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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries

American Protestants and TV in the 1950s - Responses to a New Medium (Hardcover, 2007 ed.): Martin E. Marty American Protestants and TV in the 1950s - Responses to a New Medium (Hardcover, 2007 ed.)
Martin E. Marty; M Rosenthal
R1,393 Discovery Miles 13 930 Ships in 18 - 22 working days

While television today is taken for granted, Americans in the 1950s faced the challenge of negotiating the new medium's place in the home and in American culture in general. Protestant leaders--both mainstream and evangelical--began to think carefully about what television meant for their communities and its potential impact on their work. Using the American Protestant experience of the introduction of television, Rosenthal illustrates the importance of the interplay between a new medium and its users in an engaging book suitable for general readers and students alike.

American Mass-Market Magazines (Hardcover, New): Alan Nourie American Mass-Market Magazines (Hardcover, New)
Alan Nourie
R2,357 Discovery Miles 23 570 Ships in 18 - 22 working days

More than 100 general magazines with circulation over 100,000, some still publishing and many memories from earlier this century, are described in two- or three-page profiles. . . . A chronology placing the periodicals on a time line provides an interesting, at-a-glance look at magazines' history. Most of the important magazines are included, except for some sports and women's magazines slated for future companion collections. "Library Journals"

This volume provides concise, in-depth histories of 106 of the most significant mass-market or general magazines in the United states--both active periodicals and those which have ceased publication. Included are magazines such as "Life," Colliers, "Playboy," "People," "Saturday Evening Post," and "Family Circle," as well as major tabloids, Sunday supplement magazines, regional magazines, and the most widely read publications devoted to specific audiences--"Modern Maturity," "Yankee," "Mechanix Illustrated," "American Farmer," and so on. Although the emphasis of the volume is the modern mass-market periodical, thirty-three titles have been included that either existed in their entirety in the nineteenth century or were established then. Generally, magazines with wide audience appeal and a circulation of over 100,000 were selected for inclusion. Taken together, these profiles offer the most comprehensive picture of American general interest magazine publishing available to date.

The profiles are arranged alphabetically by magazine title and see references have been included in the case of title variations. In many instances, the history included here is the only source of information on the magazine covered. In other cases, large amounts of material that have been written over the years on a title have been consolidated and the history and accompanying bibliography provided here will serve as the definitive source on the magazine in question. Locations have been provided in cases that might prove problematic. An indispensable source for journalism students and researchers, this volume belongs on the reference shelves of every academic and large public library.

Reinventing Public Service Communication - European Broadcasters and Beyond (Hardcover): P. Iosifidis Reinventing Public Service Communication - European Broadcasters and Beyond (Hardcover)
P. Iosifidis
R1,428 Discovery Miles 14 280 Ships in 18 - 22 working days

European Public Service Broadcasters (PSBs) are struggling to come to terms with a number of issues: the Europeanisation and globalisation of media ownership, production, programming and distribution; the 'marketisation' of media output; technological convergence; and audience fragmentation. While the prevailing nation-state frameworks for cultural and political identity are gradually fading, some PSBs are finding it hard to serve and promote national culture and identity, and to meet the challenge of growing uncertainties within a cosmopolitan Europe. At the same time, PSBs are considered to be an important way of helping European citizens make sense of such developments by bearing traces of collective identities and therefore creating an expanded, pan-European cultural space. Can PSBs be 'multi-cultural' and mobilise a new sense of Europeanness, while at the same time making the transformation into Public Service Media (PSM) and delivering public service content that will meet audience needs in a digital age? The scholars in this volume - covering mainly European countries but also looking comparatively at the US, Canada, Australia and New Zealand - discuss the contemporary relevance of PSM as a cultural and political enterprise and as a forum in which a variety of cultural demands can best be met.

American Humor Magazines and Comic Periodicals (Hardcover, Annotated edition): David E Sloane American Humor Magazines and Comic Periodicals (Hardcover, Annotated edition)
David E Sloane
R3,038 Discovery Miles 30 380 Ships in 18 - 22 working days

This first annotated guide devoted entirely to American humor magazines and periodicals provides a comprehensive survey of a genre that has both enriched and reflected American mores, popular culture, and literature for over two hundred years. It offers analytical essays, bibliographies, and historical information on nearly three hundred of the most important individual publications, as well as extensive listings of rare periodicals about which very little is presently known.

