news." The People's News looks at news not as a type of media but instead as a commodity bought and sold on the market, comparing unique measures of news content to survey data from a wide variety of sources. Joseph Uscinski's rigorous analysis shows news firms report certain issues over others-not because audiences need to know them, but rather, because of market demands. Uscinski also demonstrates that the influence of market demands also affects the business of news, prohibiting journalists from exercising independent judgment and determining the structure of entire news markets as well as firm branding. Ultimately, the results of this book indicate profit-motives often trump journalistic and democratic values. The findings also suggest that the media actively responds to audiences, thus giving the public control over their own information environment. Uniting the study of media effects and media content, The People's News presents a powerful challenge to our ideas of how free market media outlets meet our standards for impartiality and public service.

The Logic of Privatization - The Case of Telecommunications in the Southern Cone of Latin America (Hardcover, New): Walter... The Logic of Privatization - The Case of Telecommunications in the Southern Cone of Latin America (Hardcover, New)
Walter Molano
R2,038 Discovery Miles 20 380 Ships in 18 - 22 working days

Many countries have attempted to employ privatization programs to restructure their economies; however, some of the programs are rejected by the polity in the early stages of consideration. Research on privatization has mainly focused on programs that have been accepted, but it often ignores issues associated with rejection. Dr. Molano breaks new ground by examining the microeconomic, macroeconomic, and political factors that shape all outcomes of privatization. A case study method is employed to review attempts to privatize state-owned telephone companies in countries in the southern cone of Latin America. The study is further generalized to cover 23 attempts to privatize telephone companies from 1985 to 1995.

Get Acquired for Millions - A Roadmap for Technology Service Providers to Maximize Company Value (Hardcover): Linda Rose Get Acquired for Millions - A Roadmap for Technology Service Providers to Maximize Company Value (Hardcover)
Linda Rose
R1,033 Discovery Miles 10 330 Ships in 18 - 22 working days
Information Technology, Innovation System and Trade Regime in Developing Countries - India and the ASEAN (Hardcover, Annotated... Information Technology, Innovation System and Trade Regime in Developing Countries - India and the ASEAN (Hardcover, Annotated Ed)
K Joseph
R2,665 Discovery Miles 26 650 Ships in 18 - 22 working days

By highlighting the factors that configured the emergence of India as an ICT superpower from the South and limited success of some countries that long since embraced liberal trade regime, this volume highlights the ways to transform the digital divide into digital dividend. Drawing from the detailed case studies of India and five ASEAN countries, it establishes the complementary role of innovation system and trade regime in promoting production and use of ICT and draws lessons for other developing countries that adopted a liberal trade regime to catch up with the ICT revolution.

Managing the Publishing Process - An Annotated Bibliography (Hardcover, Annotated edition): Bruce W. Speck Managing the Publishing Process - An Annotated Bibliography (Hardcover, Annotated edition)
Bruce W. Speck
R2,292 Discovery Miles 22 920 Ships in 18 - 22 working days

A wealth of literature on the publishing business has appeared in diverse books and journals. This bibliography is a comprehensive guide to the available literature on how to manage the publishing process. Included are citations and annotations for more than 1,200 works related to publishing, with entries arranged in topical chapters to facilitate use. This volume includes works published from 1960 to the early 1990s. Because of rapid changes in technology, works on automation are limited to those published no earlier than 1980. The various works cited discuss all types of publishing, including trade, journal, and scholarly publications. Annotations are extensive, and provide a detailed summary of the work cited so that the reader may readily assess the usefulness of a given title.

The Washington, DC Media Corps in the 21st Century - The Source-Correspondent Relationship (Hardcover): L. Hellmuller, Lea... The Washington, DC Media Corps in the 21st Century - The Source-Correspondent Relationship (Hardcover)
L. Hellmuller, Lea Hellmueller
R1,798 Discovery Miles 17 980 Ships in 10 - 15 working days

The book provides a fresh perspective on the shifting media landscape within Washington DC, re-evaluating journalist-source relationships, the power dynamic within the media corps, and the ways in which technology have changed the description of DC political news - detailing the ways in which media relationships are changing within Washington DC.

