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Books > Academic & Education > Varsity Textbooks

Coconut (Paperback): Kopano Matlwa Coconut (Paperback)
Kopano Matlwa 3
R220 R172 Discovery Miles 1 720 Save R48 (22%) Ships in 5 - 10 working days

An important rumination on youth in modern-day South Africa, this haunting debut novel tells the story of two extraordinary young women who have grown up black in white suburbs and must now struggle to find their identities.

The rich and pampered Ofilwe has taken her privileged lifestyle for granted, and must confront her swiftly dwindling sense of culture when her soulless world falls apart. Meanwhile, the hip and sassy Fiks is an ambitious go-getter desperate to leave her vicious past behind for the glossy sophistication of city life, but finds Johannesburg to be more complicated and unforgiving than she expected.

These two stories artfully come together to illustrate the weight of history upon a new generation in South Africa.

The strategic management process - A South African perspective (Paperback, 2nd ed): J.A.A. Lazenby The strategic management process - A South African perspective (Paperback, 2nd ed)
J.A.A. Lazenby
R715 R661 Discovery Miles 6 610 Save R54 (8%) Ships in 7 - 10 working days

The business environment can change at any given time and organisations need to be ready to respond if they want to survive. Strategic management is an important and ongoing process of formulating and implementing strategies that help an organisation position itself optimally and so maintain a competitive advantage that results in profit. It creates harmony between any organisation, big or small, and its environment. The strategic management process: a South African perspective explains strategy in such a way that every reader will understand not only how vital the strategic management process is to any organisation but also exactly what it entails. The strategic management process: a South African perspective follows an understandable and practical approach, making use of numerous figures and "strategy in action" case studies to support the theory. Two important new chapters have been added to this second edition, namely risk management and scenario development, both of which have become increasingly important in today's business environment. Contents are divided into the following four parts: Strategic direction and environmental analysis; Strategy formulation; Strategy implementation; Strategy control and evaluation The strategic management process: a South African perspective is aimed at students in strategic management as well as at organisations, from corporate and public companies with management training programmes to small business ventures that are trying to gain a competitive advantage in a cut-throat environment.

Politics and the Environment - From Theory to Practice (Paperback, 3rd edition): James Connelly, Graham Smith, David Benson,... Politics and the Environment - From Theory to Practice (Paperback, 3rd edition)
James Connelly, Graham Smith, David Benson, Clare Saunders 1
R605 R572 Discovery Miles 5 720 Save R33 (5%) Ships in 5 - 10 working days

Politics and the Environment has established itself as the most comprehensive textbook in this area. This new edition has been completely revised and updated whilst retaining the features and the theory to practice focus which made the first two editions so successful. This text is designed to introduce students to the key concepts and issues which surround environmental problems and their political solutions. The authors investigate the people, movements and organisations that form and implement these policies, and explore the barriers which hinder successful introduction of international environmental politics. * This new edition has been expanded to include: * The shift in focus in environmental politics from sustainable development to climate change governance * Far more material on climate change including institutional, national and global responses in the aftermath of the Kyoto protocol * An increased international focus with more case studies from the UK, Europe, Australia and North America * More discussion of global environmental social movements including the US environmental organisations, in particular the Green Party and the environmental justice groups * There is an additional co-author for this edition, David Benson from the University of East Anglia This textbook is an invaluable and accessible resource for undergraduates studying environmental politics.

Community Psychology - A South African Praxis (Paperback): M. Visser, J. Akhurst, R. Carolissen, N. Matamela Community Psychology - A South African Praxis (Paperback)
M. Visser, J. Akhurst, R. Carolissen, N. Matamela
R715 R600 Discovery Miles 6 000 Save R115 (16%) Ships in 7 - 10 working days

Community psychology is an applied branch of psychology that places emphasis on understanding people in their own context, and promoting their health and wellbeing within this context. It is particularly relevant in the quest to empower people to address psychosocial problems through community development. Community psychology focuses on how theories and research are used to inform practice in South Africa. Community psychology applies theories relevant to the study of people in South Africa's diverse multicultural environment, delving deeper into the psychosocial problems of violence and crime, poverty and unemployment, racism and xenophobia, gender-based violence/gender equity, masculinities, community trauma, HIV/AIDS, substance abuse, child and adolescent mental health and the elderly in the community. It develops a new perspective on interpretation of communities, resulting in meaningful engagement which can lead to real social change.

