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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Music industry
Amid enormous changes in higher education, audience and music listener preferences, and the relevant career marketplace, music faculty are increasingly aware of the need to reimagine classical music performance training for current and future students. But how can faculty and administrators, under urgent pressure to act, be certain that their changes are effective, strategic, and beneficial for students and institutions? In this provocative yet measured book, Michael Stepniak and Peter Sirotin address these questions with perspectives rooted in extensive experience as musicians, educators, and arts leaders. Building on a multidimensional analysis of core issues and drawing upon interviews with leaders from across the performing arts and higher education music fields, Stepniak and Sirotin scrutinize arguments for and against radical change, illuminating areas of unavoidable challenge as well as areas of possibility and hope. An essential read for education leaders contemplating how classical music can continue to thrive within American higher education.
How did Korea with a relatively small-scale music industry come to create a vibrant pop culture scene that would enthrall not only young Asian fans but also global audiences from diverse racial and generational backgrounds? From idol training to fan engagement, from studio recording to mastering choreographic sequences, what are the steps that go into the actual production and promotion of K-pop? And how can we account for K-pop's global presence within the rapidly changing media environment and consumerist culture in the new millennium? As an informed guide for finding answers to these questions, The Cambridge Companion to K-Pop probes the complexities of K-pop as both a music industry and a transnational cultural scene. It investigates the meteoric ascent of K-pop against the backdrop of increasing global connectivity wherein a distinctive model of production and consumption is closely associated with creativity and futurity.
'In the Spring of 1989, shortly after my twenty-seventh birthday, as I stood in the sleet at a bus stop in Colchester, it dawned on me that I had probably, all things considered, failed in my mission to become Sting. At least, for the time being.' Lost in Music is about growing up with pop music - about hearing it, buying it, loving it, and attempting to play it in public for money. A brilliant combination of the confessional and the unapologetic, this is a book for anyone who has ever treasured vinyl, or sung into a roll-on deodorant in front of the bedroom mirror and dreamed of playing Wembley. Praise for Lost in Music 'Very, very funny . . . Giles Smith is a wonderful writer' Nick Hornby 'A wonderfully funny pop-music memoir . . . You don't have to know who Nik Kershaw is to laugh out loud at the chapter about him' Sebastian Faulks, Spectator 'One of the best books about music that you will ever read . . . It is impossible to read Lost in Music without laughing out loud' Daily Telegraph
Istanbul is home to a multimillion dollar transnational music industry, which every year produces thousands of digital music recordings, including widely distributed film and television show soundtracks. Today, this centralized industry is responding to a growing global demand for Turkish, Kurdish, and other Anatolian ethnic language productions, and every year, many of its top-selling records incorporate elaborately orchestrated arrangements of rural folksongs. What accounts for the continuing demand for traditional music in local and diasporic markets? How is tradition produced in twenty-first century digital recording studios, and is there a "digital aesthetics" to contemporary recordings of traditional music? In Digital Traditions: Arrangement and Labor in Istanbul's Recording Studio Culture, author Eliot Bates answers these questions and more with a case study into the contemporary practices of recording traditional music in Istanbul. Bates provides an ethnography of Turkish recording studios, of arrangers and engineers, studio musicianship and digital audio workstation kinesthetics. Digital Traditions investigates the moments when tradition is arranged, and how arrangement is simultaneously a set of technological capabilities, limitations and choices: a form of musical practice that desocializes the ensemble and generates an extended network of social relations, resulting in aesthetic art objects that come to be associated with a range of affective and symbolic meanings. Rich with visual analysis and drawing on Science & Technology Studies theories and methods, Digital Tradition sets a new standard for the study of recorded music. Scholars and general readers of ethnomusicology, Middle Eastern studies, folklore and science and technology studies are sure to find Digital Traditions an essential addition to their library.
Drawing on interdisciplinary research methods from musicological and legal scholarship, this book maps the historical terrain of forensic musicology. It examines the contributions of musical expert witnesses, their analytical techniques, and the issues they encounter assisting courts in clarifying the blurred lines of music copyright.
The genre of the video clip has been established for more than thirty years, mainly served by the sub genres of video art and music video. This book explores processes of hybridization between music video, film, and video art by presenting current theoretical discourses and engaging them through interviews with well-known artists and directors, bringing to the surface the crucial questions of art practice. The collection discusses topics including postcolonialism, posthumanism, gender, race and class and addresses questions regarding the hybrid media structure of video, the diffusion between content and form, art and commerce as well as pop culture and counterculture. Through the diversity of the areas and interviews included, the book builds on and moves beyond earlier aesthetics-driven perspectives on music video.
