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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Music industry
- Filled with contributions from world-leading academics and
practitioners, from a variety of backgrounds and countries. -
Highly interdisciplinary overview of live music, which will be
relevant to professionals and students interested in music
business, music technology, music production and performance. -
Includes papers on cutting-edge issues, such as augmented reality
and virtual reality.
Beyond Sound: The College and Career Guide in Music Technology is a
must-read for anyone who loves music technology and wants to build
a career in this competitive, fast-paced and exciting world. It is
an outstanding resource for college and high school students, high
school career centers, university placement centers, and libraries.
Beyond Sound reflects on major technological advancements in recent
history and explains why now is the ideal time to start a music
technology career. An in-depth consideration of music technology
education looks at over 200 schools that offer Music Technology,
Music Recording, Music Industry, and Music Business programs.
Beyond Sound considers the differences between BM, BS, BA, and BFA
degrees as well as Graduate School, Trade School, and Art school
programs. The reader is given the tools to research and make
informed decisions about where to go to pursue their own formal
music technology education. Beyond Sound provides practical
guidance on career preparation, including how to get a great
internship, how to land that first job, and how to make connections
and move up in the business. Music technology jobs in recording,
live sound, television and film, digital media, video games, retail
sales, and education are described in great depth and clarity.
Successful professionals in each of these fields share their
stories, experiences, advice, and suggestions in candid interviews
that provide the reader with a rare glimpse inside the professional
world of music technology. Author Scott L. Phillips draws on his
seventeen-year career as a technology trainer and educator, his
scholarly research of music technology programs, and his extensive
network of music technology professionals to bring the reader an
intimate and accurate view of the exciting world of music
technology. With this book, the aspiring music technologist will be
able to learn about, prepare for, and begin a successful career
that goes far Beyond Sound.
Once conduits to new music, frequently bypassing the corporate
music industry in ways now done more easily via the Internet,
record stores championed the most local of economic enterprises,
allowing social mobility to well up from them in unexpected ways.
Record stores speak volumes about our relationship to shopping,
capitalism, and art. This book takes a comprehensive look at what
individual record stores meant to individual people, but also what
they meant to communities, to musical genres, and to society in
general. What was their role in shaping social practices, aesthetic
tastes, and even, loosely put, ideologies? From women-owned and
independent record stores, to Reggae record shops in London, to
Rough Trade in Paris, this book takes on a global and
interdisciplinary approach to evaluating record stores. It collects
stories and memories, and facts about a variety of local stores
that not only re-centers the record store as a marketplace of
ideas, but also explore and celebrate a neglected personal history
of many lives.
The music industries are fuelled by statistics: sales targets,
breakeven points, success ratios, royalty splits, website hits,
ticket revenues, listener figures, piracy abuses and big data.
Statistics are of consequence. They influence the music that
consumers get to hear, they determine the revenues of music makers,
and they shape the policies of governments and legislators. Yet
many of these statistics are generated by the music industries
themselves, and their accuracy can be questioned. This original new
book sets out to explore this shadowy terrain. While there are
books that offer guidelines about how the music industries work, as
well as critiques from academics about the policies of music
companies, this is the first book that takes a sustained look at
these subjects from a statistical angle. This is particularly
significant as statistics have not just been used to explain the
music industries, they are also essential to the ways that the
industries work: they drive signing policy, contractual policy,
copyright policy, economic policy and understandings of consumer
behaviour. This edited collection provides the first
in-depth examination of the use and abuse of statistics in the
music industries. The international group of contributors are noted
music business scholars and practitioners in the field. The book
addresses five key areas in which numbers are employed: sales and
awards; royalties and distribution; music piracy; music policy; and
audiences and their uses of music. The authors address these
subjects from a range of perspectives. Some of them test the
veracity of this data and explore its tactical use by music
businesses. Others are helping to generate these numbers: they are
developing surveys and online projects and offer candid
self-observations in this volume. There are also authors who have
been subject to statistics; they deliver first-hand accounts of
music industry reporting. The digital age is inherently
numerical. Within the music industries this has prompted new ways
of tracking the usage and recompense of music. In addition, it has
generated new means of monitoring and engaging audience behaviour.
It has also led to increased documentation of the trade. There is
more reporting of the overall revenues of music industry sectors.