Heuristic Approaches for Telecommunications Network Management, Planning and Expansion - A Special Issue of the Journal of... Heuristic Approaches for Telecommunications Network Management, Planning and Expansion - A Special Issue of the Journal of Heuristics (Hardcover, Reprinted from JOURNAL OF HEURISTICS, 6:1, 2000)
Robert Doverspike, Iraj Saniee
R2,746 Discovery Miles 27 460 Ships in 18 - 22 working days

The telecommunications industry is experiencing a worldwide explosion of growth as few other industries ever have. However, as recently as a decade ago, the bulk of telecommunications services were delivered by the traditional telephone network, for which design and analysis principles had been under steady development for over three-quarters of a century. This environment was characterized by moderate and steady growth, with an accompanying slower development of new network equipment and standardization processes. In such a near-static environment, attention was given to optimization techniques to squeeze out better profits from existing and limited future investments. To this end, forecasts of network services were developed on a regular planning cycle and networks were optimized accordingly, layer by layer, for cost-effective placement of capacity and efficient utilization. In particular, optimization was based on a fairly stable set of assumptions about the network architecture, equipment models, and forecast uncertainty. This special edition is devoted to heuristic approaches for telecommunications network management, planning, and expansion. We hope that this collection brings to the attention of researchers and practitioners an array of techniques and case studies that meet the stringent time to market' requirements of this industry and which deserve exposure to a wider audience. Telecommunications will face a tremendous challenge in the coming years to be able to design, build, and manage networks in such a rapidly evolving industry. Development and application of heuristic methods will be fundamental in our ability to meet this challenge.

The Internationalization of German Software-based Companies - Sustainable Growth Strategies for Small and Medium-sized... The Internationalization of German Software-based Companies - Sustainable Growth Strategies for Small and Medium-sized Companies (Hardcover, 2015 ed.)
Arnold Picot, Thomas Hess, Christian Hoerndlein, Natalie Kaltenecker, Claudius Jablonka, …
R1,408 Discovery Miles 14 080 Ships in 18 - 22 working days

This book takes an in-depth look at the software industry as a major factor in future global economic performance. It explores how software-based companies are a significant factor behind economic growth and serve as important bridge builders between industries. Countries with a weak and underdeveloped software industry risk being left behind in the 21st century. The book examines the case of Germany as one of the world's major industrial nations, which is facing loss of competitiveness due to its underdeveloped software sector. It shows how the German software market is characterized by a multiplicity of small and medium sized companies and exhibits a shortage of globally dominating companies. This is presented and examined in the light of Germany being a powerhouse for technologies in sectors other than the software industry. The book analyzes the current situation and future potential of the German software industry. Using empirical analysis and international case studies, it presents the status quo and offers recommendations for policy makers. It shows effective management strategies for the sustainable international growth of software-based companies. The recommendations in this book are intended to secure Germany's front seat on the express train bound for the second half of the 21st century.

Blind Spot - When Journalists Don't Get Religion (Hardcover): Paul Marshall, Lela Gilbert, Roberta Green-Ahmanson Blind Spot - When Journalists Don't Get Religion (Hardcover)
Paul Marshall, Lela Gilbert, Roberta Green-Ahmanson
R1,747 Discovery Miles 17 470 Ships in 10 - 15 working days

Today understanding of religion is essential to understanding many major news stories. This book examines how the media frequently miss or misunderstand these stories because they do not take religion seriously, and how they misunderstand religion when they do take it seriously. To the extent that journalists do not grasp events' religious dimensions, both global and local, the authors argue, they are hindered from, and sometimes incapable of, describing what is happening. However, on the national level the press is one of the most secular institutions in American society - not necessarily contemptuous of serious religion, just uncomprehending. The essays in this book examine nine specific news stories that were inadequately or incorrectly reported by major news sources because their religious dimension was ignored, overlooked, or misrepresented. These stories range from the 2004 U.S. presidential elections, to Iran, Iraq, and the papal succession. In each case the author demonstrates how the story might have been more effectively reported and concludes with specific suggestions for journalist. The authors include both scholars and experienced news analysts. Although it will be of particular interest to people of faith, the book offers all readers an interesting and balanced analysis of the news media's uneasy relationship with religion and religious issues.