Musicians in Crisis is a music ethnography of contemporary Athens, before and during the infamous economic and political crisis. It spans two contrasting periods in Greece: the last few years of relative economic prosperity and social cohesion (2005-2009) and the following period of austerity and socio-political turmoil (2010-2017). Based on the author's participation and professional involvement in the local music scenes since 2005, the monograph untangles a web of creative practices, economic strategies and social ideologies through the previously unheard voices of Athenian music professionals. The book follows the life stories of freelance musicians of different genders, ages, educational backgrounds and musical genres, while they 'work' and 'play' in Athenian venues, recording studios and classrooms. Adding to the growing literature on precarity and resistance in the creative industries, it traces the effects of unprecedented socioeconomic circumstances on musicians' everyday experience, as well as the actions and solidarities that help them to navigate personal and collective devastation. Through rich and evocative testimonies from the labourers of an industrious popular music scene, Musicians in Crisis contests popular narratives of the Greek predicament as they are reported by political and financial elites through international media. In this process, the book tells a story about how popular music is made in the liminal spaces between East and West, affuence and poverty, harmony and turmoil.
From the end of the Second World War through the U.S. Bicentennial, the National Endowment for the Arts, the Rockefeller Foundation, and the Ford Foundation granted close to $300 million (approximately $2.3 billion in 2017 dollars) in the field of music alone. In deciding what to fund, these three grantmaking institutions decided to "ask the experts," adopting seemingly objective, scientific models of peer review and specialist evaluation. They recruited music composers at elite institutions, professors from prestigious universities, and leaders of performing arts organizations. Among the most influential expert-consultants were Leonard Bernstein, Aaron Copland, Lukas Foss, and Milton Babbitt. The significance was two-fold: not only were male, Western art composers put in charge of directing large and unprecedented channels of public and private funds, but in doing so they also determined and defined what was meant by artistic excellence. They decided the fate of their peers and shaped the direction of music-making in this country. By asking the experts, the grantmaking institutions produced a concentrated and interconnected field of artists and musicians. Officers and directors utilized ostensibly objective financial tools like matching grants and endowments in an attempt to diversify and stabilize applicants' sources of funding, as well as the number of applicants they funded. Such economics-based strategies, however, relied more on personal connections among the wealthy and elite, rather than local community citizens. Ultimately, this history demonstrates how "expertise" served as an exclusionary form of cultural and social capital that prevented racial minorities and non-dominant groups from fully participating.
Developing and executing marketing strategies is a vital aspect of any business and few books currently cover this with relation to creative industries. This textbook provides students and managers in the creative industries with a solid grounding in how to maximize the impact of their marketing efforts across a range of business types in the creative and cultural industries. The author, an experienced cultural marketing educator, provides sector-contextual understanding to illuminate the field by: * taking a strategic approach to developing marketing plans; * bringing together strategic planning, market research, goal setting, and marketing theory and practice; * explaining how content marketing on social media encourages a relationship with consumers so that they co-promote the creative product. With a range of learning exercises and real-life examples throughout, this text shows students how to create successful marketing plans for their creative businesses. This refreshed edition is a valuable resource for students and tutors of creative, cultural and arts marketing worldwide.
Classical Concert Studies: A Companion to Contemporary Research and Performance is a landmark publication that maps out a new interdisciplinary field of Concert Studies, offering fresh ways of understanding the classical music concert in the twenty-first century. It brings together essays, research articles, and case studies from scholars and music professionals including musicians, music managers, and concert designers. Gathering both historical and contemporary cases, the contributors draw on approaches from sociology, ethnology, musicology, cultural studies, and other disciplines to create a rich portrait of the classical concert's past, present, and future. Based on two earlier volumes published in German under the title Das Konzert (The Concert), and with a selection of new chapters written for the English edition, this companion enables students, researchers, and practitioners in the classical and contemporary music fields to understand this emerging field of research, go beyond traditional disciplinary boundaries and methodologies, and spark a renaissance for the classical concert.
This volume studies the relationships between government and the popular music industries, comparing three Anglophone nations: Scotland, New Zealand and Australia. At a time when issues of globalization and locality are seldom out of the news, musicians, fans, governments, and industries are forced to reconsider older certainties about popular music activity and their roles in production and consumption circuits. The decline of multinational recording companies, and the accompanying rise of promotion firms such as Live Nation, exemplifies global shifts in infrastructure, profits and power. Popular music provides a focus for many of these topics-and popular music policy a lens through which to view them. The book has four central themes: the (changing) role of states and industries in popular music activity; assessment of the central challenges facing smaller nations competing within larger, global music-media markets; comparative analysis of music policies and debates between nations (and also between organizations and popular music sectors); analysis of where and why the state intervenes in popular music activity; and how (and whether) music fits within the 'turn to culture' in policy-making over the last twenty years. Where appropriate, brief nation-specific case studies are highlighted as a means of illuminating broader global debates.
