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Intangibles, Market Failure and Innovation Performance (Paperback, Softcover reprint of the original 1st ed. 2015)
Loot Price: R3,880
Discovery Miles 38 800
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Intangibles, Market Failure and Innovation Performance (Paperback, Softcover reprint of the original 1st ed. 2015)
Expected to ship within 10 - 15 working days
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Total price: R3,900
Discovery Miles: 39 000
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This book addresses the issue of intangibles' contribution to
growth at macroeconomic and microeconomic levels. It provides a
review of a set of new approaches to innovation growth. It also
considers the issue of how to invest in intangibles, especially
with regard to the market failure issue. The book focusses on three
major themes: First it provides a better understanding of how
intangibles contribute to economic growth and value creation. In a
second part it presents emerging practices as well as examples of
market failure, analyzing managerial practices in relationship to
market imperfections. Finally the book links the value of
intangibles with innovation and the performance of firms.
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