The Internet and Democracy in Global Perspective - Voters, Candidates, Parties, and Social Movements (Hardcover, 2014 ed.):... The Internet and Democracy in Global Perspective - Voters, Candidates, Parties, and Social Movements (Hardcover, 2014 ed.)
Bernard Grofman, Alexander H. Trechsel, Mark Franklin
R2,971 R1,800 Discovery Miles 18 000 Save R1,171 (39%) Ships in 10 - 15 working days

This volume provides an important update to our current understanding of politics and the internet in a variety of new contexts, both geographically and institutionally. The subject of e-democracy has morphed over the years from speculative and optimistic accounts of a future heightened direct citizen involvement in political decision-making and an increasingly withered state apparatus, to more prosaic investigations of party and governmental website content and micro level analyses of voters' online activities. Rather than levelling the communications and participation playing field, most studies concluded that existing patterns of bias and power distribution were being repeated online, with the one exception of a genuine change in the potential for protest and e-activism. Across all of these accounts, the question remains whether the internet is a levelling communication tool that elevates the profile of marginalised players in the political system, or whether it is a medium that simply reinforces existing power and participatory biases. While employing case studies from various global perspectives, this book investigates the role of digital media and competitive advantage, campaigns and the effect of social media, online communication as way of fomenting nonviolent revolutions and the undeniable and important role of the internet on democracy around the world.

Psyche and Soul in America - The Spiritual Odyssey of Rollo May (Hardcover, Abridged edition): Robert H Abzug Psyche and Soul in America - The Spiritual Odyssey of Rollo May (Hardcover, Abridged edition)
Robert H Abzug
R1,009 Discovery Miles 10 090 Ships in 10 - 15 working days

In post-World War II America and especially during the turbulent 1960s and 1970s, the psychologist Rollo May contributed profoundly to the popular and professional response to a widely felt sense of personal emptiness amid a culture in crisis. May addressed the sources of depression, powerlessness, and conformity but also mapped a path to restore authentic individuality, intimacy, creativity, and community. A psychotherapist by trade, he employed theology, philosophy, literature, and the arts to answer a central enduring question: "How, then, shall we live?" Robert Abzug's definitive biography traces May's epic life from humble origins in the Protestant heartland of the Midwest to his longtime practice in New York City and his participation in the therapeutic culture of California. May's books-Love and Will, Man's Search for Himself, The Courage to Create, and others-as well as his championing of non-medical therapeutic practice and introduction of Existential psychotherapy to America marked important contributions to the profession. Most of all, May's compelling prose reached millions of readers from all walks of life, finding their place, as Noah Adams noted in his NPR eulogy, "on a hippy's bookshelf." And May was one of the founders of the humanistic psychology movement that has shaped the very vocabulary with which many Americans describe their emotional and spiritual lives. Based on full and uncensored access to May's papers and original oral interviews, Psyche and Soul in America reveals his turbulent inner life, his religious crises, and their influence on his contribution to the world of psychotherapy and the culture beyond. It adds new and intimate dimensions to an important aspect of America's romance with therapy, as the site for the exploration of spiritual strivings and moral dilemmas unmet for many by traditional religion.

Studies in Newspaper and Periodical History, 1993 Annual (Hardcover): Michael Harris Studies in Newspaper and Periodical History, 1993 Annual (Hardcover)
Michael Harris
R1,935 Discovery Miles 19 350 Ships in 18 - 22 working days

This 1993 annual volume, edited by Michael Harris, represents the continuation of the Journal of Newspaper and Periodical History. Annual volumes will continue to offer important studies about the history of newspapers and periodicals around the world. This 1993 volume contains a particularly interesting range of material covering a broad chronological and geographical span along with a valuable bibliography of new works in newspaper and periodical history. This annual also provides reviews of new books of note and notices and announcements about new programs and works.