This edited collection considers various meanings of the "Spotification" of music and other media. Specifically, it replies to the editor's call to address the changes in media cultures and industries accompanying the transition to streaming media and media services. Streaming media services have become part of daily life all over the world, with Spotify, in particular, inheriting and reconfiguring characteristics of older ways of publishing, distributing, and consuming media. The contributors look to the broader community of music, media, and cultural researchers to spell out some of the implications of the Spotification of music and popular culture. These include changes in personal media consumption and production, educational processes, and the work of media industries. Interdisciplinary scholarship on commercial digital distribution is needed more than ever to illuminate the qualitative changes to production, distribution, and consumption accompanying streaming music and television. This book represents the latest research and theory on the conversion of mass markets for recorded music to streaming services.
The study of the business of opera has taken on new importance in the present harsh economic climate for the arts. This book presents research that sheds new light on a range of aspects concerning marketing, audience development, promotion, arts administration and economic issues that beset professionals working in the opera world. The editors' aim has been to assemble a coherent collection of essays that engage with a single theme (business), but differ in topic and critical perspective. The collection is distinguished by its concern with the business of opera here and now in a globalized market. This includes newly commissioned operas, sponsorship, state funding, and production and marketing of historic operas in the twenty-first century.
Professionalisation was a key feature of the changing nature of work and society in the nineteenth century, with formal accreditation, registration and organisation becoming increasingly common. Trades and occupations sought protection and improved status via alignment with the professions: an attempt to impose order and standards amid rapid social change, urbanisation and technological development. The structures and expectations governing the music profession were no exception, and were central to changing perceptions of musicians and music itself during the long nineteenth century. The central themes of status and identity run throughout this book, charting ways in which the music profession engaged with its place in society. Contributors investigate the ways in which musicians viewed their own identities, public perceptions of the working musician, the statuses of different sectors of the profession and attempts to manipulate both status and identity. Ten chapters examine a range of sectors of the music profession, from publishers and performers to teachers and military musicians, and overall themes include class, gender and formal accreditation. The chapters demonstrate the wide range of sectors within the music profession, the different ways in which these took on status and identity, and the unique position of professional musicians both to adopt and to challenge social norms.
The Bloomsbury Handbook of Popular Music Policy is the first thorough analysis of how policy frames the behavior of audiences, industries, and governments in the production and consumption of popular music. Covering a range of industrial and national contexts, this collection assesses how music policy has become an important arm of government, and a contentious arena of global debate across areas of cultural trade, intellectual property, and mediacultural content. It brings together a diverse range of researchers to reveal how histories of music policy development continue to inform contemporary policy and industry practice. The Handbook maps individual nation case studies with detailed assessment of music industry sectors. Drawing on international experts, the volume offers insight into global debates about popular music within broader social, economic, and geopolitical contexts.
This volume brings together academics, executives and practitioners to provide readers with an extensive and authoritative overview of the classical music industry. The central practices, theories and debates that empower and regulate the industry are explored through the lens of classical music-making, business, and associated spheres such as politics, education, media and copyright. The Classical Music Industry maps the industry's key networks, principles and practices across such sectors as recording, live, management and marketing: essentially, how the cultural and economic practice of classical music is kept mobile and alive. The book examining pathways to professionalism, traditional and new forms of engagement, and the consequences of related issues-ethics, prestige, gender and class-for anyone aspiring to 'make it' in the industry today. This book examines a diverse and fast-changing sector that animates deep feelings. The Classical Music Industry acknowledges debates that have long encircled the sector but today have a fresh face, as the industry adjusts to the new economics of funding, policy-making and retail The first volume of its kind, The Classical Music Industry is a significant point of reference and piece of critical scholarship, written for the benefit of practitioners, music-lovers, students and scholars alike offering a balanced and rigorous account of the manifold ways in which the industry operates.