Media Studies: Volume 1 - Media History, Media And Society (Paperback, 2nd Edition (Revised Reprint)): Pieter J. Fourie Media Studies: Volume 1 - Media History, Media And Society (Paperback, 2nd Edition (Revised Reprint))
Pieter J. Fourie 2
R677 R596 Discovery Miles 5 960 Save R81 (12%) Ships in 4 - 8 working days

This up-to-date, comprehensive, user-friendly and accessible series has been written by key thinkers in Media Studies locally and from abroad.

Media Studies encompasses the systematic, critical and analytical study of the media, in all its forms, and sees the media as one of the most important generators and disseminators of meaning in contemporary society. Media Studies investigates who owns the media, who produces the media, media content and the users of the media. It investigates the power relationships between the media and politics, culture, economy, society, and above all, the relationship between the media and democracy.

    Contents Include:
    • A history of the South African media
    • A macro history of the media in Africa
    • Theoretical approaches to mass communication and media research
    • The functions and effects of the media in society
    • Media culture/media and culture
    • The ideological power of the media
    • The media as public sphere in contemporary society
    • The impact of globalisation and communication technology on media and media communication.
The Hospitality Industry Handbook On Hygiene And Safety For South African Students And Practitioners (Paperback, 2nd Edition):... The Hospitality Industry Handbook On Hygiene And Safety For South African Students And Practitioners (Paperback, 2nd Edition)
Lisa Gordon-Davis
R581 R299 Discovery Miles 2 990 Save R282 (49%) Ships in 2 - 4 working days

Increased tourism has turned the food service and hospitality industry into one of our economy's fastest-growing sectors. This growth presents new challenges to food-handling professionals throughout the industry. This second edition of The Hospitality Industry Handbook on Hygiene and Safety has incorporated additional content and features to reflect the fast-moving changes and to benefit both students and employees of the hospitality industry.

Fundamentals Of Cost And Management Accounting (Paperback, 9th Edition): S.R. de Wet Fundamentals Of Cost And Management Accounting (Paperback, 9th Edition)
S.R. de Wet
R1,502 R1,195 Discovery Miles 11 950 Save R307 (20%) In Stock

This book covers the basics of cost and management accounting.

This book aims to meet the needs of those students that wish to understand and master the knowledge and skills needed to successfully complete their finance studies.

The primary aim of this book was to develop an essential and all-inclusive text that exposes students to all the fundamental concepts in the field of costing with a special emphasis on the following: Cost accumulation, Cost analysis and Cost control

The Art Of Persuasive Communication - A Process (Paperback, 4th): Johann de Wet The Art Of Persuasive Communication - A Process (Paperback, 4th)
Johann de Wet
R421 R371 Discovery Miles 3 710 Save R50 (12%) Ships in 4 - 8 working days

The Fourth edition of The Art Of Persuasive Communication situates contemporary persuasive practices against the background of the rich history of rhetoric and within the setting of a democratic state.

Throughout, the author addresses critical issues that are important to communication science scholars and practitioners, as well as those active in related disciplines such as political science, sociology, social psychology and rhetorical studies.

The Fourth edition differs from the previous one in the following ways:

  • The arrangement of the contents has been revised to facilitate greater understanding
  • There is much new material, especially in chapters 4, 5, 7, 8
  • The role of social media is discussed and considered in chapter 7
  • Chapter 8 includes a section on image management
  • Chapter 9 is a new chapter focussing on political debates
  • A new chapter 12 on Persuasion and the rhetorical imprint of a public rhetor has been added
  • New contemporary examples related to South Africa have been included
Health and health care in South Africa (Paperback, 2nd ed): H.C.J. van Rensburg Health and health care in South Africa (Paperback, 2nd ed)
H.C.J. van Rensburg
R980 R884 Discovery Miles 8 840 Save R96 (10%) Ships in 7 - 10 working days

A coherent "big picture" of the evolving health system in South Africa, along with the ensuing changes and challenges. Attempts to contextualise these developments historically and globally, and to critically assess them. Reviews progress and achievements, but also contemporary constraints and deficiencies in health performance. Aimed at researchers and lecturers, as well as senior and postgraduate students. Also a valuable reference work for practising health professionals, health planners, policy makers and managers. Contents include the following: National health care systems: trends, changes and reforms; the changing biophysical environment: impact on health and health conditions; HIV, AIDS and tuberculosis: trends, challenges and responses; medical ethics and human rights; hospitals and hospital reform; health care expenditure.