The Flacks of Washington - Government Information and the Public Agenda (Hardcover): David Morgan The Flacks of Washington - Government Information and the Public Agenda (Hardcover)
David Morgan
R2,046 Discovery Miles 20 460 Ships in 18 - 22 working days
Violence and Understanding in Gaza - The British Broadsheets' Coverage of the War (Hardcover): D Kaposi Violence and Understanding in Gaza - The British Broadsheets' Coverage of the War (Hardcover)
D Kaposi
R1,994 R1,823 Discovery Miles 18 230 Save R171 (9%) Ships in 10 - 15 working days

Violence and Understanding in Gaza is the first comprehensive investigation of the British broadsheets' coverage of the Gaza War. Written in accessible language and engaging style, it critiques the newspapers' output, which it is argued replicates the black and white logic of war instead of focusing on negotiations and peace.

Marketing Literature - The Making of Contemporary Writing in Britain (Hardcover): C. Squires Marketing Literature - The Making of Contemporary Writing in Britain (Hardcover)
C. Squires
R1,405 Discovery Miles 14 050 Ships in 18 - 22 working days

This is an important study of the publishing of contemporary writing in Britain. It analyzes the changing social, economic and cultural environment of the publishing industry in the 1990s-2000s, and investigates its impact on genre, authorship and reading. It includes case studies of Trainspotting and the His Dark Materials trilogy.

The Media and the Persian Gulf War (Hardcover): Robert E. Denton Jr The Media and the Persian Gulf War (Hardcover)
Robert E. Denton Jr
R2,583 Discovery Miles 25 830 Ships in 18 - 22 working days

Many scholars call the Persian Gulf conflict the first "prime-time war." Certainly, the technologies, strategies, and skills of the military in managing the public agenda were equal to those of the television networks and major print organizations. The Media and the Persian Gulf War focuses on the processes and effects of the media, both leading up to and during the "mother of all battles" in 1990 and 1991. Broad in scope and varied in methodologies, the chapters span the media of television, radio, print, and film. Chapters discuss such specific topics as the relationship between the press and the censoring military, CNN's and C-SPAN's coverage, how talk radio and television covered the war, the media's depiction of women in the military, the Gulf War as a referent in advertising, and how popular culture legitimized the war. This work will be an important resource for scholars in political and mass communication, popular culture, and political science.

Recent Developments in the Economics of Advertising (Hardcover): Simon P. Anderson Recent Developments in the Economics of Advertising (Hardcover)
Simon P. Anderson
R8,930 Discovery Miles 89 300 Ships in 10 - 15 working days

The research review discusses important papers in the Economics of Advertising since the Millennium. It covers embellishments of established theories, newer theories, and empirical testing of both. Topics include informative, persuasive, and comparative advertising, content analysis, targeting, information congestion, signalling, and information disclosure. Scholars of marketing and economics will find here both a back-drop and recent advances.

Telecommunications Network Planning (Hardcover, 1999 ed.): Brunilde Sanso, Patrick Soriano Telecommunications Network Planning (Hardcover, 1999 ed.)
Brunilde Sanso, Patrick Soriano
R2,808 Discovery Miles 28 080 Ships in 18 - 22 working days

Telecommunications - central to our daily lives - continues to change dramatically. These changes are the result of technological advances, deregulation, the proliferation of broadband service offers, and the spectacular popularity of the Internet and wireless services. In such adynamic technological and economic environment, competition is increasing among service providers and among equipment manufacturers. Consequently, optimization of the planning process is becoming essential. Although telecommunications network planning has been tackled by the Operations Research community for some time, many fundamental problems remain challenging. Through its fourteen chapters, this book covers some new and some still challenging older problems which arise in the planning of telecommunication networks. Telecommunications Network Planning will benefit both telecommunications practitioners looking for efficient methods to solve their problems and operations researchers interested in telecommunications. The book examines network design and dimensioning problems; it explores Operation Research issues related to a new standard Asynchronous Transfer Mode (ATM); it overviews problems that arise when designing survivable SDH/SONET Networks; it considers some broadband network problems; and it concludes with three chapters on wireless and mobile networks. Leading area researchers have contributed their recent research on the telecommunications and network topics treated in the volume.