Library and Media Roles in Information Hygiene and Managing Information (Hardcover): Collence Takaingenhamo Chisita, Alexander... Library and Media Roles in Information Hygiene and Managing Information (Hardcover)
Collence Takaingenhamo Chisita, Alexander Madanha Rusero, Ngoako Solomon Marutha, Josiline Phiri Chigwada, Oluwole Olumide Durodolu
R5,372 Discovery Miles 53 720 Ships in 18 - 22 working days

Despite the proliferation of smart technologies, the challenges of information hygiene continue to wreak havoc on the information landscape, hence the need to explore and analyze how such a phenomenon can be handled. This book will explore the concept of information hygiene in a time when citizens are deluged with an avalanche of information from all angles, especially in the COVID-1i pandemic and infodemic era. Information hygiene refers to the experiences to the experiences of information users in an era of information overabundance. If not handled well, it becomes an infodemic. It is upon information and media practitioners to build a capacity among citizens to become conscious consumers and generators of information. While recognizing the convergence of disciplines namely media, library science, records management, and ICTs, this book analyzes the concept of information hygiene from the perspectives of media and library science, ICT, and records and archival science experts. It will identify and analyze challenges and opportunities for information science practitioners and media institutions in the fight against information disorder. This book also explores the unhygienic practices in the information value change. Information hygiene is critical if the world is to overcome the challenges of overabundance and information in the current dispensation.

Conversations About Language & Culture (Hardcover): Howard Burton Conversations About Language & Culture (Hardcover)
Howard Burton
R796 Discovery Miles 7 960 Ships in 18 - 22 working days
The Press and Politics in Israel - The Jerusalem Post from 1932 to the Present (Hardcover): Erwin Frenkel The Press and Politics in Israel - The Jerusalem Post from 1932 to the Present (Hardcover)
Erwin Frenkel
R2,554 Discovery Miles 25 540 Ships in 18 - 22 working days

This informal history by a former long-time editor of The Jerusalem Post represents the only book to date that depicts the relationship between the press and the political system in Israel. This is an invaluable insider's report of Israel's only English-language daily newspaper and its role in society and in political developments from the 1930s to the present. Erwin Frenkel's story is a chronological account of the newspaper from the days of Palestine under the British mandate system, through independence, to the 1990s. It shows how the newspaper has functioned both in support of and in opposition to various governments and political parties.

Innovators and Preachers - The Role of the Editor in Victorian England (Hardcover): Joel H. Wiener Innovators and Preachers - The Role of the Editor in Victorian England (Hardcover)
Joel H. Wiener
R2,578 Discovery Miles 25 780 Ships in 18 - 22 working days

This volume consists of fifteen essays by leading scholars dealing with the Victorian editor and his influence on the culture of his time. The first section analyzes the relationship between Victorian editors and their audience. The essays show how editors effectively balanced fiction and politics, how social change effected periodical publishing, and how editors dealt with Victorian sexual and moral preoccupations. The second section places the editor in the context of his profession. By focusing on specific editors and their journals, the third section sheds additional light on the themes developed in the first two. To complete the book, a bibliographic essay offers new information about the published sources available for further research on the nineteenth-century editor.

Collaborative Design and Learning - Competence Building for Innovation (Hardcover, New): Joao Bento, Jose Duarte, Manuel V.... Collaborative Design and Learning - Competence Building for Innovation (Hardcover, New)
Joao Bento, Jose Duarte, Manuel V. Heitor, William Mitchell
R2,609 Discovery Miles 26 090 Ships in 18 - 22 working days

In today's knowledge-driven economy, the ability to share insight and know-how is essential for driving innovation and growth. In this groundbreaking volume, scholars from around the world demonstrate how communication and information technologies are enabling dynamic project design and management practices that challenge traditional concepts of time, space and behavior. Showcasing experiments in architecture, engineering, and construction design--employing technological infrastructures that link people and their ideas across physical, intellectual, and cultural boundaries--the authors consider such issues as the links between "competence" and "innovation" and between individual and collective knowledge. At the heart of their analysis is the realization that technological innovation is chiefly a social activity. The implications are profound for the practical management of complex design projects, experiments in distance learning and virtual teams, and emerging theoretical concepts of collaborative learning and innovation.

