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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries
Universities are increasingly being asked to play a greater role in their communities. With the growth of the technology industry and the increasing importance of the Internet in education and everyday life, academic IT departments are beginning to form partnerships with both non-profit and for-profit organizations in the local community. These partnerships can relate to the whole curriculum, to specific classes, to students internships, to theoretical research, and to industrial research, and there are many other possibilities for IT/Community partnerships. Managing IT/Community Partnerships in the 21st Century explores the various possibilities for partnerships between academic IT departments and community-based organizations.
Henry Demarest Lloyd was one of the post-bellum 19th-century's best known journalists and non-fiction writers. In fact, only E.L. Godkin exceeded Lloyd in influence and prestige, and Godkin wrote no book-length expose with the impact of Lloyd's 1894 Wealth Against Commonwealth. This biography, based in part on previously unpublished archival information, is a study of the mentality of the journalist as an advocate for reform. It is an examination of Wealth Against Commonwealth, the most influential expose and "starting point for every public investigation" of the late 19th-century industrial monopolies. Lloyd's pre- and post-Wealth journalism is investigated as well, including "Story of a Great Monopoly," Lloyd's 1881 Atlantic Monthly article said to be the first example of American muckraking, and Lloyd's published investigations of reforms such as cooperatives, labor arbitration, minimum wage, and social security. His contact with a variety of his intellectual contemporaries is also featured, including Horace Greeley, Jane Addams, Ida M. Tarbell, Samuel F. Gompers, Clarence S. Darrow, Joseph Medill, Henry George, William Dean Howells, and Eugene V. Debs.
'Protecting Business Information: A Manager's guide' is an
introduction to the information resource, its sensitivity, value
and susceptibility to risk. This book provides an outline for a
business information security program and provides clear answers to
the why and how of information protection.
As the nineteenth-century drew to a close, women became more numerous and prominent in British journalism. This book offers a fascinating introduction to the work lives of twelve such journalists, and each essay examines the career, writing and strategic choices of women battling against the odds to secure recognition in a male-dominated society.
Sport on television is big business. Broadcasters across the world regularly agree highly lucrative deals for the television broadcast rights to cover major sporting events or competitions. At the same time, however, sport is about more than just commerce. Sport is a social and cultural activity practiced and valued by millions of people throughout the world. The Political Economy of Sports Rights examines both the economic and the social significance of sports broadcasting, as well as how each of these contrasting perspectives have led to the extensive regulation of sports broadcasting by national governments and, in the case of many European countries, the European Union. Using a range of national case studies from Europe and beyond, this book highlights the need for a regulatory approach to sports broadcasting that balances the commercial priorities of sports organisations and private media companies with the wider social and cultural benefits to be gained from free-to-air sports broadcasting.
How to make change happen in business.
Modern workplaces are far more technology-driven than the organizations of a few decades ago, leading to a different set of challenges for employers to keep their employees working efficiently, and for employees to balance their work and home lives. Managing Dynamic Technology-Oriented Businesses: High-Tech Organizations and Workplaces explores the culture of modern high-tech workplaces and the different challenges and opportunities that new technologies present for modern workers and employers. This pivotal reference will delve deep into management practices throughout the world, including American, European, Asian, and Middle-Eastern high-tech companies.
In this timely collection of essays, leading economic and communication scholars examine major policy issues confronting federal and state regulators in the telecommunications industry. The essays describe how past regulatory decisions have contributed to a growing tension between emerging competition and the preservation of specific social objectives like the continuance of universal service, and thus provide a unique perspective on the current public policy debates. Although each author discusses a different policy issue, the common theme in this volume is the compelling argument that past regulatory decisions, which were often motivated by political compromises rather than sound economic analysis, are the primary source of inefficiency that exists in the telecommunications industry today. This insight points to potential harm that legislators may create from ignoring economic forces when deregulating an industry. The Telecommunications Act of 1996 is an example in which deregulation has created more, not less, regulatory barriers affecting competitors. The authors challenge policy makers to consider no regulation to insure that competitive forces determine prices, quantities, and quality of service for the vast array of telecommunication services available in today's marketplace.
This book shows you how to start, run, and build a freelance writing business doing whatever type of writing you prefer. The book is indispensable for writers at every stage of their career. The book covers entry-level assignments, marketing and self-promotion, and how to write a business plan. More experienced writers will discover how to maximise their earning potential, which jobs pay the best, how to work with an agent, the most successful ways to grow your business, and how to be more productive.
An empirical econometric study that tests an earlier worldwide survey showing that advertising has had little impact on total alcohol consumption or adverse outcomes associated with drinking. The advertising executives, also trained as sociologists and statisticians, offer a conceptual model for advertising effects. They define and describe both predictor and outcome variables and how they are operationalized and measured. Statistical data are summarized and trends in predictor variables and alcohol consumption from 1950 to 1990 are identified. Data are analyzed in a regression context to isolate factors that significantly affect demand for alcohol and time series relationships are explored. In addition they focus on mortality rates over the 40 year study period of three diseases clearly related to the consumption of alcohol. Fisher and Cook simulate how rates and numbers of deaths might be affected if advertising or prices changed, and then they collect all their findings and draw conclusions. For academic and professional audiences of economists and sociologists, businessmen and women, policymakers, and communicators.
The book provides a fresh perspective on the shifting media landscape within Washington DC, re-evaluating journalist-source relationships, the power dynamic within the media corps, and the ways in which technology have changed the description of DC political news - detailing the ways in which media relationships are changing within Washington DC.