Internet, Economic Growth and Globalization - Perspectives on the New Economy in Europe, Japan and the USA (Hardcover): Claude... Internet, Economic Growth and Globalization - Perspectives on the New Economy in Europe, Japan and the USA (Hardcover)
Claude E. Barfield, Gunter S Heiduk, Paul J.J. Welfens
R2,869 Discovery Miles 28 690 Ships in 18 - 22 working days

 The dynamics of the digital economy in the US, Europe and Japan are rather different. Some EU countries come close to the USA as the leading OECD country in the new economy, but Japan faces particular problems in catching-up digitally. Information and communication technology will affect productivity growth, production, the financial system and trade. Setting adequate rules for the digital economy - at the national and international level - is a key challenge for industrialized countries. Moreover, cultural and organizational challenges will also have to be met.

The U.S. Media and Yugoslavia, 1991-1995 (Hardcover, New): James J. Sadkovich The U.S. Media and Yugoslavia, 1991-1995 (Hardcover, New)
James J. Sadkovich
R2,579 Discovery Miles 25 790 Ships in 18 - 22 working days

This book is a unique contribution to both media studies and contemporary politics. It analyzes the American media's structure and its role in shaping perceptions of the crisis in the former Yugoslavia, and looks at the key issues involved, from self-determination to genocide. Sadkovich sees the failure of the U.S. media and the West as having prolonged and even aggravated the conflict in the former Yugoslavia. This work will prove useful to both the general reader and students of media and current affairs.

Women's Periodicals in the United States - Consumer Magazines (Hardcover, New): Kathleen L. Endres, Therese Lueck Women's Periodicals in the United States - Consumer Magazines (Hardcover, New)
Kathleen L. Endres, Therese Lueck
R2,333 Discovery Miles 23 330 Ships in 18 - 22 working days

Consumer magazines aimed at women are as diverse as the market they serve. Some are targeted to particular age groups, while others are marketed to different socioeconomic groups. These magazines are a reflection of the needs and interests of women and the place of women in American society. Changes in these magazines mirror the changing interests of women, the increased purchasing power of women, and the willingness of advertisers and publishers to reach a female audience.

This reference book is a guide to women's consumer magazines published in the United States. Included are profiles of 75 magazines read chiefly by women. Each profile discusses the publication history and social context of the magazine and includes bibliographical references and a summary of publication statistics. Some of the magazines included started in the 19th century and are no longer published. Others have been available for more than a century, while some originated in the last decade. An introductory chapter discusses the history of U.S. consumer women's magazines, and a chronology charts their growth from 1784 to the present.

Global Mobile Satellite Systems - A Systems Overview (Hardcover, 2003 ed.): Peter A. Swan, Carrie L. Devieux Jr Global Mobile Satellite Systems - A Systems Overview (Hardcover, 2003 ed.)
Peter A. Swan, Carrie L. Devieux Jr
R2,653 Discovery Miles 26 530 Ships in 18 - 22 working days

Global Mobile Satellite Systems - A Systems Overview makes mobile satellite communications understandable for communication engineers, candidates for an engineering degree, technicians, managers, and other decision makers such as financiers and regulators. It provides a systems oriented top-level view of mobile satellite communications. In particular, it focuses on Global Mobile Satellite Systems (GMSS) including active programs such as Globalstar, IRIDIUM, ORBCOMM, ACeS, and Thuraya, or so-called the second generation mobile satellite systems class. The authors start with a brief description of three generations of satellite systems in use or planned in the telecommunications industry. Selected systems architectural trades are identified and explained to illustrate how various GMSS systems are formulated, developed and evaluated. It includes an examination of market demand trends, business trades, regulatory issues as well as technical considerations.

Major issues are examined in trade study style to provide easy access to key information. Key systems drivers such as orbit trades between LEO's, MEO's, and GEO's, frequency, protocols, customer bases, and regulatory and engineering issues are included. This book should appeal to individuals interested in the basic elements of Global Mobile Satellite Systems.

