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Books > Academic & Education > Varsity Textbooks
The ninth edition of Marketing Concepts and Strategies has been fully updated to reflect the latest marketing themes, together with the authors' real-life practitioner expertise. The marketing world has gone digital as consumers rely on social media; new operational regulations abound on data compliance and privacy. Marketing has become more aligned to ethical, responsible and sustainability issues; the discipline has become more critical and reflective, and the pandemic has changed business strategies worldwide.
Using a practical and easy-to-understand approach, DATABASE SYSTEMS: DESIGN, IMPLEMENTATION, & MANAGEMENT, 14th edition, equips students with a solid foundation in database design and implementation. This market-leading resource provides in-depth coverage of database design, balancing theory and practice with engaging visuals. The 14th edition offers enhanced coverage of today's most commonly used database systems, including Oracle, MySQL, SQL Server and Microsoft Access. Revised and reorganized chapters highlight SQL, big data analytics, NoSQL and data visualization technologies.
New Entrepreneurial Law is a student textbook and an aid to Henochsberg on the Companies Act 71 of 2008. This handy text provides the student of entrepreneurial law with a simple and easy to read guide to the legal framework within which the various types of business entities operate in South Africa.
Discover a structured, applied approach to behavioral finance with the first academic text of its kind--Ackert/Deaves' BEHAVIORAL FINANCE: PSYCHOLOGY, DECISION MAKING, AND MARKETS. This comprehensive text--ideal for today's behavioral finance elective--links finance theory and practice to human behavior. The book begins by building upon the established, conventional principles of finance before moving into psychological principles of behavioral finance, including heuristics and biases, overconfidence, emotion and social forces. Readers learn how human behavior influences the decisions of individual investors and professional finance practitioners, managers, and markets. The book clearly explains what behavioral finance indicates about observed market outcomes as well as how psychological biases potentially impact the behavior of managers. Readers see, first-hand, the implications of behavioral finance on retirement, pensions, education, debiasing, and client management. This book spends a significant amount of time examining how behavioral finance can be used by practitioners today. Readers utilize theory and applications in every chapter with a wide variety of end-of-chapter exercises, discussion questions, simulations and experiments that reinforce the book's applied approach.
ESSENTIALS OF STATISTICS FOR THE BEHAVIORAL SCIENCES, 10th Edition delivers straightforward instruction, hands-on learning tools and real-world examples to help you go beyond memorizing formulas to truly understanding the hows and whys of statistics. Giving extra focus to the topics students typically struggle with most, the authors take time to fully explain statistical concepts. Integrated applications reinforce concepts, offering further support to ensure that even those with a weak background in mathematics can fully grasp statistics. The authors also illustrate how an understanding of statistical procedures will help you comprehend published findings -- ultimately leading you to become a savvy consumer of information.
For over forty years, Management and Cost Accounting has helped learners master the intricacies of accounting through a successful blend of theory and practice. The Student Manual is a practical companion to the corresponding South African edition, Management and Cost Accounting in South Africa, featuring a wealth of questions for each chapter topic which empower students to practise and reinforce key concepts of management and cost accounting using South African examples and currency.
A guide to writing good dissertations. The approach is both practical and sensible. The entire dissertation process is broken down into manageable pieces. What to do, when to do it, the sense behind doing it, and how to do it efficiently are explained in a clear and easily understood way. Checklists and online support are included:
UNDERSTANDING FOOD: PRINCIPLES AND PREPARATION is your introductory guide to food, food preparation, food service and food science. Integrating these key topics with relevant information about nutrition and the food industry, this best-selling text gives you a thorough overview of the different dimensions of food principles and insight into the variety of career options available in the food industry. Numerous photographs and illustrations help you understand and apply what you read, and the sixth edition is now available with MindTap Nutrition--a digital learning platform that lets you learn how, when and where you want--even on your mobile! With features like self-assessments, pop-up tutors, videos and an interactive ebook, MindTap Nutrition makes studying a breeze.
This title is meant to convey the emphasis which is now placed on the valuable contents of the safe (the information) rather than just on the safe in which those contents are stored (the computer). It should also convey to potential readers the impact of information communication technologies on the law, the increasing importance of telecommunications law and legal aspects of electronic commerce and the convergence between these fields and IT law.