Introduction To Marketing (Paperback, 6th Edition): Johan Strydom, M. Mpinganjira, S. Rudansky-Kloppers, J. Kiley, C. Digginis,... Introduction To Marketing (Paperback, 6th Edition)
Johan Strydom, M. Mpinganjira, S. Rudansky-Kloppers, J. Kiley, C. Digginis, …
R500 R400 Discovery Miles 4 000 Save R100 (20%) Ships in 4 - 8 working days

What is the role off marketing in the business? How is value created in the marketing process? How can I develop a marketing plan? How do I conduct market research? Is the internet the best way to help me market my product or service, or are a multichannel approach the best solution as a distribution channel option?

This completely updated sixth edition of Introduction to marketing that started out in 1998 comprises twelve chapters that focuses on recent developments in the South African marketing environment. The business setting has changed drastically in the Post-Covid-19 environment. These changes are reflected in all the chapters of the textbook.

Of special interest are the new chapters that were introduced on sustainability, social responsibility and ethical decision-making in marketing, developing the marketing plan and how marketing is dealing with changes brought by Industry 4.0.

The Law Of Succession In South Africa (Paperback, 4th Edition): The Law Of Succession In South Africa (Paperback, 4th Edition)
R549 R475 Discovery Miles 4 750 Save R74 (13%) Ships in 7 - 11 working days

The Law of Succession in South Africa, Fourth Edition, offers a clear, comprehensive and applied introduction to the general principles of the law of succession, including principles of the customary law of succession. The text offers a strong conceptual and enquiring approach, and a pedagogical framework that supports independent, critical and reflective engagement with the subject matter.

The fourth edition text is revised and updated to address legal developments within the recent period, and offers updated and expanded class presentation and assessment resources to support teaching and effective learning.

Foundations of Strategy 2e (Paperback, 2nd Edition): R.M. Grant Foundations of Strategy 2e (Paperback, 2nd Edition)
R.M. Grant
R1,533 Discovery Miles 15 330 Ships in 12 - 17 working days

Foundations of Strategy, second edition is a concise text aimed at both undergraduate and Masters students. Written in an accessible style with the needs of these students in mind, the latest edition has a clear, comprehensive approach, underlined by sound theoretical depth. The content has been fully revised and updated to reflect recent developments in the business environment and strategy research. Features of the text include: *10 chapters covering all the topics in a typical one-semester course. * Concise and integrated treatment of strategy implementation focusing on strategy in practice. * Integration of the not-for-profit sector. * Opening and closing chapter case studies covering a range of real-world, global examples. * Featured Example and Case Insight boxes throughout chapters to give an additional dimension to the subject matter. An extensive range of learning and teaching materials accompany this text including instructor manual, case teaching notes, test bank and PowerPoint slides, for instructors. Resources for students include self-test quizzes and glossary flashcards to check understanding. Access the full resources online at www.foundationsofstrategy.com.

Operations Management (Paperback, 4th Edition): Operations Management (Paperback, 4th Edition)
R589 R490 Discovery Miles 4 900 Save R99 (17%) Ships in 7 - 11 working days

Operations Management is an undergraduate introductory text at universities and universities of technology on the managerial practices required in the manufacturing of products and provision of services.

Its purpose is to set out the cost-effective management of resources to achieve organizational goals and the focus is on systematic planning, operation, control, and improvement of the processes which produce goods and deliver services. Managing operations is vital to every type of organization, for it is only through effective and efficient utilization of resources that an organization can be successful in the long run.

This new edition has been thoroughly updated to address the implications of the fourth industrial revolution, changes to the global supply chain, the impact of evolving technologies, and the global emphasis on sustainability as per the United Nations’ Sustainability Development Goals. Examples and case studies have also been extensively updated.

Principles Of General Management - A Responsible Approach For Southern Africa (Paperback): Tersia Botha Principles Of General Management - A Responsible Approach For Southern Africa (Paperback)
Tersia Botha
R472 R416 Discovery Miles 4 160 Save R56 (12%) Ships in 4 - 8 working days

The book is currently the first book written by South Africans for the South African and broader African market, integrating the pillars of responsible management in the main managerial functions.

This book covers the traditional view of management, encompassing the planning, organising, leading and control functions. The three pillars of responsible management (sustainability, responsibility and ethics) are then integrated into each of these functions with the aim to develop responsible managers, organisations, socio-economic systems and ultimately a sustainable world society.