Come and Get These Memories - The Genius of Holland-Dozier-Holland, Motown's Incomparable Songwriters (Paperback): Eddie... Come and Get These Memories - The Genius of Holland-Dozier-Holland, Motown's Incomparable Songwriters (Paperback)
Eddie Holland, Brian Holland, Dave Thompson
R326 R300 Discovery Miles 3 000 Save R26 (8%) Ships in 9 - 17 working days

As the creative force behind Berry Gordy Jr.'s Motown Records in the mid-Sixties, a writing credit from Holland Dozier Holland was virtually a guarantee of chart success. From Stop! In The Name Of Love to How Sweet It Is To Be Loved By You, they were the songwriting and production dream team responsible for some of the greatest songs of the twentieth century. In this compelling autobiography, brothers Eddie and Brian Holland share their story for the first time, starting with growing up in Detroit raised by a single mother and their grandmother, before shining a light on their early musical careers. A gifted lyricist, Eddie started out as a solo singer with Berry Gordy as his manager before partnering up with his brother Brian and Lamont Dozier, both talented arrangers and producers. When Holland Dozier Holland came together, they helped transform Motown Records from a local soul label into a worldwide hit factory, home to international superstars such as Marvin Gaye, Martha & The Vandellas, The Supremes, Smokey Robinson, The Miracles, The Four Tops and The Isley Brothers. After an awe-inspiring tenure they left Motown in 1968, continuing their successes at new labels and with new collaborators for years to come. Featuring honest and open first-hand accounts, Come and Get These Memories is more than just a behind-the-scenes look at Motown Records at its peak: Eddie and Brian set the record straight on both their personal and professional lives and offer a revealing slice of pop-music history.

Our Voice of Fire - A Memoir of a Warrior Rising (Paperback): Brandi Morin Our Voice of Fire - A Memoir of a Warrior Rising (Paperback)
Brandi Morin
R424 R394 Discovery Miles 3 940 Save R30 (7%) Ships in 18 - 22 working days
The Lost Gutenberg - Obsession and Ruin in Pursuit of the World's Rarest Books (Paperback, Main): Margaret Leslie Davis The Lost Gutenberg - Obsession and Ruin in Pursuit of the World's Rarest Books (Paperback, Main)
Margaret Leslie Davis 1
R303 R287 Discovery Miles 2 870 Save R16 (5%) Ships in 10 - 15 working days

'An entertaining and insightful human story of obsession about books.' Daily Telegraph 'A lively tale of historical innovation, the thrill of the bibliophile's hunt, greed and betrayal.' New York Times The never-before-told story of one extremely rare copy of the Gutenberg Bible, and its impact on the lives of the fanatical few who were lucky enough to own it. For rare book collectors, an original copy of the Gutenberg Bible - there are only forty-six in existence - is the undisputed gem of any collection. The Lost Gutenberg recounts five centuries in the life of one particular copy of the Bible from its very creation by Johannes Gutenberg in Mainz, Germany, to its ultimate resting place, in a steel vault under the protection of the Japanese government. Margaret Leslie Davis draws readers into this incredible saga, inviting them into the colourful lives of each of its fanatic collectors along the way. Exploring books as objects of desire across centuries, Davis will leave readers not only with a broader understanding of the culture of rare book collectors, but with a deeper awareness of the importance of books in our world.

McGraw-Hill's Postal Exams 473/473C (Paperback): Mark Alan Stewart McGraw-Hill's Postal Exams 473/473C (Paperback)
Mark Alan Stewart
R465 Discovery Miles 4 650 Ships in 18 - 22 working days

The comprehensive postal test-prep guide that delivers through rain, sleet, and snow

Now that the U.S. Postal Service has replaced its obsolete 470 test with the updated and more difficult 473 and 473C hiring exams, you need this book more than ever if you want to qualify for employment. It's packed with timed, skill-building drills to help you answer questions faster and more accurately.

Leading Lady Journalists (Hardcover): Mary Frances Billington Leading Lady Journalists (Hardcover)
Mary Frances Billington
R661 Discovery Miles 6 610 Ships in 18 - 22 working days
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