Rich Redmond, drummer for superstar Jason Aldean, provides a shot of inspiration for those interested in jump-starting a music career. Any successful musician will tell you the most common question asked of them is, āWhat does it take to make it?ā Rich Redmond is no different. He moved to Nashville more than twenty-five years ago with his drums, a cat, and a vision, and heās made his dreams come true. Over one too many lattes, he decided to put all of his advice in one place. Making It in Country Music is filled with practical advice, stories of how Redmond did it himself, and insights from a chorus of other musicians. This is the ultimate behind-the-scenes and fun-to-read book looking at the country music industry and music careers. Redmond takes you on a tour of Nashville and many other country music meccas: from the massive stadiums to the honky-tonks and the wide variety of jobs that make the industry go. Youāll learn the various skill sets needed to become successful in the industry as well as predictions for the future of country music among many other things. There is no better guide to the country music business than Redmond with his unique blend of encouragement, detailed advice, humor, and experience.
This book examines the working lives of musicians over the past 120 years via the history of the Musicians' Union. The union has been at the centre of all major agreements covering the employment of musicians across the UK's music industries for this period and its role to date has largely been ignored by historians of the music profession, the music industries and trade unions. This book remedies that oversight, providing fresh insight to musicians' working lives, the industries in which they work and wider British social life. It explores a history of confrontation, coercion and compromise played out across the nation's studios, performance spaces and airwaves. -- .
Sebastien Erard's (1752-1831) inventions have had an enormous impact on instruments and musical life and are still at the foundation of piano building today. Drawing on an unusually rich set of archives from both the Erard firm and the Erard family, author Robert Adelson shows how the Erard piano played an important and often leading role in the history of the instrument, beginning in the late eighteenth century and continuing into the final decades of the nineteenth. The Erards were the first piano builders in France to prioritise the more sonorous grand piano, sending gifts of their new model to both Haydn and Beethoven. Erard's famous double-escapement action, which improved the instrument's response while at the same time producing a more powerful tone, revolutionised both piano construction and repertoire. Thanks to these inventions, the Erard firm developed close relationships with the greatest pianist composers of the nineteenth century, including Hummel, Liszt, Moscheles and Mendelssohn. The book also presents new evidence concerning Pierre Erard's homosexuality, which helps us to understand his reluctance to found a family to carry on the Erard tradition, a reluctance that would spell the end of the golden era of the firm and lead to its eventual demise. The book closes with the story of Pierre's widow Camille, who directed the firm from 1855 until 1889. Her influential position in the male-dominated world of instrument building was unique for a woman of her time.
It explains why we have more than a hundred more record shops than we had in 2009, and how others have gained the reward from their hard work. Budget turntables, manufactures, supermarkets, chain stores, clothes shops, pressing plants and even the government are amongst the many who have benefited from their efforts. Graham Jones has spent 32 years travelling the UK selling to independent record shops and visited more record shops than any other human. This book guides you around the record shops of the UK who sell new vinyl. He has gathered some fascinating and funny anecdotes told him by our much-loved record shop staff so that when you visit you will feel like you already know the characters behind the counters. It is perfect for vinyl fans to keep with them on their travels around the country.
Today's music business is more challenging than ever, but music's availability and the consumption of this powerful force offer unprecedented opportunities for those with the desire to succeed. Music Business Essentials: A Guide for Aspiring Professionals takes musicians and beginning business students on a journey full of vital nuts and bolts knowledge as well as practical wisdom from a veteran industry professional. Although the dynamic music industry is always changing, Mark Cabaniss's concise and encouraging, yet realistic approach reveals unchanging principles to guide readers towards successful and fulfilling careers in music. From band dynamics and touring to songwriting and publishing and from branding and promotion to record labels and revenue streams, Cabaniss covers the entire music machine from the talent to the tax returns. Music Business Essentials is an easy-to-read introduction that will prove an invaluable handbook for reference time and again. It is ideal for college students, high school students, and anyone interested in a career in music.
'A valuable and distinctive contribution to the penumbra debate, refreshingly shedding light on some of the cliches of copyright, and alerting readers to the extra-legal factors that cannot be ignored in any socially-embedded study of copyright' - Stuart Hannabuss, Aberdeen Business School 'Bootlegging is a smart, provocative and highly readable analysis of the high theory and low practices of music copyright and its transgressors. It is most refreshing to read a sociological analysis of a topic usually left to lawyers and industry apologists. An essential book for anyone who wants to understand the contemporary music industry' Simon Frith - Professor of Film and Media Studies, University of Stirling. Bootlegs - live concert recordings or studio outtakes reproduced without the permission of the rights holder - hold a prominent position in the pantheon of popular music. They are also much misrepresented and this fascinating book constitutes the first full length academic treatment of the subject. By examining the centrality of Romantic authorship to both copyright and the music industry, the author highlights the mutual dependence of capitalism and Romanticism, which situates the individual as the key creative force while challenging the commodification of art and self. Marshall reveals how the desire for bootlegs is driven by the same ideals of authenticity employed by the legitimate industry in its copyright rhetoric and practice and demonstrates how bootlegs exist as an antagonistic but necessary component of an industry that does much to prevent them. This book will be of great interest to researchers and students in the sociology of culture, social theory, cultural studies and law.