A responsible manager will embrace triple-bottom-line optimisation, stakeholder value optimization, ethical decision-making and create moral excellence in his or her organisation.

Effective Business Communication - Preparing Messages That Communicate (Paperback, 5th Edition): Effective Business Communication - Preparing Messages That Communicate (Paperback, 5th Edition)
R475 R385 Discovery Miles 3 850 Save R90 (19%) Ships in 4 - 8 working days

Modern day organisations are more dependent on communication to achieve success than ever before. Rapid development and greater complexity of communication technologies, and the growing importance and popularity of social media, means that organisations can no longer rely on traditional methods alone to engage in effective business communication. Social media and new communication forms, however, come with their own challenges and pitfalls. Organisations need to carefully and strategically consider the use of these new media as part of their effective communication plan. Effective Business Communication 5th edition builds on traditional communication forms with up-to-date theory. It discusses new communication trends and the changing nature of communication in businesses. This edition illustrates the effective use of various new media sources and their application in the workplace, the challenges of using these media and the appropriate ways in which they can be incorporated into effective business communication practices within the organisation. Effective Business Communication 5th edition provides widespread principles for communicating in the organisational context. The book has support material containing questions, case studies and activities. This edition therefore provides students, lecturers and business communicators with a comprehensive and practical reference guide to communication in the workplace.

Rekeningkunde - Alles-In-1 (Afrikaans, Paperback, 7de Uitgawe): L. Cornelius, M. Weyers Rekeningkunde - Alles-In-1 (Afrikaans, Paperback, 7de Uitgawe)
L. Cornelius, M. Weyers
R1,127 R920 Discovery Miles 9 200 Save R207 (18%) Ships in 4 - 8 working days

Hierdie boek is geskryf met die doel om die basiese beginsels en toepassings van rekeningkunde meer verstaanbaar en bruikbaar te maak vir studente wat nie rekeningkunde as skoolvak geneem het nie en ook nie as hoofvak gaan neem nie.

Ethics in Information Technology (Paperback, 6th edition): George Reynolds Ethics in Information Technology (Paperback, 6th edition)
George Reynolds
R1,210 R1,085 Discovery Miles 10 850 Save R125 (10%) Ships in 10 - 15 working days

Preparing for a future in IT? ETHICS IN INFORMATION TECHNOLOGY, 6E provides an understanding of the legal, ethical, and societal implications of information technology that you'll need as a successful IT professional. Examine ethical situations in IT and review practical advice for addressing common issues as you study professional codes of ethics, cyberattacks and cybersecurity, security risk assessment, privacy, electronic surveillance, and freedom of expression. You also review Internet censorship, protection of intellectual property, ethical decisions in software systems, IT's impact on society, social networking, and ethics of IT corporations. This book provides a thorough foundation for addressing ethical issues in today's workplace. Business vignettes, Critical-Thinking exercises, thought-provoking Cases and decision-making features prepare you to make key business decisions.

Strategic logistics management - A supply chain management approach (Paperback, 2nd ed): G. De Villiers, G. Nieman, W. Nieman Strategic logistics management - A supply chain management approach (Paperback, 2nd ed)
G. De Villiers, G. Nieman, W. Nieman 1
R635 R540 Discovery Miles 5 400 Save R95 (15%) Ships in 7 - 10 working days

For many years, procurement, materials management and logistics were regarded as the responsibility of either operations or marketing departments. The late 1980s saw the shift in focus to supply management, and later to supply chain management. Since the early 1990s, the field has become increasingly important to firms as the marketplace has become more and more competitive. Strategic logistics management takes a systematic approach to managing the entire flow of materials, information, services and finance from raw materials suppliers through factories and warehousing, to the end user. Strategic logistics management covers the operational and strategic aspects of all the components of logistics from a supply chain management perspective. It focuses on the integration of all business processes that add value to the customer. The book has been divided into five sections for easy access, with the final one focusing on case studies. Terminology is clearly explained and the main points are illustrated with many practical examples. A new chapter on humanitarian logistics has been provided. Strategic logistics management is aimed at undergraduate studies as well as graduate programmes. It is the only case study-based South African textbook in this field.