We Are Bellingcat - An Intelligence Agency for the People (Paperback): Eliot Higgins We Are Bellingcat - An Intelligence Agency for the People (Paperback)
Eliot Higgins
R285 R259 Discovery Miles 2 590 Save R26 (9%) Ships in 9 - 17 working days

_____________ THE SUNDAY TIMES BESTSELLER LONGLISTED FOR THE CWA ALCS GOLD DAGGER FOR NON-FICTION _____________ 'John le Carre demystified the intelligence services; Higgins has demystified intelligence gathering itself' - Financial Times 'Uplifting . . . Riveting . . . What will fire people through these pages, gripped, is the focused, and extraordinary investigations that Bellingcat runs . . . Each runs as if the concluding chapter of a Holmesian whodunit' - Telegraph 'We Are Bellingcat is Higgins's gripping account of how he reinvented reporting for the internet age . . . A manifesto for optimism in a dark age' - Luke Harding, Observer _____________ How did a collective of self-taught internet sleuths end up solving some of the biggest crimes of our time? Bellingcat, the home-grown investigative unit, is redefining the way we think about news, politics and the digital future. Here, their founder - a high-school dropout on a kitchen laptop - tells the story of how they created a whole new category of information-gathering, galvanising citizen journalists across the globe to expose war crimes and pick apart disinformation, using just their computers. From the downing of Malaysia Flight 17 over the Ukraine to the sourcing of weapons in the Syrian Civil War and the identification of the Salisbury poisoners, We Are Bellingcat digs deep into some of Bellingcat's most successful investigations. It explores the most cutting-edge tools for analysing data, from virtual-reality software that can build photorealistic 3D models of a crime scene, to apps that can identify exactly what time of day a photograph was taken. In our age of uncertain truths, Bellingcat is what the world needs right now - an intelligence agency by the people, for the people.

Land of Jade - A Journey from India Through Northern Burma to China (Hardcover): Bertil Lintner Land of Jade - A Journey from India Through Northern Burma to China (Hardcover)
Bertil Lintner; Photographs by Hseng Noung Lintner
R1,142 R971 Discovery Miles 9 710 Save R171 (15%) Ships in 18 - 22 working days
The Antisocial Network (Paperback): Ben Mezrich The Antisocial Network (Paperback)
Ben Mezrich
R210 Discovery Miles 2 100 Ships in 10 - 15 working days

This is definitive take on the wildest story of the year- the David-vs.-Goliath GameStop short squeeze, a tale of fortunes won and lost overnight that may end up changing Wall Street forever. Bestselling author Ben Mezrich offers a gripping, beat-by-beat account of how a loosely affiliate group of private investors and internet trolls took down one of the biggest hedge funds on Wall Street, firing the first shot in a revolution that threatens to upend the financial establishment. It started on a subreddit forum called WallStreetBets - a meme-filled, freewheeling place where a disparate group of investors shared their shoot-the-moon investment tips, laughed about big losses, and posted diamond hand emojis. Until some members noticed an opportunity in Game Stop - a flailing bricks and mortar video-game retailer - and somehow rode a rocket ship to tens of millions of dollars in earnings overnight, simultaneously triggering unfathomable losses for one of the most respected funds on the street. In thrilling, pulse-pounding prose, THE ANTISOCIAL NETWORK offers a fascinating, never-before-seen glimpse at the outsize personalities, dizzying swings, corporate drama, and underestimated American heroes and heroines who captivated the world during one of the most volatile weeks in financial history. It's the amazing story of what just happened-and where we go from here.

Silenced - International Journalists Expose Media Censorship (Hardcover): David Dadge Silenced - International Journalists Expose Media Censorship (Hardcover)
David Dadge
R646 R525 Discovery Miles 5 250 Save R121 (19%) Ships in 10 - 15 working days

What happens to journalists who expose uncomfortable truths? How far are journalists prepared to go in order to report a difficult story? "Silenced" provides answers to these questions with the stories of journalists who risked their careers so that the public might be informed. From China, where Jasper Becker, formerly Beijing bureau chief of the South China Morning Post, fought a lonely and unsuccessful battle against owners willing to soften the newspaper's reporting of the Chinese government in the hope of protecting mainland investments, to Zimbabwe where the harsh treatment of the Guardian's Andrew Meldrum led to him being arrested and forcibly deported from the country because he dared criticise President Robert Mugabe, "Silenced" is a forcible reminder of the risks - both personal and financial - accepted by the media on our behalf. In other parts of the world, journalists face more traditional problems. When faced with the threat of censorship, all of these journalists reacted in a similar manner - they chose to report and face the consequences. They decided to place the ethics of journalism above all other considerations.;As such they are proof that press freedom cannot exist without those who are willing to uphold its fundamental principals. "Silenced" is more than a book on the media. It is an expression of the bravery and persistence of journalists everywhere.

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