There is also more engagement between industry and academia when it
comes to conducting analyses and offering numerical recommendations
to politicians.  The aim of this collection is to
expose the culture and politics of data. Music industry statistics
are all-pervasive, yet because of this ubiquity they have been
under-explored. This book provides new ways by which to learn music
by numbers. A timely examination of how data and statistics are key
to the music industries. Widely held industry assumptions
are challenged with data from a variety of sources and in an
engaging, lucid manner. Highly recommended for anyone with an
interest in how the music business uses and manipulates the data
that digital technologies have made available. Primary readership
will be among popular music academics, undergraduate and
postgraduate students working in the fields of popular music
studies, music business, media studies, cultural studies, sociology
and creative industries. The book will also be of interest to
people working within the music industries and to those whose work
encounters industry statistics.
Why don't Guitar Hero players just pick up real guitars? What
happens when millions of people play the role of a young black gang
member in Grand Theft Auto: San Andreas? How are YouTube-based
music lessons changing the nature of amateur musicianship? This
book is about play, performance, and participatory culture in the
digital age. Miller shows how video games and social media are
bridging virtual and visceral experience, creating dispersed
communities who forge meaningful connections by "playing along"
with popular culture. Playing Along reveals how digital media are
brought to bear in the transmission of embodied knowledge: how a
Grand Theft Auto player uses a virtual radio to hear with her
avatar's ears; how a Guitar Hero player channels the experience of
a live rock performer; and how a beginning guitar student
translates a two-dimensional, pre-recorded online music lesson into
three-dimensional physical practice and an intimate relationship
with a distant teacher. Through a series of engaging ethnographic
case studies, Miller demonstrates that our everyday experiences
with interactive digital media are gradually transforming our
understanding of musicality, creativity, play, and participation.
When a musician dies, it is rarely the end of their story. While
death can propel megastars to even further success, artists
overlooked in their lifetime might also find a new type of fame.
But a badly timed move or the wrong deal can see the artist die all
over again. Colonel Tom Parker, the former carnival huckster,
understood this high-wire act implicitly and the posthumous career
of Elvis Presley has provided a template for everyone else. Estates
have two jobs: keeping the artist's name alive and ensuring they
continue to make money. These can sometimes be compatible goals,
but often they spark a tension that is unique in the music
business. Drawing on interviews with those running music estates as
well as music lawyers, record company executives and archivists,
Leaving the Building reveals how the music industry is constantly
striving to perfect the business of death.
Music videos play a critical role in our age of ubiquitous
streaming digital media. They project the personas and visions of
musical artists; they stand at the cutting edge of developments in
popular culture; and they fuse and revise multiple frames of
reference, from dance to high fashion to cult movies and television
shows to Internet memes. Above all, music videos are laboratories
for experimenting with new forms of audiovisual expression. The
Rhythm Image explores all these dimensions. The book analyzes, in
depth, recent music videos for artists ranging from pop superstar
The Weeknd to independent women artists like FKA twigs and Dawn
Richard. The music videos discussed in this book all treat the
traditional themes of popular music: sex and romance, money and
fame, and the lived experiences of race and gender. But they twist
these themes in strange and unexpected ways, in order to reflect
our entanglement with a digital world of social media, data
gathering, and 24/7 demands upon our attention.
For the first time ever, Melanie C, aka Sporty Spice, tells her
amazing life story in her own words and gives a full and honest
account of what life was really like in The Spice Girls. THE SUNDAY
TIMES BESTSELLER ___________ 'What a woman and what a book!'
Elizabeth Day 'Fabulous ... There is so much I really relate to,
growing up as a young girl, the 90s, all the stuff you went
through.' Zoe Ball 'Amazing ... Absolutely brilliant.' Chris Evans
'Sporty Spice telling it like it is.' Independent 'An amazing story
... An incredibly profound, vulnerable and honest look into the
highs and lows of the Spice Girls.' Steven Bartlett 'Really
lovely.' Chris Moyles ___________ For the first time ever, Melanie
C, aka Sporty Spice, tells her amazing life story in her own words
and gives a full and honest account of what life was really like in
The Spice Girls. I never told my story before because I wasn't
ready. Now, finally, I am. 25 years ago, The Spice Girls, a
girlband that began after answering an advert in the paper,
released our first single. 'Wannabe' became a hit and from that
moment, my life changed for ever. I was suddenly part of one of the
biggest music groups in history, releasing hit after hit,
performing to our wonderful fans and spreading the message of Girl
Power to the world. It was everything I'd dreamed of growing up,
and I've had some incredible times... The BRITs! The movie!
Travelling the world playing iconic venues like Madison Square
Garden, The O2, Wembley Stadium and The London 2012 Olympics!!!