Essential Mathematics for Economics and Business 4e (Paperback, 4th Edition): T. Bradley Essential Mathematics for Economics and Business 4e (Paperback, 4th Edition)
T. Bradley
R1,711 Discovery Miles 17 110 Ships in 12 - 17 working days

Essential Mathematics for Economics and Business is established as one of the leading introductory textbooks on mathematics for students of business and economics. Combining a user friendly approach to mathematics with practical applications to the subjects, the text provides students with a clear and comprehensible guide to mathematics. The fundamental mathematical concepts are explained in a simple and accessible style, using a wide selection of worked examples, progress exercises and real world applications. New to this Edition * Fully updated text with revised worked examples and updated material on Excel and Powerpoint * New exercises in mathematics and its applications to give further clarity and practice opportunities * Fully updated online material including animations and a new test bank * The fourth edition is supported by a companion website at www.wiley.com/college/bradley, which contains: Animations of selected worked examples providing students with a new way of understanding the problems Access to the Maple T.A. test bank, which features over 500 algorithmic questions Further learning material, applications, exercises and solutions. * Problems in context studies, which present the mathematics in a business or economics framework. * Updated PowerPoint slides, Excel problems and solutions. "The text is aimed at providing an introductory-level exposition of mathematical methods for economics and business students. In terms of level, pace, complexity of examples and user-friendly style the text is excellent - it genuinely recognises and meets the needs of students with minimal maths background." Colin Glass, Emeritus Professor, University of Ulster "One of the major strengths of this book is the range of exercises in both drill and applications. Also the 'worked examples' are excellent; they provide examples of the use of mathematics to realistic problems and are easy to follow." Donal Hurley, formerly of University College Cork "The most comprehensive reader in this topic yet, this book is an essential aid to the avid economist who loathes mathematics!" Amazon.co.uk

An Introduction to Political Communication - Sixth Edition (Paperback, 6th edition): Brian McNair An Introduction to Political Communication - Sixth Edition (Paperback, 6th edition)
Brian McNair
R1,127 Discovery Miles 11 270 Ships in 9 - 15 working days

At a time of radical shifts in power across the globe, the sixth edition of An Introduction to Political Communication examines the role of the media in the political process. Brian McNair reflects on the role of communication in key events such as the referendum vote for the UK's withdrawal from the European Union, the rise of nationalist populism in Europe, and the victory of Donald Trump in the 2016 US presidential election. He explores the use of communication as a weapon by Islamic State and other insurgent organisations, and by Putin's Russia in its dealings with the West, including the hacking of Democratic Party emails in 2016. McNair argues that an expanding globalised public sphere and digital media network have transformed political communication, allowing political actors, from politicians and pressure groups to trade unions and terrorist organisations, to bypass traditional, established media in communicating their messages. This sixth edition of McNair's classic text has been comprehensively revised and updated to include: the 2016 US presidential election and Donald Trump's rise to power; the UK's EU referendum of 2016, the Scottish independence referendum of 2014 and the 'snap' UK general election of June 2017; the growing role in political communication of the internet and social media platforms such as Twitter, Facebook and YouTube, and their destabilising impact on the management of political crises all over the world including the shooting down of Malaysian Airlines MH17 and the disappearance of MH370, the Tianjin disaster in China and the Russian intervention in Ukraine; Islamic State's global jihad, and the use of social media as an instrument of terror; the growing capacity of WikiLeaks and other online sources, such as the International Consortium of Investigative Journalists, to challenge elite control of information.

Basic mathematics for economics students - Theory and applications (Paperback, 2nd ed): Derek Yu Basic mathematics for economics students - Theory and applications (Paperback, 2nd ed)
Derek Yu
R320 R296 Discovery Miles 2 960 Save R24 (7%) In Stock

Economic theories can be expressed in words, numbers, graphs and symbols. The existing traditional economics textbooks cover all four methods, but the general focus is often more on writing about the theory and methods, with few practical examples. With an increasing number of universities having introduced mathematical economics at undergraduate level, Basic mathematics for economics students aims to fill this gap in the field. Basic mathematics for economics students begins with a comprehensive chapter on basic mathematical concepts and methods (suitable for self-study, revision or tutorial purposes) to ensure that students have the necessary foundation. The book is written in an accessible style and is extremely practical. Numerous mathematical economics examples and exercises are provided as well as fully worked solutions using numbers, graphs and symbols. Basic mathematics for economics students is aimed at all economics students. It focuses on quantitative aspects and especially complements the three highly popular theoretical economics textbooks, Understanding microeconomics, Understanding macroeconomics and Economics for South African students, all written by Philip Mohr and published by Van Schaik Publishers.