What are the socioeconomic opportunities and challenges that we face in Africa and South Africa specifically? How do we view work, business and organisations? Are there different ways to understand these activities? How can these activities be conducted in a responsible manner? What implications do responsible operations have for the strategy, governance and management of organisations? The second edition of Understanding business and ethics in the South African context provides an overview of the relationship between business and ethics from a contextual, integrative and practical perspective. The purpose of the book is to prepare undergraduate students to engage with ethical issues in the workplace and with socioeconomic opportunities and challenges in society in an accountable and responsible manner. The revision of the book was informed by new developments in business ethics, organisational management and governance. Consequently, the chapters were updated to include recent case studies, statistical information, new legislation (e.g. POPIA) and company information. In addition, two chapters on organisational communication and governance, written by well-informed experts on the relevant topics, are included in the book. Finally, the chapters on interpretation and how we understand organisational activities and context were further expanded and refined.
A workbook on the process of writing research and the journey a dissertation researcher has to take. Underlying themes are scholarship, thinking and writing. Aimed at students completing Master's degrees, doctoral candidates and also supervisors of research.
International marketing combines foundational marketing theory and practice and illustrates the latest advances in international trade agreements and legislation with specific reference to the Southern African region. The text combines foundational international marketing theory with practical experience. International marketing is the only South African-based textbook written by a team of South African academics and practitioners.
The Law of Business Structures provides a comprehensive but simplified treatment of the different types of business structures in South African law. Partnerships, business trusts, close corporations and companies, whether large or small, whether profit-making or non-profit-making, are discussed. This includes modern corporate governance best practices and even an updated analysis of insider trading and market manipulation. The proposed new Companies Amendment Bill of 2021, which was published when this new edition was nearing completion, is also discussed wherever relevant. In the nine years since the publication of the first edition of The Law of Business Structures, there has been extensive judicial development of many provisions of the Companies Act 71 of 2008. This second edition has been updated to include a discussion and analysis of the leading cases on the subject. Much of the material on this subject, particularly company law, has been updated. The prime, original aim of keeping complex theoretical analysis and debate to a minimum has been retained. A highlight of this book is that legal doctrines and principles are expounded in a lucid and coherent way and stated, wherever possible, in simple terms.
Nourish your mind with UNDERSTANDING NORMAL AND CLINICAL NUTRITION, 12th Edition! Start by learning about normal nutrition, including the effects of food and nutrients on your mental and physical health, and then turn your focus to the clinical side of nutrition and the therapeutic care of people with health problems. Packed with practical information and resources, this text is designed to help you understand and apply nutrition concepts to your daily life as well as to clinical settings. Features in the text include real-life case studies and questions, step-by-step "How To" instruction, detailed illustrations, intriguing vignettes, a full glossary, and much more. Regardless of your background, the authors' enthusiasm, student-friendly writing, careful explanations, and concise coverage of current topics will inspire you to take a healthy look at the field of nutrition!
The Corporate Governance Handbook best practices is not intended to replace good corporate legislation but to supplement legislation such as the Companies Act. The Companies Act is statutory law whereas corporate governance best practices including govern
What is Public Administration? How does Public Management operate? Who are the key role-players? What are the principles, and how are these applied practically in the developmental context of South Africa? Addressing the broad topics that form the foundations of Public Administration and Management in South Africa, this text introduces and critically explores all foundational and functional aspects of the development, theories, principles, concepts, approaches and structure of public administration. Key topic areas are accessed in dedicated chapters to provide a solid grounding in the discipline. Students are orientated in the theoretical foundations of public administration and the practical implementation of public management in developmental South Africa, across local, provincial and national government spheres. Covering the role and function of core aspects of public administration and management, topics addressed include: public decision-making; service delivery and policy implementation; leadership and control; human resources management; public financial management; and ethics in the public sector. An expertly designed pedagogical framework supports and develops important academic skills such as critical thinking, practical application and data interpretation. Presented in a real, applied and visual manner, this engaging text is the essential introduction for all students of BAdmin, BA, BSocSci or BCom degrees in public administration and public management.
