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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries

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Information and Communications Technology for Competitive Intelligence (Hardcover, New) Loot Price: R2,131
Discovery Miles 21 310
Information and Communications Technology for Competitive Intelligence (Hardcover, New): Dirk Vriens

Information and Communications Technology for Competitive Intelligence (Hardcover, New)

Dirk Vriens; Edited by Dirk Vriens

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Loot Price R2,131 Discovery Miles 21 310 | Repayment Terms: R200 pm x 12*

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In today's complex and dynamic world the need to be informed about what is going on in the environment of the organization is increasing rapidly. To this end, organizations implement a process called 'competitive intelligence'. Competitive intelligence (CI) is about gathering and analyzing environmental information for strategic purposes. To gather and analyze this information, information and communication technology (ICT) is an invaluable tool. Examples are: the Internet, data warehouses or specific applications for competitive intelligence. However, the uncritical implementation of these tools may lead to an 'information overload' or to 'environmental myopia'. To select the right ICT tools for CI, an organization needs to understand the role of ICT in the CI-process. Information and Communications Technology for Competitive Intelligence addresses this need. It sets out to assess the role and possibilities of ICT in the intelligence activities from different perspectives.

General

Imprint: Igi Publishing
Country of origin: United States
Release date: July 2003
First published: October 2003
Authors: Dirk Vriens
Editors: Dirk Vriens
Dimensions: 254 x 178 x 19mm (L x W x T)
Format: Hardcover
Pages: 300
Edition: New
ISBN-13: 978-1-59140-142-1
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries
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LSN: 1-59140-142-9
Barcode: 9781591401421

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