Transforming Research Methods In The Social Sciences - Case Studies From South Africa (Paperback): Sumaya Laher, Angelo Fynn,... Transforming Research Methods In The Social Sciences - Case Studies From South Africa (Paperback)
Sumaya Laher, Angelo Fynn, Sherianne Kramer; Elizabeth Archer, Brendon Barnes, …
R1,537 R1,210 Discovery Miles 12 100 Save R327 (21%) Ships in 12 - 17 working days

Social science researchers in the global South, and in South Africa particularly, utilise research methods in innovative ways in order to respond to contexts characterised by diversity, racial and political tensions, socioeconomic disparities and gender inequalities. These methods often remain undocumented – a gap that this book starts to address.

Written by experts from various methodological fields, Transforming Research Methods in the Social Sciences is a comprehensive collation of original essays and cutting-edge research that demonstrates the variety of novel techniques and research methods available to researchers responding to these context-bound issues. It is particularly relevant for study and research in the fields of applied psychology, sociology, ethnography, biography and anthropology. In addition to their unique combination of conceptual and application issues, the chapters also include discussions on ethical considerations relevant to the method in similar global South contexts.

Transforming Research Methods in the Social Sciences has much to offer to researchers, professionals and others involved in social science research both locally and internationally.

Applied Combinatorics (Hardcover, 6th Edition): Alan Tucker Applied Combinatorics (Hardcover, 6th Edition)
Alan Tucker
R5,287 Discovery Miles 52 870 Ships in 12 - 17 working days

The new 6th edition of Applied Combinatorics builds on the previous editions with more in depth analysis of computer systems in order to help develop proficiency in basic discrete math problem solving.

As one of the most widely used book in combinatorial problems, this edition explains how to reason and model combinatorically while stressing the systematic analysis of different possibilities, exploration of the logical structure of a problem, and ingenuity. Although important uses of combinatorics in computer science, operations research, and finite probability are mentioned, these applications are often used solely for motivation. Numerical examples involving the same concepts use more interesting settings such as poker probabilities or logical games.

This book is designed for use by students with a wide range of ability and maturity (sophomores through beginning graduate students). The stronger the students, the harder the exercises that can be assigned. The book can be used for one-quarter, two-quarter, or one-semester course depending on how much material is used.

CompTIA Network+ Guide to Networks (Paperback, 9th edition): Jill West CompTIA Network+ Guide to Networks (Paperback, 9th edition)
Jill West
R1,331 R1,197 Discovery Miles 11 970 Save R134 (10%) Ships in 10 - 15 working days

Master the technical skills and industry knowledge you need to begin an exciting career installing, configuring and troubleshooting computer networks with West's completely updated NETWORK+ GUIDE TO NETWORKS, 9E. This resource thoroughly prepares you for success on the latest CompTIA's Network+ N10-008 certification exam as content corresponds to all exam objectives, including protocols, topologies, hardware, network design, security and troubleshooting. Detailed, step-by-step instructions as well as cloud, virtualization and simulation projects give you experience working with a variety of hardware, software and operating systems as well as device interactions. Stories from professionals on the job, insightful discussion prompts, hands-on activities, applications and projects all guide you in exploring key concepts in-depth. You gain the problem-solving tools for any computing environment. MindTap digital resources are also available for additional practice and certification prep.

Business Management - A Value Chain Approach For Accounting Students (Paperback, 2nd ed): G. Nieman, A. Bennett Business Management - A Value Chain Approach For Accounting Students (Paperback, 2nd ed)
G. Nieman, A. Bennett
R575 R532 Discovery Miles 5 320 Save R43 (7%) Ships in 7 - 10 working days

The value chain is a major focus in today's business world, and many organisations and managers allocate considerable resources to understanding and analysing their value chain. The main reason for doing this is either to eliminate activities that do not add value, or to improve on activities that do not add sufficient value.

In order to ensure optimum customer satisfaction, businesses must integrate the activities of various departments and functions. This demands a sound understanding of the chain of activities and their interrelationship with other business activities. The authors adopt the value chain as a framework in order to help business students to visualise how the value chain works. New ground is broken in that management is not dealt with only from a functional perspective. While the goal is to introduce undergraduate students to the concept of the value chain, it is not, however, to offer a comprehensive directory on the related literature.

This special and abridged version of Business Management has been requested by academics in order to accommodate the needs of accounting students. As accounting students at a number of higher institutions only do a seven-week module in business management, we have selected the chapters which cover the basics of business management as well as the primary functions of the value chain.

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