When you're a woman, though, that power can be easily taken away by
those around you, whether by pressure, exhaustion, shaming,
bullying or a constant feeling like you aren't enough. I have been
known as Sporty Spice, Mel C, Melanie C or just plain old Melanie
Chisholm, but what you will read within the pages of this book is
who I truly am, and how I found peace with that after all these
years. I have really enjoyed reminiscing and getting everything
down on the page, and, though revisiting some of my darkest times
was hard, I hope this book can be inspiring and empowering as well
as entertaining and give you a bit of a laugh.
Richard James Burgess draws on his experience as a producer, a
musician, and an author in this history of recorded music, which
focuses on the development of music production as both art form and
profession. This comprehensive narrative begins in 1860 with the
first known recording of an acoustic sound and moves
chronologically through the twentieth century, examining the
creation of the market for recorded sound, the development of
payment structures, the origins of the recording studio and those
who work there, and, ultimately, the evolution of the recording
industry itself. Burgess charts the highs and lows of the industry
through the decades, ending with a discussion of how Web 2.0 has
affected music production. The focus remains throughout the book on
the role of the music producer, and Burgess offers biographical
information on key figures in the history of the industry,
including Fred Gaisberg, Phil Spector, and Dr. Dre. Undergirding
Burgess's narrative is the argument that while technology has
historically defined the nature of music production, the drive
toward greater control over the process, end result, and overall
artistry came from producers. In keeping with this unique argument,
The History of Music Production incorporates clear yet in-depth
discussion of the developmental engagement of technology, business,
and art with music production. Burgess builds this history of music
production upon the strongest possible foundation: the key
transitions, trends, people, and innovations that have been most
important in the course of its development over the past 136 years.
The result is a deeply knowledgeable book that sketches a critical
path in the evolution of music production, and describes and
analyzes the impact recording, playback, and disseminative
technologies have had on recorded music and music production.
Central to the field and a key reference book for students and
scholars alike, it will stand as a companion volume to Burgess's
noted, multi-edition book The Art of Music Production.
This volume brings together academics, executives and practitioners
to provide readers with an extensive and authoritative overview of
the classical music industry. The central practices, theories and
debates that empower and regulate the industry are explored through
the lens of classical music-making, business, and associated
spheres such as politics, education, media and copyright. The
Classical Music Industry maps the industry's key networks,
principles and practices across such sectors as recording, live,
management and marketing: essentially, how the cultural and
economic practice of classical music is kept mobile and alive. The
book examining pathways to professionalism, traditional and new
forms of engagement, and the consequences of related issues-ethics,
prestige, gender and class-for anyone aspiring to 'make it' in the
industry today. This book examines a diverse and fast-changing
sector that animates deep feelings. The Classical Music Industry
acknowledges debates that have long encircled the sector but today
have a fresh face, as the industry adjusts to the new economics of
funding, policy-making and retail The first volume of its kind, The
Classical Music Industry is a significant point of reference and
piece of critical scholarship, written for the benefit of
practitioners, music-lovers, students and scholars alike offering a
balanced and rigorous account of the manifold ways in which the
industry operates.
The Best Jobs in the Music Industry is an essential career guide
for those who love music and are exploring different areas of the
music industry beyond the obvious performer route. This second
edition includes updates and even more interviews, giving a look at
how music jobs have changed and the long-term impacts of COVID-19
on the industry. Michael Redman boils down the job requirements,
skill sets, potential revenue, longevity, benefits, and challenges
of a variety of music careers, from performer to label executive to
recording engineer and music producer. Each description of a job
starts with a short summary, followed by stories of the paths to
success and the challenges you may confront-all in the words of
real pros. Redman interviews over sixty professionals in the
business, including Lee Sklar (session and touring musician), Damon
Tedesco (scoring mixer), Brian Felsen (CEO of CD Baby), Mike Boris
(worldwide director of music for McCann Advertising), David Newman
(composer), Michael Semanick (re-recording mixer), Conrad Pope
(orchestrator), Todd Rundgren (musician), Gary Calamar (music
supervisor), Mark Bright (producer), and Scott Mathews (producer).
This is the last of three volumes designed, in the author's words,
to tell 'the story of America's popular songs, the people who wrote
them, and the business they created and sustained'. Volume III,
covering the twentieth century, discusses vaudeville, music boxes,
the relationship of Hollywood to the music business, the 'fall and
rise' of the record business in the 1930s, new technology after the
Second World War, the dominance of rock'n'roll and the huge
increase in the music business in the 1950s and 1960s, and,
finally, the changing scene from 1967 to 1984, especially regarding
government regulations, music licensing, and the record business.