Now in its third edition, Woods and West's The Psychology of Work and Organizations provides students with a complete introduction to how psychology can help us to better understand the world of work and to change it for the better. Work psychology has the potential to help people be more productive and prosperous in their jobs, to derive joy from work, flourish rather than languish as a result of their work lives, and to ensure the effectiveness and adaptability of work organizations. Ensuring organizations support environmental concerns, enable positive approaches to equality, diversity and inclusion, and achieve the benefits of new technologies are key themes of this new edition. The authors address these issues with an engaging, optimistic and very accessible approach.
Using teaching scenarios this book highlights the complex journey a novice teacher has to undertake to become a competent practitioner in the face of the daily intricacies and messiness of teaching. Scenarios expose teacher education students to the realities of the classroom. This expanded second edition explores the multiple roles of the teacher and can be used to good effect to train students to become engaged and excellent teachers.
South African Constitutional Law in Context (2nd Edition) offers a comprehensive, clear, and concise introduction to the study of South African constitutional law. Situated within a framework of historical, political, social and economic context, the text invites readers to discover the meaning, operation and effects of the South African Constitution, and to understand its critical importance and potential. The text balances an accurate description of the most authoritative interpretation of the constitutional text with a critical and enquiring approach, providing depth and diversity of perspective, and engaging readers in an interactive, topical and stimulating manner. The second edition is developed to ensure greater accessibility, clarity and depth of understanding. The work engages with the many developments, debates and issues that have emerged within the recent period, including discourse and debates relating to the merits of constitutional supremacy, transformative constitutionali sm, and constitutional protection of private property.
This book deals comprehensively with the areas of law applied in the commercial sphere. Topics include the general principles of the law of contract, nominate contracts, e-commerce, fintech and financial law, tax law and insolvency law.
This book consists of three parts.
Part One: Legislation Legislation includes the Companies Act No. 71 of 2008, Close Corporations Act No. 69 of 1984, Auditing Profession Act No. 26 of 2005 and Public Finance Management Act No.1 of 1999.
After many years of continuous development, operational risk management can now be regarded as an important and independent management discipline in its own right. It is a value-adding activity that has a direct or indirect impact on bottom-line performances of organisations and is fundamentally concerned with good governance and involves consistent alertness and continuous improvement. As a result, it is essential for business managers at all levels to understand the concept of operational risk management and its methodologies. Operational risk management will assist organisations to develop and implement an operational risk management process that will support the achievement of business objectives. In addition, Operational risk management attempts to bridge the gap that exists between some of the theoretical concepts of operational risk and the practical implementation. It firstly deals with the development phases of operational risk, and then illustrates the effective application of an operational risk management process. It also discusses relevant issues in the field and how to deal with current risk exposures. Operational risk management is aimed at undergraduate students as well as managers interested in the management of operational risk. Jackie Young is a professor in risk management at the University of South Africa, specialising in operational risk management.
This criminal law casebook contains excerpts from the most important South African judgments on criminal law. Some shorter judgments are printed in full. Each case is preceded by a brief summary of the facts in the law followed by a note explaining the importance of the judgment. Afrikaans judgments are translated into English. The book also contains an introduction explaining the meanings of important concepts and expressions found in judgments. This is of great value to students who are inexperienced in reading judgments. The four previous editions of this casebook have proven to be an ideal and necessary aid in the study of criminal law.
The intermediate phase is a critically important period in schooling, when most learners make the transition from learning in their home language to using English as the language of learning and teaching. Learners and teachers find it a daunting time. There are language and literacy challenges in learning English as a subject, in addition to the linguistic complexities of classrooms in urban areas. Recent research has indicated that many intermediate phase learners are also still not fluent readers. Teaching English: As A First Additional Language In The Intermediate And Senior Phase will support teachers in overcoming these classroom challenges. The book starts by exploring who the Intermediate and Senior Phase learner is – physically, socially, emotionally and cognitively – and then focuses on the skills of reading and viewing, writing, and speaking and listening. In addition, the text:
Teaching English: As A First Additional Language In The Intermediate And Senior Phase is suitable for preservice teachers completing a BEd or a PGCE. In-service teachers will also find it useful. |
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