Telecommunication markets are characterized by a dynamic development of technology and market structures. The specific features of network-based markets, convergence of previously separate spheres and the complex task of market regulation put traditional theoretical approaches as well as current regulatory policies to the test. This book sheds light on some of the challenges ahead. It covers a vast range of subjects from the intricacies of market regulation to new markets for mobile and internet-related services. The diffusion of broadband technology and the emergence of new business strategies that respond to the technological and regulatory challenges are treated in the book 's 24 chapters.
An advertising executive and sociologist who has studied alcoholism at length analyzes worldwide theoretical and empirical studies on the relationship between mass media and advertising and alcohol consumption and abuse. Dr. Fisher pulls together findings from content analyses, experiments, quasi-experiments, econometric studies, and evaluations of advertising restrictions and warning labels to determine how advertising works and affects human behavior.
By highlighting the factors that configured the emergence of India as an ICT superpower from the South and limited success of some countries that long since embraced liberal trade regime, this volume highlights the ways to transform the digital divide into digital dividend. Drawing from the detailed case studies of India and five ASEAN countries, it establishes the complementary role of innovation system and trade regime in promoting production and use of ICT and draws lessons for other developing countries that adopted a liberal trade regime to catch up with the ICT revolution.
The federal government's approach to regulating the spectrum remains largely administrative, causing major inefficiency and waste. Ironically, just as the FCC has begun to use market mechanisms, some people are pushing to treat spectrum as a common resource open to all entrants. Commons proponents maintain that with new, interference-avoiding technology, licensing is becoming unnecessary and impractical. In this brief study, noted economist William J. Baumol evaluates two options for spectrum governance -a tradable license (market) approach and a commons approach. He compares the practicality of each in terms of six key issues: interference, adequacy of investment in innovation, monopoly power, preservation of diversity, service to rural areas, and the tension between vested interests and the need for adaptable arrangements. Baumol demonstrates that, while neither approach is ideal, a commons regime has severe shortcomings. Above all, he emphasizes the importance of impermanence in the granting of licenses to preserve the flexibility to adapt to unforeseen technological and other developments.
This book addresses some of the major issues facing postal and delivery services throughout the world. Postal operators worldwide have been slow to address the threats from and opportunities created by electronic competition. The European Commission and member states are wrestling with these issues, while at the same time continuing to deal with the interrelated issues of implementing entry into postal markets and maintaining the universal service obligation. The Postal Accountability and Enhancement Act of 2006 in the U.S. exacerbated financial and managerial problems faced by USPS that result in part from electronic substitution for letter delivery. Comprised of original essays by prominent researchers in the field, this book addresses the new reality of the postal industry and proposes ways in which postal operators might reinvent themselves. Issues discussed include cross-border parcel delivery, e-commerce, the transformation of postal networks, and the effects of postal liberalization. This book will be of interest to postal operators, regulatory commissions, consulting firms, competitors and customers, experts in the postal economics, law, and business, and those charged with the responsibility for designing and implementing postal sector policies. Researchers in regulatory economics, transportation technology, and industrial organization will also find useful information in this volume.
Many countries have attempted to employ privatization programs to restructure their economies; however, some of the programs are rejected by the polity in the early stages of consideration. Research on privatization has mainly focused on programs that have been accepted, but it often ignores issues associated with rejection. Dr. Molano breaks new ground by examining the microeconomic, macroeconomic, and political factors that shape all outcomes of privatization. A case study method is employed to review attempts to privatize state-owned telephone companies in countries in the southern cone of Latin America. The study is further generalized to cover 23 attempts to privatize telephone companies from 1985 to 1995.
Global Journalism Practice and New Media Performance provides an overview of new and traditional media in their political, economic and cultural contexts while exploring the role of journalism practice and media education. The authors examine media systems in 16 countries, including China, Russia and the United States.
This study offers an analysis of the technological and entrepreneurial features of the Victorian telegraph service, together with the companies which ran it until nationalization in 1869. It shows a historical reconstruction mainly based on original and unedited documents belonging to a variety of archives.
This volume sets out the state-of-the-art in the discipline of journalism at a time in which the practice and profession of journalism is in serious flux. While journalism is still anchored to its history, change is infecting the field. The profession, and the scholars who study it, are reconceptualizing what journalism is in a time when journalists no longer monopolize the means for spreading the news. Here, journalism is explored as a social practice, as an institution, and as memory. The roles, epistemologies, and ethics of the field are evolving. With this in mind, the volume revisits classic theories of journalism, such as gatekeeping and agenda-setting, but also opens up new avenues of theorizing by broadening the scope of inquiry into an expanded journalism ecology, which now includes citizen journalism, documentaries, and lifestyle journalism, and by tapping the insights of other disciplines, such as geography, economics, and psychology. The volume is a go-to map of the field for students and scholars-highlighting emerging issues, enduring themes, revitalized theories, and fresh conceptualizations of journalism.
A wealth of literature on the publishing business has appeared in diverse books and journals. This bibliography is a comprehensive guide to the available literature on how to manage the publishing process. Included are citations and annotations for more than 1,200 works related to publishing, with entries arranged in topical chapters to facilitate use. This volume includes works published from 1960 to the early 1990s. Because of rapid changes in technology, works on automation are limited to those published no earlier than 1980. The various works cited discuss all types of publishing, including trade, journal, and scholarly publications. Annotations are extensive, and provide a detailed summary of the work cited so that the reader may readily assess the usefulness of a given title. |
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Media Studies: Volume 3 - Media Content…
Pieter J. Fourie
Paperback
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