Rich Redmond, drummer for superstar Jason Aldean, provides a shot
of inspiration for those interested in jump-starting a music
career. Any successful musician will tell you the most common
question asked of them is, “What does it take to make it?†Rich
Redmond is no different. He moved to Nashville more than
twenty-five years ago with his drums, a cat, and a vision, and
he’s made his dreams come true. Over one too many lattes, he
decided to put all of his advice in one place. Making It in Country
Music is filled with practical advice, stories of how Redmond did
it himself, and insights from a chorus of other musicians. This is
the ultimate behind-the-scenes and fun-to-read book looking at the
country music industry and music careers. Redmond takes you on a
tour of Nashville and many other country music meccas: from the
massive stadiums to the honky-tonks and the wide variety of jobs
that make the industry go. You’ll learn the various skill sets
needed to become successful in the industry as well as predictions
for the future of country music among many other things. There is
no better guide to the country music business than Redmond with his
unique blend of encouragement, detailed advice, humor, and
experience.
This book explores how the rise of widely available digital
technology impacts the way music is produced, distributed,
promoted, and consumed, with a specific focus on the changing
relationship between artists and audiences. Through in-depth
interviewing, focus group interviewing, and discourse analysis,
this study demonstrates how digital technology has created a
closer, more collaborative, fluid, and multidimensional
relationship between artist and audience. Artists and audiences are
simultaneously engaged with music through technology-and technology
through music-while negotiating personal and social aspects of
their musical lives. In light of consistent, active engagement,
rising co-production, and collaborative community experience, this
book argues we might do better to think of the audience as
accomplices to the artist.
This is the second of three volumes designed, in the author's
words, to tell 'the story of America's popular songs, the people
who wrote them, and the business they created and sustained'.
Volume II concentrates on the 19th century, and among the topics
discussed are: the effect of changing technology upon the printing
of music; the growth of the American musical theatre; popular
religious music; black music (including spirituals and ragtime);
music during the Civil War; and 'music in the era of monopoly'
(covering copyright, changing technology and distribution, the
invention of the phonograph, and the establishment of Tin Pan
Alley).
What is the role of classical music in the 21st Century? How will
classical musicians maintain their relevance and purpose? This book
follows the working activities of professional orchestral musicians
and opera singers as they move off stage into schools, community
centres, prisons, libraries and corporations, engaging with their
communities in new, rich ways through education and community
engagement programmes. Key examples of collaborative partnership
between orchestras, opera companies, schools and music services in
the delivery of music education are investigated, with a focus on
the UK's Music Hub system. The impact of these partnerships is
examined, both in terms of how they inspire and foster the next
generation of musicians as well as the extent to which they broaden
access to quality music education. Detailed case studies are
provided on the impact of classical music education programmes on
social cohesion, health and wellbeing and education outcomes for
students from low socio-economic communities. The implications for
the future training of classical musicians are analysed, as are the
new career paths for orchestral musicians and composers straddling
performance and education. Opening Doors: Orchestras, Opera
Companies and Community Engagement investigates the ways in which
the classical music industry is reinventing its sense of purpose,
never a more important or urgent pursuit than in the present
decade.
This collection presents a range of essays on contemporary music
distribution and consumption patterns and practices. The
contributors to the collection use a variety of theoretical and
methodological approaches, discussing the consequences and effects
of the digital distribution of music as it is manifested in
specific cultural contexts. The widespread circulation of music in
digital form has far-reaching consequences: not least for how we
understand the practices of sourcing and consuming music, the
political economy of the music industries, and the relationships
between format and aesthetics. Through close empirical engagement
with a variety of contexts and analytical frames, the contributors
to this collection demonstrate that the changes associated with
networked music are always situationally specific, sometimes
contentious, and often unexpected in their implications. With
chapters covering topics such as the business models of streaming
audio, policy and professional discourses around the changing
digital music market, the creative affordances of format and
circulation, and local practices of accessing and engaging with
music in a range of distinct cultural contexts, the book presents
an overview of the themes, topics and approaches found in current
social and cultural research on the relations between music and
digital technology.
COVID-19 had a global impact on health, communities, and the
economy. As a result of COVID-19, music festivals, gigs, and events
were canceled or postponed across the world. This directly affected
the incomes and practices of many artists and the revenue for many
entities in the music business. Despite this crisis, however, there
are pre-existing trends in the music business - the rise of the
streaming economy, technological change (virtual and augmented
reality, blockchain, etc.), and new copyright legislation. Some of
these trends were impacted by the COVID-19 crisis while others were
not. This book addresses these challenges and trends by following a
two-pronged approach: the first part focuses on the impact of
COVID-19 on the music business, and the second features general
perspectives. Throughout both parts, case studies bring various
themes to life. The contributors address issues within the music
business before and during COVID-19. Using various critical
approaches for studying the music business, this research-based
book addresses key questions concerning music contexts, rights,
data, and COVID-19. Rethinking the music business is a valuable
study aid for undergraduate and postgraduate students in subjects
including the music business, cultural economics, cultural
management, creative and cultural industries studies, business and
management studies, and media and communications.