This book presents the days of live music production in the UK spanning the late '60s to the mid-'80s, when rock music was enjoying a meteoric rise in popularity. The author, Richard Ames, will take you on a true behind-the-scenes journey of discovery. You'll learn who the people were, where they came from and how they went on to pioneer the first companies that would become the lifeblood of a unique industry. The interviews contained in this book record and present the raw stories of a few of the original innovators who set the stage for their performers but also for the hundreds of technicians who would tour the world following in their footsteps. The pioneers presented in these interviews share with the reader countless candid anecdotes that convey how their curious enthusiasm, energy, dedication, and general can-do attitude was the driving force behind the creation of the many companies we know of as common place today. The book presents interviews that span varied aspects of live music production including lighting, sound, rigging, staging, trucking, bussing and catering. Live Music Production captures a piece of social history that promises to inform, entertain and delight.
'This is the most glorious of books. I am besotted by the life I never knew he had.' -Elton John 'Orgasmic. Every page of Scattershot is a delight, a joy, a name-dropper fan's delight. Divine. I couldn't put it down.' -Pete Townshend 'In Bernie Taupin's miraculous memoir Scattershot you'll meet legends, cowboys, geniuses, unforgettable faces in the night, shady purveyors of outrageous fortune, warriors of the heart, and most of all, Taupin himself. Hilarious and so emotionally true, Scattershot is like a letter from a cherished friend. You'll want to keep it close, so you can read it again and again.' -Cameron Crowe 'Touching. Charming. Humble. Witty. And exquisitely written. Taupin's words need no musical accompaniment. They sing with a poets voice.' -Gary Oldman 'Eloquent and inspiring, Scattershot is a freewheeling memoir that is as warm and evocative as Bernie Taupin's most memorable lyrics. A born storyteller, Taupin gives us the life of an artist whose outlook was shaped by a rare but fascinating blend of lifelong innocence and endless intellectual curiosity.' -Robert Hilburn, author of Johnny Cash: The Life "I loved writing, I loved chronicling life and every moment I was cogent, sober, or blitzed, I was forever feeding off my surroundings, making copious notes as ammunition for future compositions. . . . The thing is good, bad or indifferent I never stopped writing, it was as addictive as any drug." This is the memoir music fans have been waiting for. Half of one of the greatest creative partnerships in popular music, Bernie Taupin is the man who wrote the lyrics for Elton John, who conceived the ideas that spawned countless hits, and sold millions and millions of records. Together, they were a duo, a unit, an immovable object. Their extraordinary, half-century-and-counting creative relationship has been chronicled in biopics (like 2019's Rocketman) and even John's own autobiography, Me. But Taupin, a famously private person, has kept his own account of their adventures close to his chest, until now. Written with honesty and candour, Scatterhot allows the reader to witness events unfolding from Taupin's singular perspective, sometimes front and center, sometimes from the edge, yet always described vibrantly, with an infectious energy that only a vivid songwriter's prose could offer. From his childhood in the East Midlands of England whose imagination was sparked and forever informed by the distinctly American mythopoetics of country music and cowboys, to the glittering, star-studded fishbowl of '70s and '80s Beverly Hills, Scattershot is simultaneously a Tom JonesĀ-like picaresque journey across a landscape of unforgettable characters, as well as a striking, first-hand account of a creative era like no other and one man's experience at the core of it. An exciting, multi-decade whirlwind, Scattershot whizzes around the world as we ride shotgun with Bernie on his extraordinary life. We visit New York with him and Elton on the cusp of global fame. We spend time with him in Australia almost in residency at an infamous rock 'n' roll hotel in an endless blizzard of drugs. And we spend late, late night hours with John Lennon, with Bob Marley, and hanging with Frank Sinatra. And beyond the world of popular music, we witness memorable encounters with writers like Graham Greene, painters like Andy Warhol and Salvador Dali, and scores of notable misfits, miscreants, eccentrics, and geniuses, known and unknown. Even if they're not famous in their own right, they are stars on the page, and we discover how they inspired the indelible lyrics to songs such as "Tiny Dancer," "Candle in the Wind," "Bennie and The Jets," and so many more. Unique and utterly compelling, Scattershot will transport the reader across the decades and around the globe, along the way meeting some of the greatest creative minds of the 20th century, and into the vivid imaginings of one of music's most legendary lyricists. |
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