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Applied Marketing Cases (Paperback) Loot Price: R352
Discovery Miles 3 520
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Applied Marketing Cases (Paperback): A Drotsky, C. H. van Heerden

Applied Marketing Cases (Paperback)

A Drotsky, C. H. van Heerden

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Loot Price R352 Discovery Miles 3 520

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The all-new Applied Marketing Cases is an engaging collection of case studies written by owners, entrepreneurs and corporates (from SMMEs to larger companies). They share their frustrations, successes and challenges on starting and running successful businesses. The stories are unique and inspiring to students, practitioners and would-be entrepreneurs.

Contents Include:

  • 1st for Women Insurance
  • 8ta2StrokeAfrica Media Online
  • Bella Donna Finishing Classes
  • Bio-Strath
  • Blue Apple
  • BulkSMS.com
  • Clover Danao
  • Clover Tropika
  • Engen
  • Europcar
  • Gary Rom Hairdressing
  • Hippo.co.za
  • Jenna Clifford Designs (Pty) Ltd
  • John Deere
  • Ocean Baskey
  • Studentnotes.co.za
  • Suzuki Auto South Africa
  • Vega
  • Vital Health Foods

Simple, relevant and practical, Applied Marketing Cases is a must-read for entrepreneurs and business students alike.

General

Imprint: Juta Legal and Academic Publishers
Country of origin: South Africa
Release date: 2015
Editors: A Drotsky • C. H. van Heerden
Dimensions: 245 x 168 x 10mm (L x W x T)
Format: Paperback
Pages: 154
ISBN-13: 978-1-4851-0214-4
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
Books > Varsity Textbooks
Books > Academic & Education > Varsity Textbooks > Consumer Studies
Books > Academic & Education > Varsity Textbooks > Marketing
Books > Academic & Education > UNISA > Consumer Studies
Books > Academic & Education > UNISA > Marketing
Promotions > Season Switch Sale > Books > Business
LSN: 1-4851-0214-6
Barcode: 9781485102144
Course Code: MNM3036 • MNM3048 • MNM3601 • MNM3602 • MNM3603 • MNM3701 • MNM3702 • MNM3703 • MNM3705 • MNM3708 • MNM3710 • MNM3711 • MNM3712 • MNM3714 • MNM3709 • MNM3713

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