The music industries are fuelled by statistics: sales targets,
breakeven points, success ratios, royalty splits, website hits,
ticket revenues, listener figures, piracy abuses and big data.
Statistics are of consequence. They influence the music that
consumers get to hear, they determine the revenues of music makers,
and they shape the policies of governments and legislators. Yet
many of these statistics are generated by the music industries
themselves, and their accuracy can be questioned. This original new
book sets out to explore this shadowy terrain. While there are
books that offer guidelines about how the music industries work, as
well as critiques from academics about the policies of music
companies, this is the first book that takes a sustained look at
these subjects from a statistical angle. This is particularly
significant as statistics have not just been used to explain the
music industries, they are also essential to the ways that the
industries work: they drive signing policy, contractual policy,
copyright policy, economic policy and understandings of consumer
behaviour. This edited collection provides the first in-depth
examination of the use and abuse of statistics in the music
industries. The international group of contributors are noted music
business scholars and practitioners in the field. The book
addresses five key areas in which numbers are employed: sales and
awards; royalties and distribution; music piracy; music policy; and
audiences and their uses of music. The authors address these
subjects from a range of perspectives. Some of them test the
veracity of this data and explore its tactical use by music
businesses. Others are helping to generate these numbers: they are
developing surveys and online projects and offer candid
self-observations in this volume. There are also authors who have
been subject to statistics; they deliver first-hand accounts of
music industry reporting. The digital age is inherently numerical.
Within the music industries this has prompted new ways of tracking
the usage and recompense of music. In addition, it has generated
new means of monitoring and engaging audience behaviour. It has
also led to increased documentation of the trade. There is more
reporting of the overall revenues of music industry sectors. There
is also more engagement between industry and academia when it comes
to conducting analyses and offering numerical recommendations to
politicians. The aim of this collection is to expose the culture
and politics of data. Music industry statistics are all-pervasive,
yet because of this ubiquity they have been under-explored. This
book provides new ways by which to learn music by numbers. A timely
examination of how data and statistics are key to the music
industries. Widely held industry assumptions are challenged with
data from a variety of sources and in an engaging, lucid manner.
Highly recommended for anyone with an interest in how the music
business uses and manipulates the data that digital technologies
have made available. Primary readership will be among popular music
academics, undergraduate and postgraduate students working in the
fields of popular music studies, music business, media studies,
cultural studies, sociology and creative industries. The book will
also be of interest to people working within the music industries
and to those whose work encounters industry statistics.
Live music events are synonymous with fun but seldom associated
with international trade. This book serves to transform this
mindset, through describing the economic value of live music and
analysing the factors affecting international trade in Caribbean
live music services. Race and ethnicity, unachieved regionalism
within the Caribbean, and perceived biases in international trade
agreements are assessed in relation to their impact on this trade.
Several topics presented in this book are based on empirical
findings from a previous microeconomic study, dedicated entirely to
international trade in live music. Moreover, this book is unique
because it compares the Caribbean and South Korea to assess the
effectiveness of strategies aimed at developing international trade
in live music services. This comparison should inspire robust
policy initiatives for advancing international trade in Caribbean
live music, given that South Korea is presently a heavyweight in
the export of its entertainment services, despite language
barriers. Given the interdisciplinary nature of this book, it will
appeal to a wide range of readers such as postgraduate students or
researchers of microeconomics, intraregional trade, international
trade, international business, international relations, public
policy, and cultural studies, as well as IP legal professionals,
live music stakeholders, cultural practitioners, and policymakers.
Interest in the management of creative and cultural organisations
has grown at pace with the size of this sector. This textbook
uniquely focuses on how innovation in these industries transforms
practice. Uncovering the strategic role of innovation for
organizations in the creative and cultural sector, the book
provides readers with practical guidance to help traverse seismic
disruptions brought about by global health and economic crises. The
authors examine how innovation in business models, products,
services, and technology has disrupted the competitive landscapes
of the arts world. Innovations are characterized as deriving from
other industries as well as via exogenous shocks that privilege
some companies over others. Case studies bring to life how
innovation is used strategically in different ways around varying
competitive forces. Enhanced by conceptual tools and replete with
industry examples, this textbook is an ideal resource for students
and reflective practitioners to understand how innovation can be a
productive tool for transforming their own creative and cultural
industry practice and performance during a period of rapid
technological change and unprecedented societal challenge.
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